Articles from

2020

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2020 Top 25: Our Most Popular Posts of the YearDecember 31, 2020Kerry Murdock

5 Retail Insights from a Covid ChristmasDecember 30, 2020Armando Roggio

14 New Business Books for 2021December 29, 2020Sig Ueland

The Keys to More Ecommerce ConversionsDecember 28, 2020Armando Roggio

Attributing Sales to Email Marketing Is Not Always EasyDecember 27, 2020Carolyn Nye

Serious changes are coming to the E.U. VATDecember 24, 2020Richard Stubbings

Big Changes from Google Ads in 2020December 23, 2020Robert Brady

5 Essentials for Ecommerce Site Search in 2021December 22, 2020Armando Roggio

12 Outstanding Digital Media Campaigns from 2020December 21, 2020Sig Ueland

Amazon Marketplace Sellers Are Attractive Acquisition TargetsDecember 20, 2020Marcia Kaplan

Entrepreneur’s Page-builder Tools Attract Outside Equity, 100 EmployeesDecember 18, 2020Eric Bandholz

Understanding Amazon’s ‘Brand Health’ InitiativeDecember 17, 2020Phil Masiello

5 Ways to Boost January 2021 Retail SalesDecember 16, 2020Armando Roggio

Charts: Shopify’s Share of Global Websites, Ecommerce SalesDecember 15, 2020Anna Kayfitz

Ecommerce Product Releases: December 15, 2020December 15, 2020Sig Ueland

Does Buy Now, Pay Later Threaten Credit Card Issuers?December 14, 2020Mike Eckler

13 Favorite Productivity Apps for 2020December 14, 2020Sig Ueland

How Influencer Marketing Drives Holiday SalesDecember 13, 2020Armando Roggio

Gym Owner Shifts to Online Weight Training (and Thrives)December 11, 2020Eric Bandholz

Clienteling Personalizes In-store, Online ShoppingDecember 10, 2020Gagan Mehra

Visa Wants to Buy Plaid. U.S. SuesDecember 10, 2020Mike Eckler

The Long-term Effect of Buy Now, Pay LaterDecember 9, 2020Armando Roggio

Our Favorite Books of 2020December 8, 2020PEC Staff

How to Name Product CategoriesDecember 8, 2020Anna Kayfitz

20 Free Web Design Tools from Fall 2020December 7, 2020Sig Ueland

My Top 6 Conversion Tactics for 2021December 6, 2020Pamela Hazelton

Agency CEO: Adopt an ‘Abundance Mentality’December 4, 2020Eric Bandholz

5 Content Marketing Ideas for January 2021December 3, 2020Armando Roggio

When to Apply Google Ads Recommendations (or Not)December 3, 2020Matthew Umbro

Sales Report: 2020 Thanksgiving Day, Black Friday, Cyber MondayDecember 2, 2020Marcia Kaplan

Ecommerce Product Releases: December 1, 2020December 1, 2020Sig Ueland

November 2020 Top 10: Our Most Popular PostsDecember 1, 2020PEC Staff

‘Shop local’ applies to ecommerce businesses, tooNovember 30, 2020Richard Stubbings

Is Longer Copy Better for Social Media Ads?November 29, 2020Kaleena Stroud

Kuru, a DTC Shoe Brand, Solves a PainNovember 27, 2020Eric Bandholz

Covid and the Long TailNovember 25, 2020Armando Roggio

Managing Projects with Gantt ChartsNovember 24, 2020Armando Roggio

6 Tweaks to Streamline the Checkout ProcessNovember 24, 2020Pamela Hazelton

5 B2B Ecommerce Trends for 2021November 23, 2020Armando Roggio

15 Photoshop Tutorials for Product PhotographyNovember 23, 2020Sig Ueland

A Day in the Life of an SEONovember 22, 2020Bill Sebald

Beardbrand’s Technology Stack: Platforms, Apps, ServicesNovember 20, 2020Eric Bandholz

During Covid, Ecommerce Founders Can Invigorate Their CompaniesNovember 19, 2020Armando Roggio

B2B Merchants: Harness Data to Pivot, AdaptNovember 19, 2020Lori McDonald

Last-minute Holiday Social Media Checkup for EcommerceNovember 18, 2020Armando Roggio

