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    Jody Isaksson Hartwig

    Jody Isaksson Hartwig

    Jody Hartwig is a senior account manager at Acumium, a firm that helps companies grow their online businesses through proprietary content management and ecommerce platforms.

    As an experienced Internet professional, Jody helps retail clients achieve growth in online sales through natural search, ecommerce best practices, and measurable online marketing programs.

    Jody began her marketing career in 1995 with Merrill/May, a marketing and public relations firm, before taking on the leadership of the client services division of Netconcepts, a search marketing company, in 1998.

  • Conversion

    Google Shopping: Preparing for Paid Listings

    July 3, 2012 •

    It’s been a month of heated debate and speculation since Google announced its intention to phase out free listings on its comparison shopping engine, Google Product Search, and transition to paid listings built on Product Listing Ads for its new initiative, Google Shopping. Google expla... Read More »

  • Conversion

    Understanding Comparison Shopping Engines

    June 6, 2012 •

    Editor's note: We welcome Jody Hartwig as our newest contributor. She is a senior account manager at Acumium, an ecommerce consulting and technology firm. She is also a longtime advisor to ecommerce merchants. For us, Hartwig will address the pros and cons of marketplaces and comparison... Read More »