Practical Ecommerce

6 Online Appointment Scheduling Tools, for Service Businesses

Editor’s Note: This article was originally published by Web Marketing Today. Practical Ecommerce acquired Web Marketing Today in 2012. In 2016, we merged the two sites, leaving Practical Ecommerce as the successor.

Online appointment scheduling tools provide efficient, practical, and profitable solutions for consulting and professional service businesses to manage their customer, vendor, and prospect communications. Schedulers are appearing on “contact us” forms, support pages, and services forms throughout the web.

As a local business, you may be too small for “Live Chat,” but you can offer “Schedule a Time.” And with payment processing added in, online scheduling software eliminates those “free” calls that can kill a service business’s bottom line.

This article lists six of the many tools available that provide online appointment scheduling, accompanied by some real-life examples.

1. YouCanBook.Me Personalized scheduling using Google or iCloud calendars. Personalized scheduling using Google or iCloud calendars. is a booking software program that provides businesses with a personalized scheduling page that integrates with Google or iCloud Calendar.

Features include reminder emails, the ability to accept online payments for services booked (payment gateways based on subscription level), and custom profiles. With the Premium account and above you can also offer a duration and price setting for your services.

The virtual assistant company, A. Muse Assisting, schedules initial meetings with prospects using The process begins with an email containing a link to the scheduler that includes a list of available dates and times, gathers the prospect’s contact information, and then confirms the appointment.

Pricing: Free for one calendar and profile; Premium – $16 per month; Professional – $48 per month.

2. ScheduleOnce

ScheduleOnce: comprehensive appointment scheduling.

ScheduleOnce: Comprehensive appointment scheduling.

ScheduleOnce is a scalable, comprehensive appointment scheduling service. In its base program, Plus, the service offers one booking page per user and includes:

  • Unlimited bookings;
  • Google and iCloud calendar integration;
  • Booking with approval;
  • Various CRMs, Zapier, and web conferencing integrations;
  • SMS notifications;
  • Built-in reminders, follow-ups, cancel, and rescheduling.

A workaround is available for accepting payments, but an upcoming integration is in the works. Outlook and Office 365 calendar integration is offered with the Professional subscription, along with features such as custom booking forms, website integration, and reports.

Social media consultant, Amy Porterfield, conducts a webinar through which she sells a program to help businesses create five-figure webinars.

Amy Porterfield uses ScheduleOnce to book appointments when chat is unavailable.

Amy Porterfield uses ScheduleOnce to book phone appointments when chat is unavailable.

In her sales process, Porterfield offers prospects various support opportunities for asking questions or brainstorming whether or not the program is right for them. ScheduleOnce is part of her process and is used to help prospects schedule 20-minute phone calls when live chat is unavailable.

Pricing: Plus: $5 per user per month; Premium – $9 per user per month; Professional – $19 per user per month; Enterprise – $49 per user per month.

3. TimeTrade

TimeTrade PurchasePath appointment software.

TimeTrade features a product called PurchasePath Appointments, for scheduling.

Schedule phone and in-person meetings via email, the web, social media channels, interactive voice or call center using TimeTrade’s PurchasePath Appointments software.

The free option includes Outlook, iCal, and Google Calendar integrations, five appointment types, and five appointments per month. Unlimited appointments and custom logo branding are available by upgrading to the next level.

M. Shannon Hernandez, an author, writing coach, and copy strategist known as The Writing Whisperer makes use of TimeTrade to schedule meetings with prospects and clients. It eliminates email and phone tag and streamlines workflow.

Hernandez uses TimeTrade to schedule strategy sessions.

Hernandez uses TimeTrade to schedule strategy sessions.

Pricing: PurchasePath Personal (one user, five appointments per month) is free; PurchasePath Professional – $49 per user per year; PurchasePath Workgroup – $99 per user per year. 


AssistantTo: Free appointment scheduler for Gmail. Free appointment scheduler for Gmail. provides online scheduling using Gmail. Outlook integration is an upcoming option. features include time zone conversions, notifications, and monitors your availability via your calendar. Integrations are available for services such as Google Hangouts,, Webex, and GoToMeeting.