Analyzing Unsubscribes Can Save an Email Marketing ProgramNovember 17, 2020Carolyn Nye

15 Social Media Plugins for WordPressNovember 17, 2020Sig Ueland

Ecommerce Product Releases: November 16, 2020November 16, 2020Sig Ueland

SEO: Excellent Content Moves Shoppers through the FunnelNovember 16, 2020Jill Kocher Brown

Alibaba’s 2020 Singles Day Breaks Record, Attracts Luxury BrandsNovember 15, 2020Marcia Kaplan

ABF Creative, a Podcast Network, Is ‘More Than a Business’November 13, 2020Eric Bandholz

The 5 C’s of Ecommerce MarketingNovember 12, 2020Armando Roggio

Cookieless Browsers Will Upend Ad TrackingNovember 11, 2020Armando Roggio

U.S. vs. Google: How the Antitrust Lawsuit Impacts MerchantsNovember 10, 2020Mike Eckler

SEO: Google’s Product Knowledge Panels Drive Impressions (but Not for Amazon)November 9, 2020Jill Kocher Brown

Google Tables Can Help with Projects, Products, SupportNovember 9, 2020Armando Roggio

7 Quick Tips to Drive 2020 Holiday SalesNovember 8, 2020Pamela Hazelton

Turn Off Your Phone, Says Agency FounderNovember 6, 2020Eric Bandholz

Your Ecommerce Platform Can Help with ThatNovember 5, 2020Armando Roggio

SEO: What Google’s New Passage Indexing Means for EcommerceNovember 5, 2020Jill Kocher Brown

Should you buy a failing ecommerce brand?November 4, 2020Peter Keller

SPACs: 2020’s Most Popular Method of Going PublicNovember 3, 2020Marcia Kaplan

10 Inspiring Holiday Marketing CampaignsNovember 3, 2020Sig Ueland

Understanding Google’s Smart Shopping CampaignsNovember 2, 2020Matthew Umbro

Ecommerce Product Releases: November 2, 2020November 2, 2020Sig Ueland

5 Content Marketing Ideas for December 2020November 1, 2020Armando Roggio

October 2020 Top 10: Our Most Popular PostsOctober 30, 2020PEC Staff

CopySmiths Founder on Content Marketing by the NumbersOctober 30, 2020Eric Bandholz

Pros and Cons of Composable CommerceOctober 29, 2020Gagan Mehra

Automobile Sales Are Moving OnlineOctober 29, 2020Armando Roggio

Optimize Facebook Ads with Better Images and CopyOctober 28, 2020Kaleena Stroud

My response to negative Amazon reviewsOctober 27, 2020Richard Stubbings

To Sell More, Understand Shoppers’ MotivesOctober 27, 2020Pamela Hazelton

20 Free Tutorials to Learn WordPressOctober 27, 2020Sig Ueland

Mobile Site Design Impacts Organic Search RankingsOctober 26, 2020Jill Kocher Brown

Crooks Are Creating Synthetic ShoppersOctober 26, 2020Armando Roggio

Get Ready for Digital-first Credit CardsOctober 25, 2020Mike Eckler

Manual Texts Recover 21 Percent of Abandoned Carts, Says LiveRecover FounderOctober 23, 2020Eric Bandholz

The Value of Personalized Marketing for EcommerceOctober 22, 2020Armando Roggio

Designing Emails to Drive Clicks and ConversionsOctober 22, 2020Carolyn Nye

Introduction to Google Analytics 4October 21, 2020Morgan Jones

SEO: How to Move Skydivers through the FunnelOctober 20, 2020Jill Kocher Brown

Winners on Prime Day 2020? Non-Amazon SitesOctober 19, 2020Marcia Kaplan

For Omnichannel Retailers, Hedgehogs Beat FoxesOctober 18, 2020Armando Roggio

‘Gated’ Product Launch Leads to $250,000 in 1-day SalesOctober 16, 2020Eric Bandholz

