Articles from

2014

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2014 Top 25: Our Most Popular Posts of the Year • December 31, 2014 • PEC Staff

Pros, Cons of Hootsuite for Social Media Management • December 30, 2014 • Paul Chaney

2 Ecommerce Blunders to Avoid in 2015 • December 29, 2014 • Armando Roggio

Restart Your Facebook Page Posting Activity in 2015 • December 26, 2014 • Paul Chaney

Tools, Tips for Collecting Customer Feedback • December 24, 2014 • Jerry Jao

7 Tips for a Powerful Email Call to Action • December 23, 2014 • Pamella Neely

6 Ecommerce Design Trends for 2015 • December 23, 2014 • Armando Roggio

How to Lessen the Post-holiday Sales Lull • December 22, 2014 • Pamela Hazelton

6 Social Media Marketing Trends for 2015 • December 18, 2014 • Paul Chaney

4 Compelling Holiday Email Campaigns, from Retailers • December 17, 2014 • Carolyn Nye

4 Content Marketing Trends in 2015, for Ecommerce • December 17, 2014 • Armando Roggio

Lessons Learned: Air Controller Directs Online Traffic • December 16, 2014 • Elizabeth Hollingsworth

Drop Shipping: How to Manage Product Catalog Data • December 16, 2014 • Jeremy Hanks

How to Measure 2014 Holiday Ecommerce Marketing • December 15, 2014 • Armando Roggio

The end of automated Amazon repricing? • December 15, 2014 • Richard Stubbings

13 New Ecommerce Books for Winter 2015 • December 15, 2014 • Sig Ueland

The value of focus, within Theory of Constraints • December 12, 2014 • David Sasson

SEO: Google Makes Penguin Algorithm More Slippery • December 12, 2014 • Jill Kocher Brown

Mexico Poised for Ecommerce? • December 11, 2014 • Marcia Kaplan

Christmas-is-almost-here Ecommerce Marketing Plan 2014 • December 10, 2014 • Armando Roggio

10 Google Analytics Reports that Show Where Your Store Loses Visitors • December 10, 2014 • Kunle Campbell

Brick-and-click stores should offer free pick-up • December 9, 2014 • Elizabeth Hollingsworth

Using Social Media in 2015 for Ecommerce Marketing • December 9, 2014 • Paul Chaney

6 Checkout Changes to Minimize Abandonment • December 8, 2014 • Pamela Hazelton

10 Brands Using Twitter for Customer Service • December 8, 2014 • Sig Ueland

Amazon’s version of Christmas customer care • December 7, 2014 • Richard Stubbings

How to Choose a Fraud Prevention Service, for Ecommerce • December 7, 2014 • Bob Angus

SEO Technical Requirements Checklist, for Ecommerce • December 5, 2014 • Jill Kocher Brown

Websites Liable for Children’s Data under Federal Law • December 4, 2014 • Elizabeth Lewis

Add Visuals to 2015 Social Media Marketing • December 4, 2014 • Paul Chaney

7 Ways to Get People to Share Your Content • December 3, 2014 • Pamella Neely

8 Favorite Social Media Campaigns in 2014 • December 3, 2014 • Samantha Collier

Black Friday and Cyber Monday Losing Mojo? • December 3, 2014 • Marcia Kaplan

3 Steps to Resolving Customer Complaints in 2015 • December 2, 2014 • Armando Roggio

Consider niche purchasing • December 1, 2014 • Richard Stubbings

Thanksgiving Day Online Sales Leap 14.3 Percent in 2014 • December 1, 2014 • Armando Roggio

20 Tools to Promote Your Content • December 1, 2014 • Sig Ueland

Customize the Search Page to Increase Ecommerce Sales • November 30, 2014 • Pamela Hazelton

5 Content Marketing Ideas for December 2014 • November 28, 2014 • Armando Roggio

3 Affiliate Marketing Action Items for 2015 • November 27, 2014 • Carolyn Kmet

Twitter’s New App Helps Plan Holiday Promotions • November 26, 2014 • Paul Chaney

101 Ways to Use Data, for Ecommerce • November 25, 2014 • Gagan Mehra

10 Last-minute Ways to Increase Holiday Conversions • November 25, 2014 • Pamela Hazelton

Ecommerce Drop Shipping vs. Marketplaces: Pros, Cons • November 25, 2014 • Jeremy Hanks

IBM Shows Off Analytics, Makes Holiday Predictions • November 24, 2014 • Armando Roggio

45 Tools to Generate Content, for Ecommerce • November 24, 2014 • Sig Ueland

6 Steps to an Effective Ecommerce Privacy Policy • November 21, 2014 • Bob Angus

B2B Merchants Often Overpay for Card Processing • November 21, 2014 • Phil Hinke

Lessons Learned: Car Forums the Ramp to Ecommerce Success • November 20, 2014 • Elizabeth Hollingsworth

5 tips for more holiday ecommerce sales • November 19, 2014 • David Sasson

Twitter Survey Focuses on Users’ Holiday Shopping Plans • November 19, 2014 • Paul Chaney

Mobile Commerce vs. Desktop: 7 Differences • November 19, 2014 • Joe Robison

6 Holiday Online Shopping Trends to Watch in 2014 • November 18, 2014 • Armando Roggio

Using ‘Selfies’ to Gather Ecommerce Data, Serve Shoppers • November 18, 2014 • Jerry Jao

How I detect ecommerce fraud • November 17, 2014 • Erica Tevis

Email Marketing Pointers for Cyber Monday 2014 • November 17, 2014 • Carolyn Nye

13 Free Resources to Learn Paid Search • November 17, 2014 • Sig Ueland

SEO: Optimizing Product Content on Amazon • November 14, 2014 • Jill Kocher Brown

Email Marketing: 5 Ways to Inject Holiday Spirit • November 13, 2014 • Armando Roggio

Ecommerce in Russia: Another Emerging Market? • November 12, 2014 • Marcia Kaplan

8 Thanksgiving Day Social-media Promotional Ideas • November 11, 2014 • Paul Chaney

Procrastinator’s Guide to 2014 Holiday Ecommerce Sales • November 11, 2014 • Armando Roggio

Google Analytics Set-up Checklist for Ecommerce • November 10, 2014 • Kunle Campbell