AM Consulting Worldwide, an online branding and reputation management company, uses to schedule meetings via phone or Skype. enables AM Consulting Worldwide to schedule meetings via phone or Skype. enables AM Consulting Worldwide to schedule meetings via phone or Skype.

Pricing: Free.

5. Setmore

Setmore: Full-featured online scheduling tool.

Setmore: Full-featured online scheduling tool.

Setmore is a free, mobile-friendly, cloud-based online scheduling app that provides appointment scheduling, staff scheduling for up to 20 team members, customer review display on booking pages, and automatic email and SMS reminders.

It lets businesses integrate their appointment calendars with apps such as MailChimp, WordPress, Zapier, and Facebook. With a Premium subscription, Outlook and Google 2-way sync is available as is online payments.

Pricing: Standard version is free; Premium version is $25 per month.

6. Calendly 

Calendly: Simple, intuitive online scheduling.

Calendly: Simple, intuitive online scheduling.

Calendly provides online scheduling services in a simple and intuitive design. It includes features such as blocking out time around meetings, checks your Google, Outlook, or Office 365 calendar for conflicts (to avoid double-bookings), automatically emails confirmations and reminders to invitees, and is mobile-friendly.

Calendly includes team scheduling, group events, and customization with the Premium subscription.

Pricing: Basic: Free; Premium – $8 per user per month, billed annually. 

Kathleen Fealy

Kathleen Fealy

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  1. Christy September 26, 2016 Reply

    I am looking to purchase a webpage template/ software with someone like wix or godaddy that allows people who visit it to purchase a product and upon check out schedule a time to schedule a time.

    Do you know of such or seen an example of this kind of site?

  2. Steve Smith September 28, 2016 Reply

    Thanks for sharing this list. I’m currently using Doodle after reading about it in this post – . Got to know few new tools which I will surely try.

  3. Reaz Hoque October 22, 2016 Reply

    Nice information. Pulse 24/7 is best Online Appointment Scheduling Software.

  4. KAte December 19, 2016 Reply

    You didn’t mention ExpertSchedule – free employee scheduling service

  5. Natali Vanisheuskaya December 20, 2016 Reply

    I think that Yammer is among the best tools listed. We advise our clients to use it when we complete SharePoint optimization or migration ( to office 365. So far everyone is happy with it, as far as I know

  6. Linda Grisham January 4, 2017 Reply

    Hey really nice article very informational.

  7. Tina Rayan January 9, 2017 Reply

    Nice list! You should include Pulse24/7 been using it for quite some time now and it really impressed my customers! Feel FREE to try at

  8. E Jones March 9, 2017 Reply

    I need to schedule appointments for 20 consultants. The consultants all have different emails/businesses/times zones and I will initially need to do all the scheduling for them. I’m running into issues finding a scheduling tool that will allow my admin to manage all the consultant’s schedules manually. Over time we hope to train the consultants to manage their own schedules but initially, the utilization will be much better if we manage the scheduling for them. Any suggestions?

  9. Harry March 14, 2017 Reply

    Love this list. I’ve also seen Genbook mentioned before. They give you the ability to manage your schedule with their online booking tool, have apps for Android and iPhone, and they collect reviews for you!

  10. Tammra Luttermoser March 16, 2017 Reply

    I am looking for software to help me schedule and let users invite themselves to a series of classes. I want to be able to store course descriptions and pull in when needed. I don’t need an LMS or training development software. I just want to automate the scheduling process a little more. Any ideas?

  11. Rachel July 17, 2017 Reply

    Seems like a decent list, however you should also add to the list.

  12. Mark Berg August 4, 2017 Reply

    Well, contented article!
    Gently, include also the niche market offers appointment booking software for all kind of business verticals like Doctor, Spa, Salon, Homeopathy, Psychology, Counseling, Education..etc. The bespoke system makes entrepreneur launch the appointment booking system as per the need and demand.

  13. David Jones October 14, 2017 Reply

    An amazing article. Thanks for sharing the information.