Do you think you know how consumers search for your brand and products in Google? If you haven’t done your keyword research, you’re probably wrong.... Read More »
The ability to use one’s voice to shop has been tried by a number of merchants, including Amazon, Ebay, and Domino’s Pizza. But it has... Read More »
In June, Facebook announced the launch of a new feature that allows users to exert more control over the ads they see. Called “ad preferences,”... Read More »
I’ve previously addressed how to recruit bloggers to your affiliate marketing program. In this article, I’ll review how to engage bloggers once you’ve recruited them.
Working... Read More »
Invented in the mid-eighties, 3D printing was once restricted to the B-to-B market. Now as prices for 3D printers come down, the technology is making... Read More »
Email subject lines should capture a reader’s attention with a concise, relevant, and, perhaps, personalized appeal. Done well, email marketing can have a significant and... Read More »
As B-to-B online revenues approach $1 trillion per year, there are still many wholesale distributors who are hesitant to aggressively sell their products online.
I frequently... Read More »
Pinterest helps people find inspiration, pursue their interests, and discover things they may not know about.
According to Pinterest, user interests fall into five categories.
Passion. Such... Read More »
Google Analytics offers several powerful reports that can help businesses monitor how quickly web pages are loading and identify what factors may be causing poor... Read More »
Summer is the time to check out new ecommerce books. Here is a list of new ecommerce and Internet-marketing books for summer 2014. There are... Read More »