13 New Marketing Videos on Instagram, to Inspire • November 9, 2014 • Sig Ueland

SEO: The Case for Optimizing Amazon • November 7, 2014 • Jill Kocher Brown

8 Reasons Why Ecommerce Businesses Fail • November 7, 2014 • Armando Roggio

4 Trust Indicators That Help Convert Online Shoppers • November 6, 2014 • Bob Angus

How to Avoid Copyright Infringement Claims • November 6, 2014 • Elizabeth Lewis

5 Ways Smaller Ecommerce Retailers Can Beat Large Ones • November 5, 2014 • Gagan Mehra

Ecommerce SaaS Platforms Easy to Launch, Sophisticated • November 5, 2014 • Armando Roggio

Using LinkedIn Publisher for B2B Ecommerce • November 4, 2014 • Paul Chaney

8 ways to attract customers and boost sales • November 4, 2014 • Elizabeth Hollingsworth

Product Photography: DSLR Cameras vs. Smartphones • November 4, 2014 • Jason Lawrence

Future of Nonprofits Depends on Generation Y • November 3, 2014 • Cathy Qori

6 Ways Ecommerce Is Like American Football • November 3, 2014 • Armando Roggio

Wanted: crystal ball for inventory demand • November 2, 2014 • Richard Stubbings

SEO: Prioritizing Keywords and Content • November 2, 2014 • Jill Kocher Brown

Twitter’s Business Site, Training Helpful to Ecommerce • October 31, 2014 • Paul Chaney

Social Media-based Customer Service: Dos and Don’ts • October 31, 2014 • Samantha Collier

Affiliate Marketing: Offline Entities Can Generate Revenue • October 30, 2014 • Carolyn Kmet

5 Content Marketing Ideas for November 2014 • October 29, 2014 • Armando Roggio

10 Facebook Holiday Marketing Ideas, for Ecommerce • October 29, 2014 • Paul Chaney

Miva President on Ecommerce Longevity, Innovation • October 28, 2014 • PEC Staff

Simple Questions to Improve Ecommerce Security • October 28, 2014 • Bob Angus

5 off-page SEO tactics, from a do-it-yourself merchant • October 27, 2014 • Erica Tevis

21 Ways to Improve Email Deliverability • October 27, 2014 • Pamella Neely

Same-day Delivery by Ecommerce SMBs Viable? • October 27, 2014 • Armando Roggio

14 Alternatives to Google Analytics • October 26, 2014 • Sig Ueland

Visitors’ Devices Affect Ecommerce Conversions • October 24, 2014 • Pamela Hazelton

SEO 201, Part 7: Using Structured Data • October 24, 2014 • Jill Kocher Brown

4 Email-marketing Tools to Improve Performance • October 23, 2014 • Carolyn Nye

Creating a Facebook Sweepstakes for Ecommerce Shoppers • October 23, 2014 • Armando Roggio

10 Tips for Using Social Media in Holiday Ecommerce Marketing • October 22, 2014 • Paul Chaney

3 Ways to Integrate an Ecommerce Store with Almost Anything • October 21, 2014 • Armando Roggio

5 Ways to Jumpstart Mobile Ecommerce • October 21, 2014 • Joe Robison

Drop Shipping for Ecommerce, Part 4: Winning Strategies • October 20, 2014 • Jeremy Hanks

3 Tips for Creating Ecommerce Marketing Budgets • October 19, 2014 • Armando Roggio

SEO 201, Part 6: Redesigns Impact Search Traffic • October 17, 2014 • Jill Kocher Brown

Review Credit Card Processing in October, before Holidays • October 16, 2014 • Phil Hinke

Beware parcel forwarding services? • October 15, 2014 • Richard Stubbings

Email Marketing: 5 Ways to Sabotage Your 2014 Holiday Campaigns • October 15, 2014 • Armando Roggio

How to Gather Intelligence on Your Competitors • October 14, 2014 • Jerry Jao

10 Tools to Make You a Better Ecommerce Blogger • October 14, 2014 • Paul Chaney

8 Ways to Turn Facebook Likes into Email Subscribers • October 13, 2014 • Pamella Neely

Rendering Authentic Ecommerce Shopping Experiences • October 13, 2014 • Armando Roggio

17 New Ecommerce Themes for WordPress • October 13, 2014 • Sig Ueland

SEO 201, Part 5: Evaluating Ecommerce Platforms • October 10, 2014 • Jill Kocher Brown

Selling to Hawaii, Alaska Helps Learn International Ecommerce • October 10, 2014 • Armando Roggio

10 Ways to Finance Your Ecommerce Business • October 9, 2014 • Marcia Kaplan

Retention Science CEO on Data-driven Ecommerce • October 8, 2014 • PEC Staff

14 Key Ecommerce Events to Track in Google Analytics • October 8, 2014 • Kunle Campbell

5 Things Attorneys Wish Business Owners Knew • October 7, 2014 • Elizabeth Lewis

Drive Ecommerce Conversions with First-person Statements • October 6, 2014 • Pamela Hazelton

11 Sites for Ecommerce Design Inspiration • October 6, 2014 • Sig Ueland

Explaining Apple Pay: Pros, Cons • October 5, 2014 • Gagan Mehra

SEO 201, Part 4: Architecture Is Key • October 3, 2014 • Jill Kocher Brown

Is Amazon Planning a Shipping Revolution? • October 2, 2014 • Armando Roggio

4 Keys to B2B Ecommerce Success • October 1, 2014 • Dale Traxler

5 Ecommerce Content Marketing Ideas for October 2014 • September 30, 2014 • Armando Roggio

8 ways to win ‘generation Y’ customers • September 29, 2014 • Elizabeth Hollingsworth

When a Big Ecommerce Order Is Really a Scam • September 29, 2014 • Armando Roggio

5 New Social Media Management Platforms for Small Businesses • September 28, 2014 • Paul Chaney

Applying Theory of Constraints to our packaging process • September 27, 2014 • David Sasson

SEO: How to Identify Low Quality Links • September 26, 2014 • Jill Kocher Brown

Affiliate Marketing: Working with Loyalty Sites • September 26, 2014 • Carolyn Kmet

5 reasons to satisfy unreasonable customers • September 25, 2014 • Erica Tevis

4 Ways to Create Social Media Images, for Ecommerce • September 24, 2014 • Samantha Collier

7 Little Things to Improve an Ecommerce Business • September 24, 2014 • Armando Roggio

Pinterest: New Analytics Tracks Ecommerce Engagement, Traffic • September 23, 2014 • Paul Chaney

