Schools & Resources

14 New Business Books for 2017

Here is a list of new and upcoming business books for entrepreneurs, managers, and creative professionals to read in 2017. Learn how to get funded, shape social behavior, work happy, reinvent yourself, turns dreams into reality, and create things that stand the test of time.

New Business Books for 2017

Reinvent Yourself by James Altucher

Reinvent Yourself.

Reinvent Yourself

Author of the best selling Choose Yourself, James Altucher has started over 20 businesses and failed at 17 of them. In Reinvent Yourself, Altucher presents the book he wishes he had at the beginning of his 20-year career. Change is the only constant. Companies decay, technologies disappear, governments change, relationships change, and opportunity is a shifting landscape. Through the stories and critical skills of Reinvent Yourself, Altucher steers a way through the chaos of change and onto the path of new opportunity and success. Kindle $1.99; Paperback $9.75.

Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers by Tim Ferriss

Tools of Titans.

Tools of Titans

Author of the best-selling The 4-Hour Workweek, Tim Ferriss presents the ultimate notebook of high-leverage tools, compiled from podcast interviews with over 200 world-class performers, icons, and billionaires. Everything within Tools of Titans has been vetted, explored, and applied to Ferriss’s life. Kindle $15.99; Hardcover $16.80.

Perennial Seller: The Art of Making and Marketing Work that Lasts by Ryan Holiday

Perennial Seller.

Perennial Seller

Whether you have a book or a business, a song or the next great screenplay, Perennial Seller reveals the recipe for perennial success. The greats, the stalwarts, the household names are those who focus on a singularly different, possibly heretical, idea: that their work can and should last. These works Ryan Holiday calls “perennial sellers.” They exist in every creative industry — timeless, dependable resources and unsung moneymakers. Holiday shows readers how to make and market their own classic work. Featuring interviews with some of the world’s greatest creatives, and grounded in a study of the classics, this book empowers readers with a foundational set of innovative principles. Kindle $13.99; Hardcover $26.00.

The Undoing Project: A Friendship That Changed Our Minds by Michael Lewis

The Undoing Project.

The Undoing Project

Forty years ago, Israeli psychologists Daniel Kahneman and Amos Tversky wrote a series of breathtakingly original studies undoing our assumptions about the decision-making process. Their papers showed the ways in which the human mind erred, systematically, when forced to make judgments in uncertain situations. Their work created the field of behavioral economics, revolutionized Big Data studies, advanced evidence-based medicine, and led to a new approach to government regulation. In The Undoing Project, Michael Lewis reveals their unique collaboration and extraordinary work. Kindle $14.34; Hardcover $17.37.

Bluefishing: The Art of Making Things Happen by Steve Sims



Steve Sims’ day job is to make the impossible possible. With his help, his clients’ fantasies and wildest dreams come true — getting married by the Pope in the Vatican, being serenaded by Elton John, and connecting with powerful business moguls like Elon Musk. In Bluefishing, Sims shares his practical tips, techniques, and strategies to help readers break down any obstacle and turn their dreams into reality. Whether it’s climbing Mount Everest, launching a business, or applying for a dream job, make incredible things happen for yourself. Hardcover $24.99.

Find Your Why: A Practical Guide to Discovering Purpose for You and Your Team by Simon Sinek, David Mead, Peter Docker

Find Your Why.

Find Your Why

In the bestselling Start With Why, Simon Sinek proposed a way to feel safe at work and fulfilled at home. In Find Your Why, explore a hands-on guide to the most important step any business can take. Search for your personal why, and then expand to find your business’s why. Get detailed instructions on every stage, and answers to common questions. Paperback $15.22; Kindle $12.99.

The Post-Widget Society: Economic Possibilities for Our Children by Lawrence H. Summers, Chrystia Freeland

The Post-Widget Society.

The Post-Widget Society

Written by former Secretary of the Treasury Lawrence Summers, The Post-Widget Society examines the paradoxes that define the economic revolution transforming our world. At the heart of this revolution are two dramatic developments in Western economies. First is the declining significance of widgets (mass-produced goods) and the rise of design goods (products that cost a lot to design but little to produce). And second is the controversial prospect of secular stagnation, the long-term phenomenon of negligible economic growth and depressed employment in a dynamic market economy. Kindle $12.99; Hardcover $27.00.

