Practical Ecommerce

13 Curated Shopping Sites

Sometimes shoppers need a little help. Rather than searching through an endless supply of products, they may prefer a selection from the experts or tastemakers they follow.

Here is a list of curated shopping sites. Some of the sites offer personalized product recommendations by expert stylists and celebrities. Other sites provide community-curated products or curated lists of products from preferred designers, brands and boutiques.


Svpply is a community-curated marketplace that provides a personalized online equivalent of window shopping. Members use Svpply to keep track of the things they want to buy later, or to discover products they didn’t already know about from the people and stores they find interesting. It displays 1.1 million products in a “Shop” section, selected by its members and brought to the site using its bookmarklet. Svpply was recently acquired by eBay.


AHALife is an online shop for curated, one-of-a-kind luxury products. The site partners with curators, who are industry leaders and innovators, to present a distinctive shopping experience. Visitors can follow the stories of curators and collect or purchase story products, often to promote social good.


BeachMint collaborates with celebrities and experts to offer curated private label goods on six sites: JewelMint, StyleMint, BeautyMint, ShoeMint, HomeMint, and intiMint. Site members follow the selections of tastemakers, such as Jessica Simpson, Rachel Bilson, and stylist Estee Stanley. Members complete profiles and receive personalized recommendations on products.


ShoeDazzle provides a personal stylist experience by curating major trends in shoes and more, showing you what works for your tastes. New members take a fashion quiz, then receive personalized weekly recommendations and member pricing. The site features celebrity stylist Rachel Zoe.

The Coveteur

The Coveteur provides behind-the-scenes access to influential celebrities, designers, and events — allowing readers to explore and shop today’s style leaders. Followers explore the wardrobes, homes, and worlds of tastemakers. All stories include carefully chosen, relevant products that consumers can purchase online.


Aviesta provides personalized showrooms and members-only flash sales. New members take a fashion quiz, and then get personalized recommendations each month by Anahí, Aviesta’s site director of fashion.


Styloko is another site to follow your favorite brands, as well as other tastemakers. Follow an entire brand or just a product category. Add specific items to your personal boutique and get instant sale alerts. Styloko is designed to create a shopping environment that is quick, curated, and personal.


MYHABIT is a private fashion site by that offers handpicked selections from designer and boutique brands. The site offers insights and selections from buyers, stylists and guest curators, like Project Runway’s Tim Gunn. The site also offers shoppers a complete fashion experience, including 360-video shot on models, photography, and editorial segments.


Nuji is a site to collect products from favorite online stores and keep track of things to purchase later. Users follow and get updates from their favorite retailers out of its 30,000 listed stores and boutiques. Visitors follow people with similar tastes to see what they’re discovering.


ShopStyle is the ecommerce site of POPSUGAR, a lifestyle brand for women that delivers content on entertainment, fashion, beauty, fitness, and shopping. ShopStyle features shopping guides, curated by the site’s fashion editors, following the latest trends and offering flash sales.


Glance is a curated shop by It combines edited collections of products and trending wares with social media functionality. Shoppers can subscribe to the weekly digest for inspiring trends and products.


Lyst is a fashion shopping site that provides personal shopping experiences. Lyst partners with brands, boutiques and department stores, so shoppers can follow their favorites all from one place. Upon joining, members select five brands and stores to start a stylefeed. When following a brand or store, members are alerted when items are new or on sale.


Buyosphere features community created style guides of fashion products across the web. The site’s goal is to create the best and most unique content through user curation, unearthing unique designers and products not found through traditional search. Visitors can follow advice from the community of shoppers and stylists, as well as the style guides curated by the editors.

Sig Ueland
Sig Ueland
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Comments ( 2 )

  1. Franny December 12, 2013 Reply

    This is a great list. Also check out Launched recently, and is a Brooklyn-only curated site.

  2. John Franklin December 16, 2013 Reply

    There are more around in the market. I prefer for Europe. Clean and Simple

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