Ecommerce Product Releases: October 15, 2020October 15, 2020Sig Ueland

The Wirecard Fiasco: Digital Payments Gone WrongOctober 14, 2020Mike Eckler

SEO: 5 Tips to Convert Visitors to BuyersOctober 13, 2020Jill Kocher Brown

8 Marketplaces for Themes, Templates, PluginsOctober 12, 2020Sig Ueland

Content Marketing Should Mimic Publishing, BroadcastingOctober 12, 2020Armando Roggio

Can Walmart+ Compete with Amazon Prime?October 11, 2020Marcia Kaplan

Native Deodorant Founder on Scaling to $100 Million in 2 YearsOctober 9, 2020Eric Bandholz

Feedback from Shoppers Is GoldOctober 8, 2020Pamela Hazelton

Amazon Best Sellers in the Home Office Furniture CategoryOctober 8, 2020Raphaël Menesclou

Privacy Concerns Will Increase the Value of Content MarketingOctober 7, 2020Armando Roggio

How 20 Leading Brands Use Facebook to Engage AudiencesOctober 6, 2020Sig Ueland

‘Domain Age Impacts Rankings’ (and 8 Other SEO Myths)October 5, 2020Jill Kocher Brown

5 Content Marketing Ideas for November 2020October 5, 2020Armando Roggio

Google Ads Decreases Search Terms VisibilityOctober 4, 2020Matthew Umbro

Real Men Wear Makeup, Says DTC Co-founderOctober 2, 2020Eric Bandholz

Ecommerce Product Releases: October 1, 2020October 1, 2020Sig Ueland

September 2020 Top 10: Our Most Popular PostsSeptember 30, 2020PEC Staff

2020 ‘Time Machine’ Elevates All of EcommerceSeptember 30, 2020Armando Roggio

The Potential of Real-time Payments for EcommerceSeptember 29, 2020Mike Eckler

Mall Owners Become Retailers Amidst the PandemicSeptember 29, 2020Marcia Kaplan

14 Tools for Selling on Facebook and InstagramSeptember 28, 2020Sig Ueland

SEO: How to Target High-demand Keywords (or Not)September 28, 2020Jill Kocher Brown

9 Pointers for High-converting Instagram AdsSeptember 27, 2020Kaleena Stroud

‘My Wife Quit’ Founder on SMS Marketing, SaaS Platforms, osCommerceSeptember 25, 2020Eric Bandholz

Covid-19 Exposes Inefficiencies in B2B Accounts ReceivableSeptember 24, 2020Armando Roggio

7 Google Analytics Tips for Measuring Organic SearchSeptember 23, 2020Jill Kocher Brown

Forget Black Friday Sales This 2020 HolidaySeptember 22, 2020Pamela Hazelton

FAQ Snippets Expand Organic Search VisibilitySeptember 22, 2020Bill Sebald

Amazon Live: 12 Shows from Influencers, Sellers, BrandsSeptember 21, 2020Sig Ueland

Covid-19 Is Driving Some Brands to DTCSeptember 21, 2020Armando Roggio

Email Marketing: Optimizing ‘From’ Lines, Subject Lines, Pre-headersSeptember 20, 2020Carolyn Nye

A Passion for Cosmetics Leads to $1 Million in First-year SalesSeptember 18, 2020Eric Bandholz

After 20 years of ecommerce, change is the only certaintySeptember 17, 2020Richard Stubbings

2020 Holiday Shopping Is a Tale of 2 ConsumersSeptember 17, 2020Armando Roggio

Getting Your B2B Team on the Digital TrainSeptember 16, 2020Lori McDonald

Ecommerce Product Releases: September 15, 2020September 15, 2020Sig Ueland

13 New Ecommerce Books for Fall 2020September 15, 2020Sig Ueland

Privacy Changes on Apple Devices, Chrome Will Impact Targeted AdvertisingSeptember 14, 2020Armando Roggio

4 Payment Methods to Integrate for the HolidaysSeptember 14, 2020Pamela Hazelton

Using Google Analytics to Optimize Google AdsSeptember 13, 2020Morgan Jones

Success in Europe Requires ‘People on the Ground,’ Says Danish EntrepreneurSeptember 11, 2020Eric Bandholz

