Practical Ecommerce

28 Free Responsive Email Templates

To ensure your email campaign has the best chance at success, use a responsive design that looks good on any screen size. Instead of designing your own, take advantage of these free responsive templates that have already been tested on a variety of screen sizes and email clients.

Here is a list of free responsive email templates. There are single email templates, as well as template sets with multiple design options. All of these templates can be modified to suit your needs. In addition, several of the template sites also feature helpful email reference guides to make the most of your campaign.

Ink (4 Templates)

Ink Sidebar.

Ink Sidebar Template.

Ink is a responsive email framework made by ZURB, a design company for web products, services, and websites. Ink’s CSS framework helps you craft HTML emails that can be read on any device. Ink provides a set of four templates: Basic, Hero, Sidebar, and Sidebar Hero. Each template is a single HTML email built using Ink. Preview them and inspect the code to see how they were implemented, or download them and make some changes.

Email Blueprints (6 Templates)

Email Blueprints from MailChimp.

Email Blueprints from MailChimp.

Email Blueprints, from MailChimp, is a set of six HTML email templates to serve as a foundation and starting point for the design of emails. They include template language elements specifically for MailChimp users, but those elements can be stripped out to send through any system. For clarification on the coding practices shown in these emails, or for general HTML email knowledge, visit MailChimp’s HTML Email Reference.

Antwort (3 Templates)

Antwort Template.

Antwort Template.

Antwort offers responsive layouts for email, with columns on desktop that automatically become rows on mobile. There are three available templates: single column fluid layout, two column simple layout, and three column with images. Antwort also provides an HTML Styleguide and a list of helpful resources.

Responsive HTML Email Template by Charles Memud

Respmail Template.

Responsive HTML Email Template.

This template by Charles Memud is designed to work on all major email platforms and smartphones. Using MailChimp’s Email Blueprint as the foundation, this template is an improved version with more row options, redefined structure, and platform fixes for Outlook, Yahoo, Hotmail, Gmail, and more.

Email Templates from Stamplia (7 Templates)

7 Free Email Templates from Stamplia on Litmus.

Email Templates from Stamplia on Litmus.

Here are seven free email templates available on Litmus, an email testing and analytics platform. The templates are from Stamplia, an email templates marketplace. The templates come with the PSD — Photoshop Document — source files to tweak and modify. In addition to responsive templates, Stamplia offers a variety of templates for newsletters, transactional emails, events, alerts, notices, and more.

Responsive Email Template

Responsive Email Template from Email on Acid.

Responsive Email Template.

Here is a free responsive email template from Email on Acid, a preview service to see exactly how your emails will look in roughly 70 email clients and mobile devices. The template offers three different layouts, which trigger based on the width of the screen. The default layout supports up to three columns. The blog post lists the clients that have been tested.

Simple Responsive HTML Email

Simple Responsive HTML Email.

Simple Responsive HTML Email Template.

This is part of a series from Tuts+ called Mastering HTML Email. In this tutorial, you learn to create a simple responsive HTML email that will work in every email client. It uses minimal media queries and a fluid width approach to ensure maximum compatibility. Once you’ve finished, make sure you validate and test using live devices and a web preview service like Litmus or Email on Acid.

Responsive Email Template by Marco Lopes

Responsive Email Template by Marco Lopes.

Responsive Email Template.

Here is a free responsive email template from Marco Lopes, a visual designer at boutique platform The download file includes all PSD elements, as well as open-source HTML and CSS. Download and customize as you see fit. The template was tested on Litmus.

99designs (3 Templates)

99designs Free Email Template.

99designs Free Email Templates.

Online graphic design marketplace 99designs offered free responsive email templates to celebrate the launch of its Email Design category. For the launch, it ran a contest asking designers to create three templates for customers to download: a newsletter template, a promotional template, and a template for email notifications. Each template is available in green, blue, orange, and grey.

Template Builder

Campaign Monitor Template Builder.

Template Builder.

Template Builder is a tool from Campaign Monitor, an email campaign platform. Using the drag-and-drop user interface, you can easily create and preview a mobile-ready template. Drag pieces of content like text, images, and buttons. Add different pre-design layout areas, and customize. Once you’ve finished your template, use it in a Campaign Monitor account or download the HTML, CSS, and images for free.

Sig Ueland

Sig Ueland

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  1. Circolo March 18, 2015 Reply

    nice article. all of these email templates are really nice. looking forward to use it. thanks for the info.

  2. Ravi Shah April 10, 2015 Reply

    Interesting and very useful set of templates I see. Thanks for sharing! Our team has designed and coded something similar that may be of help. It’s a master email template specific for MailChimp users. All the user would be required to do is customize the template every time they send out a new campaign by editing blocks, new images, content, etc. This is a responsive template and and is only a one-time effort for customizing using the user’s brand assets. You can find the jackpot here: – & is definitely worth a try!

  3. Nadja von Massow April 13, 2015 Reply

    I’ve been looking for new ideas for my Newsletter, and this post helped me alot! I’d recommend one more source of free stunning newsletter templates:

  4. Andrew April 14, 2015 Reply

    Nice collection of responsive email templates ! I know a firm named they can create stunning email templates with a simple drag&drop editor. They have a free plan that works pretty well :)

  5. James May 9, 2015 Reply

    Excellent post, beautiful collection of templates, i will share it with developer team.

  6. Alex July 28, 2015 Reply

    Can someone build one for my site willing to pay 50$ – USD

    • Dan November 4, 2015 Reply

      Let me know what you are looking for. A template? A brochure?

  7. Princely samuel July 29, 2015 Reply

    Great templates. Will be using them soon.

  8. svfx animation studio November 25, 2015 Reply

    very good Responsive Email Template
    will definitely refer to my clients to go and claque your site.

  9. emily January 21, 2016 Reply
  10. Deeana April 6, 2016 Reply

    Thank you for this article. Exactly what I needed. Very useful and helpful. Cheers!

  11. Joshua April 15, 2016 Reply

    This list of responsive email templates is awesome. Thanks for putting it together, it has saved me time as I have found one perfect for my email marketing needs. I am ging to use the 99designs promotional template to promote some mothers day gifts to my email subscribers from http:/ There are some free images at my website that can be freely used by people in their email newsletters, promotions etc.

  12. Kim June 6, 2016 Reply

    Thanks so much for featuring Campaign Monitor in your article! Your readers can view our free email templates and all our features here:

  13. Soniya Pradhan June 8, 2016 Reply

    Amazing Templates. Thanks for sharing. Well, I also got some free & responsive email templates that are created with MailGet builder. I would like to share those templates with you, here is the link –

  14. Chris Adamus August 13, 2016 Reply

    FreshMail offers heaps more HTML email templates for anyone to use here:

  15. Maja November 10, 2016 Reply

    Email Blueprints templates are not responsive.

  16. Markus January 16, 2017 Reply

    Thanks for the free template links! Make it easier to send out emails.
    Campaign monitor has good ones and I like the ones on as well.