Category

Google Ads

Google Ads’ campaigns are a primary traffic and sales channel for many ecommerce businesses. Our vast library of Google Ads’ articles addresses setup, tag management, Google Shopping, structured data, automated bidding, and more.

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Better Audience Targeting in Google Ads

October 5, 2025 • Matthew Umbro

The search giant has enhanced its targeting capabilities to resemble those on Meta, LinkedIn, and other social channels.

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Google-Criteo Deal Unlocks Retail Media

September 14, 2025 • Armando Roggio

Google Ads app icon on a smartphone screen

Google PMax Unveils Optimization Tools

September 7, 2025 • Matthew Umbro

Google Ads Unveils RSA Asset Stats

August 6, 2025 • Matthew Umbro

Google, Microsoft Clarify Ad Bidding

July 7, 2025 • Matthew Umbro

Google headquarters in Mountain View, California, USA

How Google Ads Fits into AI Overviews and AI Mode

June 11, 2025 • Matthew Umbro

Google’s AI Max Ads Hone Search Intent

May 11, 2025 • Matthew Umbro

SMB Ads Unchanged by Google Antitrust Ruling

April 23, 2025 • Armando Roggio

Google Ads Recommendations Worth Doing

April 7, 2025 • Matthew Umbro

Create Google Ads Scripts via GenAI

March 10, 2025 • Matthew Umbro

Essential Google Ads Settings for 2025

February 9, 2025 • Matthew Umbro

Ad Strategies for Competitor Keywords

January 7, 2025 • Matthew Umbro

Keywordless Search Ads Are Coming

December 5, 2024 • Matthew Umbro

Dynamic Search Ads Tap Informational Queries

November 11, 2024 • Matthew Umbro

Google Ads icon on a smartphone screen

My Top Google Ads Automated Rules

October 7, 2024 • Matthew Umbro

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Holiday Promotions in Google Text Ads

September 10, 2024 • Matthew Umbro

Google’s Search Tie-ups Are Illegal, Judge Rules

August 8, 2024 • Matthew Umbro

Google Ads Alters Design, Broad Match, Payments

July 11, 2024 • Matthew Umbro

Google Ads Updates from Marketing Live 2024

June 6, 2024 • Matthew Umbro

4 Google Ads Scripts to Free Up Time

May 12, 2024 • Matthew Umbro

Google Ads app icon on a smartphone screen

Google Ad Updates Reflect New SERPs

April 9, 2024 • Matthew Umbro

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Top Ecommerce Ad Segments

March 26, 2024 • Samir Balwani

Optimizing Google Ads without Keywords

March 10, 2024 • Matthew Umbro

Understanding YouTube Campaign Types

February 5, 2024 • Matthew Umbro

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How to Forecast PPC Costs and Revenue

January 7, 2024 • Matthew Umbro

Screenshot of Google Ads app icon on a smartphone screen

Google Ad Tactics for 2024

December 7, 2023 • Matthew Umbro

Google Ads Holiday Timesavers

November 12, 2023 • Matthew Umbro

New ‘Search Themes’ Boost Performance Max Ads

October 30, 2023 • Armando Roggio

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