Joe Sinkwitz is founder and CEO of Intellifluence, an influencer marketing platform, and Digital Heretix, an agency. He has 20-plus years experience in search engine optimization and online communication and promotion. He holds an MBA from Arizona State University and BS in Management Information Systems from University of Arizona.
Practical Ecommerce is an independent, family-owned, online magazine in Traverse City, Michigan, U.S. We are not affiliated with any e-commerce service, platform, or provider. Our mission is to publish authoritative articles, commentary, webinars, and podcasts to help online merchants.