5 Predictions for the 2020 Holiday Shopping SeasonSeptember 10, 2020Armando Roggio

Holiday Shipping Surcharges Are ComingSeptember 10, 2020Marcia Kaplan

Understanding P2P Payments for MerchantsSeptember 9, 2020Mike Eckler

SEO: 9 Tips for Brand-friendly ContentSeptember 8, 2020Jill Kocher Brown

Is JAMstack Right for Your Ecommerce Business?September 8, 2020Armando Roggio

9 exercise tips for desk-bound workersSeptember 7, 2020Peter Keller

21 Free Web Design Tools from Summer 2020September 7, 2020Sig Ueland

4 More Google Ads Scripts to Automate Tasks, Save TimeSeptember 6, 2020Matthew Umbro

Quality Control Drives Ugmonk.com to In-house FulfillmentSeptember 4, 2020Eric Bandholz

5 Content Marketing Ideas for October 2020September 3, 2020Armando Roggio

Essential Elements of an Ecommerce Product PageSeptember 1, 2020Armando Roggio

Ecommerce Product Releases: September 1, 2020September 1, 2020Sig Ueland

Using Site Search Reports in Google Analytics to Improve Product SelectionAugust 31, 2020Seby Kallarakkal

August 2020 Top 10: Our Most Popular PostsAugust 31, 2020PEC Staff

25 Top Amazon Marketplace Sellers Based on Number of ReviewsAugust 31, 2020Sig Ueland

Using Instagram Video for EcommerceAugust 30, 2020Kaleena Stroud

Supply.co Founder: Day of Reckoning Is Coming for DTC BrandsAugust 28, 2020Eric Bandholz

Ecommerce in Q2 Takes a (Much) Bigger Share of Total Retail MarketAugust 27, 2020Marcia Kaplan

What Is Performance Marketing?August 26, 2020Armando Roggio

OTT Ads Are an Opportunity for Established RetailersAugust 25, 2020Armando Roggio

SEO: Where to Start When You Need to Fix EverythingAugust 25, 2020Jill Kocher Brown

What Merchants Should Know about ‘Buy Now, Pay Later’August 24, 2020Mike Eckler

23 Chrome Extensions for ProductivityAugust 24, 2020Sig Ueland

9 Holiday Selling Tips to Pandemic-driven ConsumersAugust 23, 2020Pamela Hazelton

A ‘Love for Making’ Propels Schmidt’s Naturals to Worldwide SalesAugust 21, 2020Eric Bandholz

The 3 rules of ecommerce designAugust 20, 2020Richard Stubbings

Live Streaming Can Drive Affiliate RevenueAugust 19, 2020Armando Roggio

2020 Holiday Email Marketing Starts EarlyAugust 18, 2020Carolyn Nye

SEO How-to, Part 12: Technical ToolsAugust 18, 2020Jill Kocher Brown

13 Logo Galleries for InspirationAugust 17, 2020Sig Ueland

‘Payment Request API’ to Streamline Ecommerce Checkouts, Improve SecurityAugust 17, 2020Armando Roggio

Ecommerce Product Releases: August 16, 2020August 16, 2020Sig Ueland

Banned by Google Ads, SpyGuy.com Ponders Alternative ChannelsAugust 14, 2020Eric Bandholz

Ecommerce in France: Loyalty to Domestic SellersAugust 13, 2020Marcia Kaplan

Google Lighthouse SEO Scores of Every Shopify ThemeAugust 12, 2020Hamlet Batista

Share Customer Data Anonymously to Combat FraudAugust 11, 2020Armando Roggio

Is Apple Entering the Payment Acceptance Business?August 11, 2020Mike Eckler

13 Robust Newsletter Plugins for WordPressAugust 10, 2020Sig Ueland

SEO How-to, Part 11: Mitigating RiskAugust 10, 2020Jill Kocher Brown

Holiday Selling without the CrowdsAugust 9, 2020Armando Roggio

2PM Founder: Successful Entrepreneurs Are PolymathsAugust 7, 2020Eric Bandholz

Use Purchasing Trends to Merchandise ProductsAugust 6, 2020Pamela Hazelton

5 Content Marketing Ideas for September 2020August 6, 2020Armando Roggio

‘Buy On Google’ Opens to All MerchantsAugust 5, 2020Matthew Umbro

Amid Covid-19, it’s time to buildAugust 4, 2020Peter Keller

SEO How-to, Part 10: Redesigns, Migrations, URL ChangesAugust 4, 2020Jill Kocher Brown