SEO: Understanding Pandas, Penguins, and Pigeons • September 22, 2014 • Melih Oztalay

Alibaba’s IPO to Impact U.S. Ecommerce? • September 22, 2014 • Marcia Kaplan

American Express OptBlue: Negotiating Processing Rates • September 22, 2014 • Phil Hinke

16 New Ecommerce Books for Fall 2014 • September 21, 2014 • Sig Ueland

SEO 201, Part 3: Enabling Search-engine Crawlers • September 19, 2014 • Jill Kocher Brown

Buffer Can Help Boost Social Engagement • September 18, 2014 • Armando Roggio

Drop Shipping for Ecommerce, Part 3: Suppliers vs. Retailers • September 17, 2014 • Jeremy Hanks

6 Ways to Optimize Pinterest for Guided Search • September 17, 2014 • Paul Chaney

5 Tips to Improve Email Order Confirmations • September 16, 2014 • Carolyn Nye

5 Effective Ecommerce Product Pages • September 16, 2014 • Joe Robison

25 Top U.S. Mobile Apps in 2014 • September 15, 2014 • Sig Ueland

5 Ways to Increase Black Friday, Cyber Monday Sales in 2014 • September 15, 2014 • Armando Roggio

Google’s New ‘AdSense for Shopping’ Mimics Amazon Product Ads • September 14, 2014 • Nik Rajpal

Analyze what visitors search for on your ecommerce site • September 13, 2014 • Richard Stubbings

SEO 201, Part 2: Crawling and Indexing Barriers • September 12, 2014 • Jill Kocher Brown

Google Analytics Benchmarking Reports Return • September 12, 2014 • Armando Roggio

13 Emerging Social Networks to Watch • September 11, 2014 • Sig Ueland

3 Ways to Harness Big Data, for Ecommerce • September 10, 2014 • Jerry Jao

Marketing’s 2 Most Important Tasks • September 10, 2014 • Armando Roggio

Facebook Business Manager Helps with Pages, Ads, Admins • September 9, 2014 • Paul Chaney

10 Essential Google Analytics Dashboards for Ecommerce • September 9, 2014 • Kunle Campbell

Theory of Constraints, for ecommerce companies • September 8, 2014 • David Sasson

Lessons Learned: Million-dollar Jeweler Launched with $300 • September 8, 2014 • Elizabeth Hollingsworth

Using Google’s In-page Analytics, for Link Performance • September 8, 2014 • Armando Roggio

10 Google Tools and Resources for Entrepreneurs • September 7, 2014 • Sig Ueland

SEO 201, Part 1: Technical Rules • September 5, 2014 • Jill Kocher Brown

Ecommerce Marketer: Part Hacker, Part Engineer, Part Creative • September 4, 2014 • Armando Roggio

2014 Holiday Ecommerce Marketing Checklist • September 3, 2014 • Armando Roggio

Twitter’s Tailored Audiences Improve Ad Performance • September 3, 2014 • Paul Chaney

How to Create an Ecommerce Privacy Policy • September 2, 2014 • Elizabeth Lewis

Should merchants accept Bitcoin? • September 1, 2014 • Jamie Salvatori

13 Awesome ‘Welcome’ Email Ideas • September 1, 2014 • Pamella Neely

5 Ecommerce Content Marketing Ideas for September 2014 • September 1, 2014 • Armando Roggio

11 ecommerce SEO tips, from the trenches • August 31, 2014 • Erica Tevis

SEO: Mobile Devices Drive Future of Search • August 29, 2014 • Jill Kocher Brown

4 Alternative Social Sites for Ecommerce Merchants • August 29, 2014 • Samantha Collier

PPC Ads: Measuring Performance by Device • August 28, 2014 • Nik Rajpal

Lessons Learned: MyFootShop.com Renewed by Tech Incubator • August 28, 2014 • Elizabeth Hollingsworth

How to Install Twitter Buttons, Widgets on Your Website • August 27, 2014 • Paul Chaney

Affiliate Marketing: Holiday Action Items • August 26, 2014 • Carolyn Kmet

Using Ecommerce Text Messages in 2014 • August 26, 2014 • Armando Roggio

7 Storytelling Techniques and How to Apply Them • August 25, 2014 • Pamella Neely

5 Analytics Plugins for WordPress Shop Owners • August 24, 2014 • Joe Robison

Google’s AdWords Express Helps Manage Local Campaigns • August 22, 2014 • Melih Oztalay

How to Personalize Ecommerce Emails, or Not • August 21, 2014 • Carolyn Nye

Using Pinterest to Distribute Instructional Content • August 21, 2014 • Armando Roggio

4 Predictions for the 2014 Holiday Shopping Season • August 20, 2014 • Armando Roggio

Facebook Bans Like-gating; How to Overcome • August 20, 2014 • Paul Chaney

14 Product Photography Tools and Resources • August 19, 2014 • Sig Ueland

B2B Ecommerce: Overcoming Conflict with Sales Teams • August 19, 2014 • Dale Traxler

American Express OptBlue: Understanding Processing Rates • August 18, 2014 • Phil Hinke

Collecting Data Responsibly from Ecommerce Shoppers • August 18, 2014 • Jerry Jao

3 Ways to Make Ecommerce Product Videos More Effective • August 17, 2014 • Armando Roggio

SEO: Google’s ‘Pigeon’ Update Impacts Local Businesses • August 15, 2014 • Jill Kocher Brown

Drop Shipping for Ecommerce, Part 2: The Basics • August 15, 2014 • Jeremy Hanks

Yahoo Launches Updated, Competitive Ecommerce Platform • August 14, 2014 • Armando Roggio

13 tips for launching a new ecommerce business • August 14, 2014 • Elizabeth Hollingsworth

ShopRunner Joins Forces with Alibaba to Sell in China • August 14, 2014 • Marcia Kaplan

Twitter Lists: How to Create, Use, and Manage • August 13, 2014 • Paul Chaney

Google’s Domain Registration Service Can Help Small Businesses • August 12, 2014 • Armando Roggio