How to Be Happy at Work: The Power of Purpose, Hope, and Friendship by Annie McKee

How to Be Happy at Work.

How to Be Happy at Work

Many people in management positions are feeling fed up, burned out, and unhappy at work. But should we even expect to be fulfilled and happy at work? Annie McKee answers with a definitive “yes.” In How to Be Happy at Work, McKee makes the case that happiness — and the full engagement that comes with it — is more important than ever in today’s workplace. Based on extensive research and decades of experience with leaders, this book sheds new light on the powerful relationship of happiness to individual, team, and organizational success. Hardcover $27.00.

Invisible Influence: The Hidden Forces That Shape Behavior by Jonah Berger

Invisible Influence.

Invisible Influence

Without our realizing it, other people’s behavior has a huge influence on everything we do at every moment of our lives, from the mundane to the momentous. In Invisible Influence, Jonah Berger examines how social influence works, applying science to real life, explaining research through entertaining narrative, and revealing the moving parts of a mysterious machine that is us. Paperback $11.07; Kindle $12.99.

Under New Management: How Leading Organizations Are Upending Business as Usual by David Burkus

Under New Management.

Under New Management

Do open floor plans really work? Are there companies that put their employees’ welfare first, and their clients second? Are annual performance reviews necessary? In Under New Management, Dr. David Burkus draws on decades of research to show that not only are many of our fundamental management practices wrong and misguided, but they can be downright counterproductive. Learn to leave behind decades-old management practices and implement new ways to enhance productivity and morale. Paperback $11.06; Kindle $14.99.

Get Funded! by Naeem Zafar

Get Funded!

Get Funded!

Get Funded! is a guide to seeking and getting funding for start-ups. It is a road map to finding the funding you need to succeed, equipping you with the knowledge you need to attract potential investors, whether you’re starting a new venture or already have an established business. As your company grows, learn how to find funding at each growth stage. Kindle $21.95; Hardcover $24.95.

Defying Reality: The Inside Story of the Virtual Reality Revolution by David M. Ewalt

Defying Reality.

Defying Reality

No longer just a mainstay of science fiction, virtual reality has seen recent success with companies such as Oculus, Sony, and HTC. But little is known about the history of virtual reality, which reaches back decades. In Defying Reality, David Ewalt chronicles its origins in Cold War military laboratories, and traces it through decades of hype and failed products, to a 19-year-old video game aficionado from California whose advancements made the recent breakthroughs in virtual reality possible. Turning to the future, Ewalt discusses the Silicon Valley giants who are now creating a new hundred-billion-dollar industry. Learn how it got here, where it’s going, and how and why it will change the way we live. Kindle $13.99; Hardcover $16.74.

Real Artists Don’t Starve: Timeless Strategies for Thriving in the New Creative Age by Jeff Goins

Real Artists Don't Starve.

Real Artists Don’t Starve

From graphic designers and writers to artists and business professionals, creatives know that no one is born an artist. In Real Artists Don’t Starve, Jeff Goins establishes rules that celebrate the process of becoming an artist — a person who utilizes the imagination in fundamental ways. He reminds creatives that business and art are not mutually exclusive pursuits. In fact, success in business and in life flows from a healthy exercise of creativity. Expanding upon the groundbreaking work in his previous bestseller, The Art of Work, Goins explores the tension every creative person and organization faces in an effort to blend the inspired life with a practical path to success. Discover that being creative isn’t a disadvantage for success — it’s a powerful tool to be harnessed. Kindle $11.99; Hardcover $24.99.

The Best Team Wins: Build Your Business Through Predictive Hiring by Adam Robinson

The Best Team Wins.

The Best Team Wins

In The Best Team Wins, Adam Robinson gives you a proven, straightforward, and effective method for hiring new employees. He teaches you how to rethink the process of finding, assessing, and hiring the right people. Learn to build a candidate scorecard, rate core competencies, use a data-driven job profile to assess candidate risk, craft an offer the candidate can’t refuse, and more. Eliminate guesswork and focus on building a team that will bring value to your company’s culture and bottom line. Hardcover $20.95.

Sig Ueland
Sig Ueland
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