StrategicDB helps businesses get more from their data. The company offers data cleansing services (no analysis is possible without good data), segmentation modeling, dashboard building, market basket analysis, lifetime value analysis, and much more.
Anna has more than 10 years of marketing and analytics experience with leading brands, such as Oracle Marketing Cloud (formerly Eloqua), Harlequin Enterprises, and Sunwing Travel Group, as well as numerous startups. She also holds an M.B.A. from York University, in Canada.
Practical Ecommerce is an independent, family-owned, online magazine in Traverse City, Michigan, U.S. We are not affiliated with any e-commerce service, platform, or provider. Our mission is to publish honest, authoritative articles, commentary, seminars, and podcasts to help online merchants.