ChannelAdvisor CEO on the New Facebook Buy Button • August 12, 2014 • PEC Staff

Get off the Google merry go round • August 11, 2014 • Richard Stubbings

Could These 5 Technologies Change Ecommerce? • August 11, 2014 • Armando Roggio

10 Top Retailers on Facebook, for Ecommerce Inspiration • August 10, 2014 • Sig Ueland

Dynamic Sitelinks Improve AdWords’ Performance • August 9, 2014 • Melih Oztalay

Berkery Noyes Exec on State of Ecommerce Mergers, Acquisitions • August 8, 2014 • PEC Staff

SEO: Google Adds HTTPS Signals to Ranking Algorithm • August 8, 2014 • Jill Kocher Brown

Google Analytics: Using New ‘Enhanced Ecommerce’ • August 7, 2014 • Kunle Campbell

12 Ways Twitter Can Grow Your Ecommerce Business • August 6, 2014 • Paul Chaney

5 Ecommerce Content Marketing Ideas for August 2014 • August 5, 2014 • Armando Roggio

5 Growth Hacking Success Stories, for Ecommerce Merchants • August 5, 2014 • Gagan Mehra

How to Register a Trademark, Part 2: Protecting Registration • August 4, 2014 • Elizabeth Lewis

10 Tools to Research Ecommerce Employee Pay • August 4, 2014 • Sig Ueland

July 2014 Top Ten: Our Most Popular Posts • July 31, 2014 • PEC Staff

Google My Business: What You Need to Know • July 31, 2014 • Kunle Campbell

5 Things to Do When Ecommerce Goes Wrong • July 31, 2014 • Armando Roggio

Identify your target customers, and market to them • July 30, 2014 • Erica Tevis

PPC Ads: Focus on Best-selling Products to Improve Performance • July 30, 2014 • Nik Rajpal

Instagram vs. Vine: Which Is Better for Ecommerce? • July 29, 2014 • Samantha Collier

Twitter Revamps Analytics to Include Organic Posts • July 29, 2014 • Paul Chaney

Ultimate Guide to Using Instagram for your Local Business • July 28, 2014 • Kunle Campbell

12 Keys to a World-class Ecommerce Company • July 28, 2014 • Dale Traxler

15 Tools to Optimize Ecommerce Images • July 28, 2014 • Sig Ueland

5 Pointers to Help PPC Ad Performance • July 28, 2014 • Melih Oztalay

Importance of Affiliate Marketing Managers • July 27, 2014 • Carolyn Kmet

4 Reasons to Consider Order Management Software • July 25, 2014 • Armando Roggio

Drop Shipping for Ecommerce, Part 1: Supply Chain History • July 24, 2014 • Jeremy Hanks

LemonStand CEO on Starting an Ecommerce Business • July 24, 2014 • PEC Staff

Lessons Learned: Fashion Retailer Adds Ecommerce to Physical Locations • July 23, 2014 • Elizabeth Hollingsworth

An End to Net Neutrality Could Impact Ecommerce • July 23, 2014 • Armando Roggio

Facebook’s New ‘Buy’ Button: Pros, Cons for Merchants • July 22, 2014 • Paul Chaney

Improving Online Customer Service with Technology • July 22, 2014 • Gagan Mehra

Using LinkedIn Groups to Reach Prospects • July 21, 2014 • Melih Oztalay

Google Analytics: Defining Macro and Micro Goals • July 21, 2014 • Kevin Webster

4 Guidelines to a Bricks-and-Clicks Business • July 21, 2014 • Jerry Jao

Growth Hacking your Ecommerce Business • July 20, 2014 • Armando Roggio

5 ecommerce tips (from tourists) • July 18, 2014 • Elizabeth Hollingsworth

Email Marketing: Understanding the New Canadian Anti-Spam Law • July 18, 2014 • Carolyn Nye

Pinterest: 5 Big-brand Tactics for Smaller Ecommerce Merchants • July 17, 2014 • Stacey Herbert

4 WordPress Maintenance Companies, to Help Site Owners • July 17, 2014 • Joe Robison

Google Analytics: How to Set Up Basic Goals • July 16, 2014 • Armando Roggio

9 Ecommerce Businesses Using Instagram for Sales • July 16, 2014 • Paul Chaney

American Express OptBlue Program May Reduce Processing Cost • July 15, 2014 • Phil Hinke

10 Sites Using Video Creatively to Engage Customers • July 14, 2014 • Sig Ueland

5 Ways to Grow your Ecommerce Business this Year • July 14, 2014 • Armando Roggio

Preparing for the 2014 holiday season • July 13, 2014 • David Sasson

Do-it-yourself SEO: Organizing a Website with Silos • July 13, 2014 • Andy Curry

Ecommerce in India Takes Off; Potential for U.S. Sellers • July 10, 2014 • Marcia Kaplan

10 Instagram Tools and Apps for Ecommerce • July 9, 2014 • Paul Chaney

Ecommerce Coupon Marketing for 2014 • July 9, 2014 • Armando Roggio

Magento Go: going going gone • July 9, 2014 • Richard Stubbings

How B2B Distributors Compete with AmazonSupply • July 9, 2014 • Dale Traxler

How to Register a Trademark, Part 1: Determine Availability • July 8, 2014 • Elizabeth Lewis

10 Tools to Survey your Customers • July 7, 2014 • Sig Ueland

How to Manage LinkedIn Advertising, for Success • July 3, 2014 • Melih Oztalay

Google Analytics: Using Views and Filters, to Understand Visitors • July 3, 2014 • Armando Roggio

June 2014 Top 10: Our Most Popular Posts • July 2, 2014 • PEC Staff

6 Reasons to Use Instagram for Ecommerce • July 2, 2014 • Paul Chaney

When to Avoid WordPress Ecommerce • July 1, 2014 • Joe Robison

5 Ecommerce Content Marketing Ideas for July 2014 • July 1, 2014 • Armando Roggio

Using Social Media for Nonprofit Fundraising • June 30, 2014 • Cathy Qori

Reddit for Ecommerce Marketers: Dos and Don’ts • June 30, 2014 • Samantha Collier

Executive Compensation at 13 Ecommerce Companies • June 30, 2014 • Sig Ueland

Key performance indicators for ecommerce businesses • June 28, 2014 • Jordan Lindberg

