Carolyn Nye
Carolyn Nye is Director, Digital Interactive Group for Acxiom, which provides businesses with consulting, data, and technology solutions.
She has developed a wide variety of highly successful marketing campaigns — including triggered and transactional email campaigns — designed to engage customers, drive sales, improve service and overall customer satisfaction.
In additional to writing articles, she is a speaker and contributor at industry conferences. Email Carolyn.
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Marketing & Advertising
Email Marketing: 3 Examples, Good and Bad
October 20, 2015 • Carolyn Nye
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Marketing & Advertising
Holiday Email Marketing: 3 Ways to Save Time
September 24, 2015 • Carolyn Nye
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Marketing & Advertising
4 Ways to Prepare for Holiday Email Marketing Now
August 18, 2015 • Carolyn Nye
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Marketing & Advertising
How to Determine Email Frequency, for Maximum Revenue
July 17, 2015 • Carolyn Nye
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Marketing & Advertising
4 Summertime Email-marketing Tactics, to Spur Sales
June 18, 2015 • Carolyn Nye
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Marketing & Advertising
5 Ways to Improve Abandoned Cart Emails
May 20, 2015 • Carolyn Nye
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Marketing & Advertising
Email Marketing to Smartphone Users Challenging, Doable
April 15, 2015 • Carolyn Nye
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Marketing & Advertising
Email Marketing Metrics, Part 2: Advanced Topics
March 17, 2015 • Carolyn Nye
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Marketing & Advertising
Email Marketing Metrics, Part 1: The Basics
February 22, 2015 • Carolyn Nye
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Marketing & Advertising
4 Email Tactics to Nurture Ecommerce Prospects
January 16, 2015 • Carolyn Nye
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Marketing & Advertising
4 Compelling Holiday Email Campaigns, from Retailers
December 17, 2014 • Carolyn Nye
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Marketing & Advertising
Email Marketing Pointers for Cyber Monday 2014
November 17, 2014 • Carolyn Nye
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Marketing & Advertising
4 Email-marketing Tools to Improve Performance
October 23, 2014 • Carolyn Nye
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Marketing & Advertising
5 Tips to Improve Email Order Confirmations
September 16, 2014 • Carolyn Nye
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Marketing & Advertising
How to Personalize Ecommerce Emails, or Not
August 21, 2014 • Carolyn Nye
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Marketing & Advertising
Email Marketing: Understanding the New Canadian Anti-Spam Law
July 18, 2014 • Carolyn Nye
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Marketing & Advertising
4 Catchy Emails from Ecommerce Companies
June 18, 2014 • Carolyn Nye
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Marketing & Advertising
4 Tips to Personalize Email Marketing, for Better Results
May 20, 2014 • Carolyn Nye
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Design & Development
Email Exec on Authentication, DMARC
April 25, 2014 • Carolyn Nye
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Marketing & Advertising
Email Marketing in 2014: How to Avoid Spam Folders
March 24, 2014 • Carolyn Nye
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Conversion
Using Email Marketing to Generate New Customers; 6 Pointers
February 19, 2014 • Carolyn Nye
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Marketing & Advertising
7 Email Tips for Ecommerce Merchants in 2014
January 21, 2014 • Carolyn Nye
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Marketing & Advertising
Gmail to Download Images by Default; Effect on Ecommerce
December 19, 2013 • Carolyn Nye
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Marketing & Advertising
Last-minute Email Checklist for Thanksgiving Week
November 25, 2013 • Carolyn Nye
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Marketing & Advertising
4 Things Not to Do in Email Marketing
October 18, 2013 • Carolyn Nye
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Marketing & Advertising
Email Marketing for the Holidays, Part 2: Implementation
September 17, 2013 • Carolyn Nye
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Marketing & Advertising
Email Marketing for the Holidays, Part 1: Preparation
August 26, 2013 • Carolyn Nye
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Marketing & Advertising
Using Email to Maintain and Build Site Traffic
July 18, 2013 • Carolyn Nye
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Management & Finance
Will Gmail’s New Tab Layout Affect Ecommerce Merchants?
June 17, 2013 • Carolyn Nye
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Design & Development
Good, Bad Email Design for Ecommerce Merchants
May 20, 2013 • Carolyn Nye
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