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Business
Key performance indicators for ecommerce businesses
June 28, 2014 • Jordan Lindberg
“In the business world, the rearview mirror is always clearer than the windshield.” – Warren Buffett For newcomers to ecommerce, part of the learning process is coming to understand the basic ...
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Business
‘What Product Can I Sell Online?’
June 1, 2014 • Jordan Lindberg
“I’m the only person I know that’s lost a quarter of a billion dollars in one year. It’s very character building.” – Steve Jobs People who are considering getting involved in ...
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Business
Selling customer service
May 8, 2014 • Jordan Lindberg
“Your personal core values define who you are, and a company’s core values ultimately define the company’s character and brand. For individuals, character is destiny. For organizations, culture is destiny.”
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Business
The real costs of starting a web store
March 30, 2014 • Jordan Lindberg
“Opportunity is missed by most people because it is dressed in overalls and looks like work.” – Thomas Edison Although there are many ways to get an ecommerce store off the ...
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Design & Development
7 easy ways to improve your paid search performance
February 28, 2014 • Jordan Lindberg
“Early to bed, early to rise, work like hell, and advertise.” – Ted Turner Over the years I’ve worked with dozens of small online retailers that manage their own Google AdWords ...
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Business
7 (simple, free) things to boost conversions
January 27, 2014 • Jordan Lindberg
“If opportunity doesn’t knock, build a door.” – Milton Berle Make it a 2014 strategic goal of your company to increase your web store’s conversion rate. Even a small increase in ...
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On-page SEO
SEO for 2014: Easy on-page optimization tips
December 19, 2013 • Jordan Lindberg
“What’s so fascinating and frustrating and great about life is that you’re constantly starting over, all the time, and I love that.” – Billy Crystal Search engine optimization is a never-ending ...
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Business
Which multicarrier package processing tool is right for you?
November 28, 2013 • Jordan Lindberg
“Not everybody’s gonna dig what I dig, but I reserve the right to dig it.” – Whoopi Goldberg Like many online retailers, we utilize more than one carrier to fulfill our ...
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Business
A Matter of Trust (Part 2)
October 11, 2013 • Jordan Lindberg
“Trust is the glue of life. It’s the most essential ingredient in effective communication. It’s the foundational principle that holds all relationships.” – Stephen R. Covey. Last month I shared seven ...
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Business
A Matter of Trust (Part 1)
September 10, 2013 • Jordan Lindberg
“I believe fundamental honesty is the keystone of business.” – Harvey S. Firestone. Years ago I had the good fortune to be able to take a two-day seminar in Chicago on ...