7 ways to lose less money on shipping • June 27, 2014 • Jamie Salvatori

Voice Commerce Ready for Prime Time? • June 27, 2014 • Gagan Mehra

Facebook’s New ‘Ad Preferences’ Could Help Users, Advertisers • June 26, 2014 • Paul Chaney

Overcoming search-engine penalties the DIY way • June 26, 2014 • Erica Tevis

Affiliate Marketing: How to Engage Bloggers • June 26, 2014 • Carolyn Kmet

Will 3D Printing Disrupt Ecommerce? • June 25, 2014 • Marcia Kaplan

Comparing 5 Ecommerce Email Subject Lines from June 2014 • June 25, 2014 • Armando Roggio

Distributors Beware of AmazonSupply.com? • June 24, 2014 • Dale Traxler

6 New Ways to Use Pinterest in your Ecommerce Business • June 24, 2014 • Paul Chaney

Using LinkedIn’s Sponsored Updates to Promote your Business • June 23, 2014 • Melih Oztalay

Use Google Analytics Site Speed to Identify Performance Problems • June 23, 2014 • Armando Roggio

12 New Ecommerce Books for Summer 2014 • June 23, 2014 • Sig Ueland

Lessons Learned: Love for Pets Drives Online Vet Shops • June 20, 2014 • Elizabeth Hollingsworth

Pinterest: How to Create Images that Convert, for Ecommerce • June 19, 2014 • Stacey Herbert

How to Install Google Analytics on WordPress • June 19, 2014 • Armando Roggio

Understanding Ecommerce Design, Part 3: Headers and Footers • June 18, 2014 • Chris English

4 Catchy Emails from Ecommerce Companies • June 18, 2014 • Carolyn Nye

Google Places Is Now ‘Google My Business’ • June 17, 2014 • Paul Chaney

Ecommerce financing: debt vs. equity • June 17, 2014 • Manish Shah

4 Ways Same-day Delivery Will Transform Retailers • June 17, 2014 • Armando Roggio

Using LinkedIn Company Pages for your Local Business • June 16, 2014 • Melih Oztalay

Merchants Discover Misleading Credit Card Processing Fees • June 16, 2014 • Phil Hinke

13 Notable Ecommerce IPOs for 2014 • June 16, 2014 • Sig Ueland

Recipe for Responsive Ecommerce Product Pages in 2014 • June 12, 2014 • Armando Roggio

Using Data to Empower an Ecommerce Business • June 12, 2014 • Jerry Jao

3 Marketing Tips for Niche, Membership Ecommerce Sites • June 11, 2014 • Armando Roggio

How to close a website business • June 11, 2014 • Elizabeth Hollingsworth

Intrastate Crowdfunding: Financing Option for Small Businesses • June 11, 2014 • Marcia Kaplan

How to Use Hashtags on Social Media Posts • June 10, 2014 • Paul Chaney

How to evaluate offers from ecommerce vendors • June 10, 2014 • David Sasson

Manufacturers Find Reasons to Sell Online, Survey Says • June 10, 2014 • Armando Roggio

Using LinkedIn to Attract Consumers, Prospects • June 9, 2014 • Melih Oztalay

Local Businesses Migrating to Ecommerce • June 9, 2014 • Dale Traxler

13 Deal Sites for Ecommerce Merchants • June 9, 2014 • Sig Ueland

Google’s Mobile Search Warning Could Decrease Site Traffic • June 6, 2014 • Jill Kocher Brown

Amazon Web Services May Help Ecommerce Businesses Scale • June 5, 2014 • Armando Roggio

Consumers Change Shopping Habits with Local Businesses • June 5, 2014 • Melih Oztalay

11 Free Ways to Track your Competitors • June 4, 2014 • Pamella Neely

4 Examples of Hashtags in Social Commerce • June 4, 2014 • Paul Chaney

Beware SEO and other scams • June 4, 2014 • Richard Stubbings

3 Mobile App Ecommerce Strategies for 2014 • June 3, 2014 • Armando Roggio

Nonprofit Organizations: Employee Training Key • June 2, 2014 • Cathy Qori

5 Ecommerce Content Marketing Ideas for June 2014 • June 2, 2014 • Armando Roggio

‘What Product Can I Sell Online?’ • June 1, 2014 • Jordan Lindberg

May 2014 Top 10: Our Most Popular Posts • May 31, 2014 • PEC Staff

How Social Media Benefits SEO • May 30, 2014 • Jill Kocher Brown

Yahoo Introduces Live Store Badges to Help Build Trust • May 30, 2014 • Armando Roggio

4 Successful Smaller Ecommerce Merchants • May 29, 2014 • Gagan Mehra

Facebook Introduces 3 New Advertising Features • May 29, 2014 • Paul Chaney

Lessons Learned: Entrepreneur Overcomes Penguin Update, Prospers • May 28, 2014 • Elizabeth Hollingsworth

4 Tips for Better Ecommerce Product Videos in 2014 • May 28, 2014 • Armando Roggio

Using Google AdWords Countdown Script, for Urgency • May 27, 2014 • Matthew Umbro

Brand Manufacturers All In for Ecommerce • May 27, 2014 • Dale Traxler

4 Reasons Ecommerce Videos Make Sense in 2014 • May 26, 2014 • Armando Roggio

Panda 4.0 Algorithm Update Rocks Google Search Results • May 23, 2014 • Jill Kocher Brown

5 Beautiful WooCommerce Sites • May 23, 2014 • Joe Robison

Understanding Ecommerce Design, Part 2: Banners and Boxes • May 22, 2014 • Chris English

4 Ways Ecommerce Merchants Misuse Data • May 22, 2014 • Jerry Jao

5 Social Customer-management Tools for Small Business • May 21, 2014 • Paul Chaney

6 Pointers for Using Etsy and Pinterest Together • May 21, 2014 • Armando Roggio

4 Tips to Personalize Email Marketing, for Better Results • May 20, 2014 • Carolyn Nye

Pros and Cons of UPS SurePost, FedEx SmartPost • May 20, 2014 • Christopher Bosdal

Driving B-to-B Ecommerce with Personas • May 19, 2014 • Dale Traxler

SEO Depends on Page Names • May 16, 2014 • Jill Kocher Brown

6 Tips for Making Money on Etsy • May 16, 2014 • Armando Roggio

How to Identify Dubious Credit Card Processing Fees, Part 3 • May 15, 2014 • Phil Hinke

