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Comment to: Formatting a Product Spreadsheet for Google Merchant Center
Great post Armando. Users will also want to make sure they add accurate tracking parameters to each product URL they insert into their data feed. Google has a cool tool which helps merchants figure out how to tag them:
http://s...
December 21, 2011
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Comment to: 5 Holiday Marketing Ideas to Boost Sales
Great tips Armando. Regarding #2, if you list your products on the Amazon Marketplace and on Amazon Product Ads you'll want to be careful about duplicate product listings. If you have a product on the marketplace, most likely the Amazon Product...
October 13, 2011
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Comment to: 11 Shopping-Search Engines to Sell Your Products
Matt,
Thanks for sharing information about the shopping engines to your readers. One addition I'd add is Nextag.com, they were the best paid shopping engine for our clients in Q4 2010. Also, Amazon Product Ads is a great marketing porta...
April 14, 2011
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Comment to: Lessons Learned: Dog-Toy Merchant Stresses Branding; Cites Early SEO Miscues
Thanks Kerry and Candy for this story! It's a great read. The most important thing I take away is your passion for your business. It's said time and time again, but never enough. :)
September 14, 2010
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Comment to: Runa & The Dropped Orders
Very interesting concept. I'd love to see how your conversion rates play out after the fact. Thanks for posting Michelle!
September 01, 2010
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Comment to: Conversion Tip: Reduce Abandonment by Publishing Voucher Codes
This is cool, plain and simple. Great article Charles, this is news to share with merchants trying to capture more sales in Q4.
August 27, 2010
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Comment to: Lessons Learned: Candle Retailer Regrets Custom Shopping Cart
Lisa, thanks for putting this together. Logan, thank you for sharing your story. This is one that needs to be shared! /retweet
August 27, 2010
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Comment to: The PEC Review: Feedingo Organizes Feeds, Keeps Me Informed
Interesting review Armando. I wonder if companies that organize RSS feeds will offer e-books to their users.
August 23, 2010
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Comment to: Holiday Tips for 2010, Part 4
Great tips once again Practical Ecommerce, I really respect the content you guys are putting out for merchants leading up to the holiday season. Thank you.
August 20, 2010
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Comment to: Leverage Comparison Shopping Engines
Google Product Search, (google.com/products) Bing Shopping (bing.com/shopping) and TheFind.com are all free comparison shopping websites that have tens of millions of unique viewers.
Sign up:
http://www.google.com/intl/...
August 19, 2010
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Comment to: Profile: Retailer Spends Little Money for Big Social Media Impact
Fascinating profile Paul, I really respect the way Layla Grayce does social media and business. "We believe in being upfront with our customers." - I completely agree Wendy!
It's great to see how you incorporate your blog, website, and ...
August 18, 2010
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Comment to: Going Beyond Trust Seals - How To Humanize Your Online Store
Great blog Rick and Donna, I completely agree. The human touch is crucial to the trust factor of an online business. Being there to answer the phone is part of a company's overall image. More importantly, what we can learn from how the customer...
August 14, 2010
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Comment to: Holiday Tips for 2010, Part 3
Quality post PracticalEcommerce. I'd add gift cards to the list. This gives the shopper an additional level of flexibility if they can't decide between two products or can't figure out exactly what the recipient would like.
Comparison s...
August 13, 2010
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Comment to: Ten Great Ecommerce Ideas for August 2010
Content is King! Thanks for the list Kate.
Also I'd add - generating personalized product suggestions to the customer has shown positive results on conversions in websites like build.com. Being able to make the shopping experience pers...
August 02, 2010
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Comment to: Bloglist: TechXpress's Louis Camassa
Quality publications to keep track of in the ever evolving eCommerce world. My two favorites: Internet Retailer and Practical eCommerce. Thanks Nicolas and Louis!
July 30, 2010
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Comment to: Holiday Tips for 2010, Part 1
Great tips! Another one through your comparison shopping engine (CSE) channels:
Add some holiday coupons to your campaigns. It's easy to do, each CSE has their own requirements for coupons. They can be added to your data feeds or loaded directl...
July 30, 2010
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Comment to: Merchant Profile: David Sasson of OverstockArt
Great merchant profile PracticalEcommerce! Quality final remarks Sasson, the goal needs to be the customer if you're looking for long term success. A question about marketing your inventory: Do you list your products on comparison shopping engi...
July 27, 2010
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Comment to: The PEC Review: Online Image Optimizer Speeds Load Times
Thanks for the review Armando! Slow sites drive me nuts! Forwarding this to friends :).
July 26, 2010
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Comment to: Before you Embark on the Shopping Engines
Lin, great article! It's a subject that's discussed so often yet not often enough. Reiterating time and time again how important the landing page is from the comparison shopping website is fundamental to eCommerce success.
Even with sol...
July 22, 2010
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