Alibaba IPO Likely Largest in U.S.; Analysis • May 15, 2014 • Marcia Kaplan

10 Tools to Create Social Media Graphics • May 14, 2014 • Paul Chaney

Using the BCG Matrix for Ecommerce Marketing Decisions • May 14, 2014 • Armando Roggio

20 Corporate Facebook Covers to Inspire Local Businesses • May 13, 2014 • Kunle Campbell

Using Pinterest Group Boards for Ecommerce; 5 Tips • May 12, 2014 • Stacey Herbert

12 Contests on Pinterest • May 12, 2014 • Sig Ueland

SEO: Leverage Expert Authors for Ecommerce • May 9, 2014 • Jill Kocher Brown

Selling customer service • May 8, 2014 • Jordan Lindberg

How to Manage an Ecommerce Photo Shoot with Models • May 8, 2014 • Armando Roggio

How to win a price war • May 8, 2014 • Richard Stubbings

Using Twitter’s New Website Card to Drive Traffic • May 7, 2014 • Paul Chaney

Should Ecommerce Merchants Accept Bitcoin? • May 7, 2014 • Marcia Kaplan

You’ll always lose a price war • May 6, 2014 • Jamie Salvatori

Digging for gold: supply chain made simple • May 6, 2014 • David Sasson

7 Must-have Email Marketing Features • May 6, 2014 • Armando Roggio

Ecommerce Key for Manufacturers and Distributors • May 5, 2014 • Dale Traxler

11 Mobile Website Builders for Ecommerce Merchants • May 5, 2014 • Sig Ueland

Google+ Shake Up Doesn’t Kill SEO Benefit • May 2, 2014 • Jill Kocher Brown

Use Rule-based Chat to Improve Satisfaction, Sales • May 1, 2014 • Armando Roggio

Ecommerce Blogs: How to Grow Readership, Improve SEO • April 30, 2014 • Paul Chaney

What Does Snapchat Mean for Ecommerce? • April 30, 2014 • Samantha Collier

How to Choose an Ecommerce Shipping Provider • April 29, 2014 • Gagan Mehra

12 tips to address declining ecommerce revenue • April 29, 2014 • Elizabeth Hollingsworth

7 Crucial KPIs for Email Marketing • April 29, 2014 • Armando Roggio

Affiliate Marketing: 5 Ways to Energize Affiliates • April 28, 2014 • Carolyn Kmet

Google Updates Keyword Planner with Dates, Devices • April 25, 2014 • Jill Kocher Brown

Email Exec on Authentication, DMARC • April 25, 2014 • Carolyn Nye

7 Things that Make WooCommerce Compelling • April 24, 2014 • Armando Roggio

How to Identify Dubious Credit Card Processing Fees, Part 2 • April 23, 2014 • Phil Hinke

3 Things to Know About WooCommerce • April 23, 2014 • Armando Roggio

Lessons Learned: Buddhist Search Inspires Lotus Sculpture • April 22, 2014 • Elizabeth Hollingsworth

Pinterest: Dos and Don’ts for Ecommerce Merchants • April 22, 2014 • Stacey Herbert

Using AdWords Express to Reach Local Consumers • April 21, 2014 • Melih Oztalay

The New Google Shopping: What Merchants Need to Know • April 21, 2014 • Matthew Umbro

18 Ecommerce Crowdfunding Success Stories • April 21, 2014 • Sig Ueland

Understanding Ecommerce Design, Part 1: Key Components • April 18, 2014 • Chris English

WooCommerce Leads Ecommerce Platform Pack in April 2014 • April 18, 2014 • Armando Roggio

Mining Reviews for SEO Benefit • April 17, 2014 • Jill Kocher Brown

Recap of selling an ecommerce business • April 17, 2014 • Manish Shah

5 Tips to Increase Facebook News Feed Views • April 17, 2014 • Paul Chaney

Online Purchase Cycle in 2014 Messy; Not a Funnel • April 16, 2014 • Armando Roggio

10 WordPress Ecommerce Plugins to Improve Product Pages • April 16, 2014 • Joe Robison

4 Tips for Testing Copy on an Ecommerce Site • April 15, 2014 • Chris Goward

Ecommerce Marketing vs. Shopper Annoyance • April 14, 2014 • Dale Traxler

9 Equity Crowdfunding Sites to Finance your Business • April 14, 2014 • Sig Ueland

SEO Is Dead; Web Marketing Alive and Well • April 14, 2014 • Melih Oztalay

SEO: Why Amazon’s Navigation Works So Well • April 11, 2014 • Jill Kocher Brown

Heartbleed Bug Impacts Online Retailers, Ecommerce • April 10, 2014 • Armando Roggio

10 Places to Find Social Media Content • April 9, 2014 • Paul Chaney

Ecommerce Companies Raise Funds with New Approach • April 9, 2014 • Marcia Kaplan

5 Content Marketing Ideas for May 2014 • April 8, 2014 • Armando Roggio

20 Tools, Tactics to Improve Online Merchandising • April 8, 2014 • Dale Traxler

Use Negative Keywords to Optimize PPC Campaigns • April 8, 2014 • Melih Oztalay

Growing an ecommerce company starts with ‘why’ • April 4, 2014 • David Sasson

7 Ways to Protect Ecommerce Customer Data • April 4, 2014 • Jerry Jao

Lowe’s Innovative Vine Campaign a Year Later • April 4, 2014 • Armando Roggio

Are you really improving your site with this recommendation? • April 3, 2014 • Richard Stubbings

8 Ways to Integrate Social Media with Existing Marketing • April 3, 2014 • Paul Chaney

March 2014 Top 10: Our Most Popular Posts • April 2, 2014 • PEC Staff

5 Ways to Increase Sales from Returning Customers • April 2, 2014 • Gagan Mehra

Treat New Email Subscribers Right, Profits Will Follow • April 1, 2014 • Armando Roggio

7 Ways to Improve Email Subject Lines (and a Sneaky Way to Test) • April 1, 2014 • Pamella Neely

How to Plan Social Media Responses • April 1, 2014 • Samantha Collier

Gmail’s Automatic Unsubscribe May Help Email Marketers • March 31, 2014 • Armando Roggio

17 Chrome Apps to Run your Business • March 31, 2014 • Sig Ueland

High Quality Scores Mean Lower Pay-per-click Costs • March 31, 2014 • Melih Oztalay

The real costs of starting a web store • March 30, 2014 • Jordan Lindberg

Fixing SEO Conversion Woes on your Ecommerce Site • March 28, 2014 • Jill Kocher Brown

Demystifying Google AdWords Keyword Variants • March 27, 2014 • Matthew Umbro

Twitter Testing Design that Resembles Facebook Pages • March 27, 2014 • Paul Chaney

Affiliate Marketing: 3 Legal Issues to Monitor in 2014 • March 26, 2014 • Carolyn Kmet

Anatomy of an online scam • March 26, 2014 • Elizabeth Hollingsworth

B-to-B Ecommerce: How to Implement, Improve • March 26, 2014 • Dale Traxler

21 Content Curation Tools • March 25, 2014 • Kunle Campbell

Navigating 2014’s Crowded Ecommerce Platform Market • March 25, 2014 • Armando Roggio

How to Identify Dubious Credit Card Processing Fees, Part 1 • March 25, 2014 • Phil Hinke

Use Hyperlocal Advertising to Reach Nearby Consumers • March 24, 2014 • Melih Oztalay

Email Marketing in 2014: How to Avoid Spam Folders • March 24, 2014 • Carolyn Nye

11 New Ecommerce Books for Spring 2014 • March 24, 2014 • Sig Ueland

SEO: Getting More from Google’s Keyword Planner • March 21, 2014 • Jill Kocher Brown

5 WordPress Plugins to Reduce Cart Abandonment • March 21, 2014 • Joe Robison

8 Essentials for High-converting Site Search • March 20, 2014 • Armando Roggio

Searching ‘iPad Mini Retina’ on Google, Comparison Engines • March 19, 2014 • Dale Traxler

5 Reasons to Use PPC Ads for Local Marketing • March 18, 2014 • Melih Oztalay

Why You Must Test the Mobile Version of your Ecommerce Site • March 18, 2014 • Chris Goward

Responsive Design for Ecommerce Marketing Emails • March 18, 2014 • Armando Roggio

9 Tools and Templates for Pre-launch Landing Pages • March 18, 2014 • Sig Ueland

Using Data to Attract, Retain Email Subscribers • March 17, 2014 • Jerry Jao

Amazon Raises Fee for Prime Shipping • March 17, 2014 • Marcia Kaplan

SEO: What to Do When Site Traffic Hits Bottom • March 14, 2014 • Jill Kocher Brown

PrestaShop 1.6 Adds Improved Business Intelligence, Other Features • March 13, 2014 • Armando Roggio

Changes to Facebook Pages, News Feed, Ads Affect Merchants • March 13, 2014 • Paul Chaney

How EBITDA affects valuation of ecommerce companies • March 12, 2014 • Manish Shah

4 Reasons Small Brick-and-mortar Retailers Need an Online Store • March 12, 2014 • Armando Roggio

Anticipatory Shipping: Amazon’s Approach to Influencing Purchases • March 12, 2014 • Marcia Kaplan

Does Facebook’s WhatsApp purchase affect ecommerce? • March 11, 2014 • David Sasson

10 Questions to Ask Ecommerce Payment Providers • March 11, 2014 • Gagan Mehra

B-to-B: 7 Reasons to Invest in Social Media • March 11, 2014 • Dale Traxler

Understanding Ad Extensions in Google AdWords • March 10, 2014 • Melih Oztalay

Staples Increases Online Efforts, not Brick-and-mortar • March 10, 2014 • Armando Roggio

How SEO Integrates into Site Design • March 7, 2014 • Jill Kocher Brown

Beware retargeting • March 5, 2014 • Jamie Salvatori

Adapt or die • March 5, 2014 • Richard Stubbings

6 Social Media Analytics Tools for Merchants • March 5, 2014 • Paul Chaney

5 Ways to Use Vine for Ecommerce Marketing • March 4, 2014 • Armando Roggio

How to Get Traffic to your Website (via Google) • March 4, 2014 • Andy Curry

AdWords: Understanding Flexible Conversion Tracking • March 4, 2014 • Matthew Umbro

12 Key Job Roles for B-to-B Ecommerce Success • March 3, 2014 • Dale Traxler

12 Apps and Resources for Shipping • March 3, 2014 • Sig Ueland

7 easy ways to improve your paid search performance • February 28, 2014 • Jordan Lindberg

February 2014 Top 10: Our Most Popular Posts • February 28, 2014 • PEC Staff

SEO: Bing Webmaster Tools for the Other 20 Percent • February 28, 2014 • Jill Kocher Brown

4 Mistakes to Avoid with Ecommerce Customer Data • February 27, 2014 • Jerry Jao

Social Media Scheduling for Ecommerce Merchants • February 26, 2014 • Samantha Collier

Working with Search Marketing Affiliates • February 26, 2014 • Carolyn Kmet

Local SEO: 15 Marketing Activities that Improve Citations • February 25, 2014 • Kunle Campbell

Using Facebook’s Lookalike Audiences to Find Ecommerce Prospects • February 25, 2014 • Paul Chaney

Google Analytics: Tracking Demographics of Ecommerce Visitors • February 25, 2014 • Feras Alhlou

Evaluating Site Search on Target, Walmart, and Amazon • February 24, 2014 • Dale Traxler

How to Use Facebook for Event Marketing • February 24, 2014 • Kunle Campbell

5 Excuses Why Ecommerce Merchants Avoid SEO • February 21, 2014 • Jill Kocher Brown

For 2014, What Is Ecommerce Marketing? • February 20, 2014 • Armando Roggio

Landing Page Analysis in Google Analytics • February 19, 2014 • Kevin Webster

Using Email Marketing to Generate New Customers; 6 Pointers • February 19, 2014 • Carolyn Nye

Creating Facebook Ads Using ‘Custom Audiences’ • February 19, 2014 • Paul Chaney

To Implement B-to-B Ecommerce, Empower Marketing not IT • February 18, 2014 • Dale Traxler

New Ecommerce Platform Claims Better Performance, Development • February 18, 2014 • Armando Roggio

7 free ways to keep your customers happy and reassured • February 17, 2014 • Elizabeth Hollingsworth

WordPress Ecommerce Plugins that Speed Up Redesigns • February 17, 2014 • Joe Robison

Target Focuses on Trust, Mobile with ‘Awesome Shop’ • February 14, 2014 • Armando Roggio

Credit Card Provider Sued for ‘Deceptive’ Tactics • February 13, 2014 • Phil Hinke

How to sell your ecommerce business for a high valuation • February 13, 2014 • Manish Shah

How to Integrate Cloud-based Platforms • February 13, 2014 • Jerry Jao

8 Social Media Lessons from QVC • February 12, 2014 • Samantha Collier

Using a LinkedIn Company Page to Showcase your Business • February 12, 2014 • Paul Chaney

4 Keys for Effective B-to-B Ecommerce • February 11, 2014 • Armando Roggio

Amazon 2013 Financial Results Signal Changes in 2014 • February 11, 2014 • Marcia Kaplan

Local SEO for Multiple-location Businesses • February 10, 2014 • Dustin Christensen

9 Contests on Facebook from Retailers • February 10, 2014 • Sig Ueland

B-to-B Ecommerce: Big Opportunity, with Obstacles • February 10, 2014 • Dale Traxler

SEO Performance Reporting in the Datapocalypse • February 7, 2014 • Jill Kocher Brown

Don’t Follow Target.com when Redesigning your Ecommerce Site • February 6, 2014 • Chris Goward

7 Ways to Use Social Media to Tell Stories • February 6, 2014 • Paul Chaney

Lessons Learned: Forced Time Off Sews a Passion • February 5, 2014 • Elizabeth Hollingsworth

5 Niches for a New Ecommerce Business • February 5, 2014 • Armando Roggio

16 Inexpensive Ways to Grow Ecommerce Revenue • February 4, 2014 • Dale Traxler

Reading List: Web Retailer’s Andy Geldman • February 4, 2014 • PEC Staff

5 Marketing Emails from Leading Online Retailers • February 3, 2014 • Armando Roggio

Beginner’s Guide to Email Re-engagement Campaigns • February 1, 2014 • Pamella Neely

SEO as Stand-alone Tactic Is Dead • January 31, 2014 • Jill Kocher Brown

Does 2014 mark the beginning of the end for Amazon? • January 31, 2014 • Richard Stubbings

January 2014 Top 10: Our Most Popular Posts • January 30, 2014 • PEC Staff

5 Ways to Boost Email Open Rates • January 30, 2014 • Armando Roggio

The formula to online success, from ‘Lessons Learned’ merchants • January 29, 2014 • Elizabeth Hollingsworth

Google Analytics: Configuring 10 Key Ecommerce Metrics • January 29, 2014 • Feras Alhlou

Facebook Algorithm Change Favors Link-share Posts • January 29, 2014 • Paul Chaney

How to Personalize Shopping on an Ecommerce Site • January 28, 2014 • Gagan Mehra

Pay-per-click Ads: Importance of Bid Modifiers • January 28, 2014 • Matthew Umbro

7 (simple, free) things to boost conversions • January 27, 2014 • Jordan Lindberg

Rewards, Risks of Changing Ecommerce Platforms • January 27, 2014 • Dale Traxler

What Is Flat Design? • January 24, 2014 • Armando Roggio

SEO: Yahoo’s New Secure Search Removes Referral Data • January 24, 2014 • Jill Kocher Brown

3 Steps to Efficient Ecommerce Content Marketing • January 23, 2014 • Jerry Jao

Ecommerce vs. Commerce: What’s the Difference? • January 23, 2014 • Dale Traxler

Seek Repeat Customers to Drive Ecommerce Profits • January 22, 2014 • Armando Roggio

6 Ways to Use a Facebook Page for Year-round Holidays • January 22, 2014 • Paul Chaney

7 Email Tips for Ecommerce Merchants in 2014 • January 21, 2014 • Carolyn Nye

How to Launch New Products on an Ecommerce Site • January 20, 2014 • Armando Roggio

Lessons Learned: Entrepreneurs Select Blinds • January 17, 2014 • Elizabeth Hollingsworth

Please start shipping internationally • January 17, 2014 • Jamie Salvatori

SEO: How to Create a 301 Redirect Map, for Site Redesigns • January 17, 2014 • Jill Kocher Brown

10 WordPress Ecommerce Conversion Optimization Tools • January 16, 2014 • Joe Robison

For Ecommerce Testing, Clarify Conversion Goals • January 16, 2014 • Chris Goward

Trials and tribulations of inventory management • January 15, 2014 • David Sasson

$6 Billion Visa, MasterCard Settlement Final; How to Claim • January 15, 2014 • Phil Hinke

7 Ecommerce Design Trends for 2014 • January 14, 2014 • Armando Roggio

Social Marketplaces Can Benefit Ecommerce Merchants • January 14, 2014 • Paul Chaney

11 Ways to Improve Email Open Rates • January 13, 2014 • Pamella Neely

20 New Ecommerce Themes for WordPress • January 13, 2014 • Sig Ueland

For Redesigns, Protect SEO with 301 Redirect Strategy • January 10, 2014 • Jill Kocher Brown

Finding Business Motivation in Industry Leaders • January 10, 2014 • Armando Roggio

Getting Started with Twitter Ads • January 10, 2014 • Melissa Mackey

Utilizing ‘Voice of the Customer’ for Competitive Advantage • January 9, 2014 • Marcia Kaplan

6 Tips to Beat the Afternoon Slump • January 8, 2014 • Jerry Jao

Social Media Advertising Necessary in 2014? • January 8, 2014 • Paul Chaney

Build an Ecommerce Content Marketing Strategy for 2014 • January 7, 2014 • Armando Roggio

Reviewing Ecommerce KPIs for the New Year • January 7, 2014 • Dale Traxler

Conducting an Affiliate Marketing Annual Review • January 6, 2014 • Carolyn Kmet

Ecommerce expanding into brick-and-mortar • January 6, 2014 • Richard Stubbings

Ecommerce Marketplace Opportunities for 2014 • January 3, 2014 • Armando Roggio

3 Tactics to Reassess Paid Search in 2014 • January 3, 2014 • Matthew Umbro

Big Data’s Impact on 2013 Holiday Sales • January 2, 2014 • Gagan Mehra

5 Keys to Mobile Ecommerce Optimization in 2014 • January 2, 2014 • Armando Roggio

For Ecommerce, 12 Social Media Essentials for 2014 • January 1, 2014 • Paul Chaney