13 Platforms for Shoppable VideoAugust 3, 2020Sig Ueland

Using Google Tag Manager to Track Visitor InteractionsAugust 3, 2020Morgan Jones

Ecommerce Product Releases: August 2, 2020August 2, 2020Sig Ueland

The First Steps in Adding Ecommerce to a Brick-and-mortar StoreAugust 2, 2020Armando Roggio

1 Million Email Subscribers ‘Fricking Hard,’ Says TheHustle.co FounderJuly 31, 2020Eric Bandholz

July 2020 Top 10: Our Most Popular PostsJuly 31, 2020PEC Staff

Amazon, with Demand Surging, Transitions FBAJuly 30, 2020Marcia Kaplan

Inject New Life into Old ContentJuly 30, 2020Armando Roggio

8 Ways to Drive Product Sales on InstagramJuly 29, 2020Kaleena Stroud

Lessons from 20 years of ecommerceJuly 28, 2020Richard Stubbings

23 Useful, Free Plugins for WooCommerceJuly 28, 2020Sig Ueland

SEO How-to, Part 9: Diagnosing Crawler IssuesJuly 27, 2020Jill Kocher Brown

The Hero-Hub-Help Content Marketing StrategyJuly 27, 2020Armando Roggio

Understanding ‘Explanations’ in Google AdsJuly 26, 2020Robert Brady

‘Build Businesses for the Cash Flow,’ Says Repeat EntrepreneurJuly 24, 2020Eric Bandholz

Do Contactless Payments Impact Vulnerable Consumers?July 23, 2020Mike Eckler

Reading List: Charlie Casey of LoyaltyLionJuly 23, 2020PEC Staff

Evolving Tech Stack Enables High Performance EcommerceJuly 22, 2020Armando Roggio

It’s the Perfect Time to Launch a Loyalty ProgramJuly 21, 2020Pamela Hazelton

SEO How-to, Part 8: Architecture and Internal LinkingJuly 20, 2020Jill Kocher Brown

Live Streaming Connects with Pandemic-driven ConsumersJuly 19, 2020Armando Roggio

Alpha Male Succeeds with Haircare, Skincare, SunglassesJuly 17, 2020Eric Bandholz

4 High-converting Email Segments for EcommerceJuly 16, 2020Carolyn Nye

Covid-19 Accelerates Retail’s Digital TransformationJuly 16, 2020Armando Roggio

Ecommerce in Germany: Opportunity Amidst a PandemicJuly 15, 2020Marcia Kaplan

Ecommerce Product Releases: July 15, 2020July 15, 2020Sig Ueland

To Master Data Visualization, Start with These 3 BooksJuly 14, 2020Rebeca Pop

13 Free Themes for Publishing on GhostJuly 13, 2020Sig Ueland

SEO How-to, Part 7: Mapping Keywords to ContentJuly 13, 2020Jill Kocher Brown

USPS Woes Could Impact Ecommerce SMBsJuly 12, 2020Armando Roggio

Entrepreneur Sells the Most Competitive Product on Amazon, and ThrivesJuly 10, 2020Eric Bandholz

3 Ways to Scale Ecommerce with DataJuly 9, 2020Anna Kayfitz

Understanding Core Web Vitals for SEOJuly 8, 2020Bill Sebald

Drag-and-drop Ecommerce Tools Are on the RiseJuly 8, 2020Armando Roggio

Using Google Analytics to Track Site ChangesJuly 7, 2020Morgan Jones

Tailor Product Descriptions to the Channel and AudienceJuly 6, 2020Pamela Hazelton

Letting Workers Go Because of Covid-19July 5, 2020Armando Roggio

SEO How-to, Part 6: Optimizing On-page ElementsJuly 3, 2020Jill Kocher Brown

5 Content Marketing Ideas for August 2020July 2, 2020Armando Roggio

How I maintain mental and physical health (to grow my business)July 2, 2020Peter Keller

Ecommerce Product Releases: July 1, 2020July 1, 2020Sig Ueland

The Anatomy of a Text AdJune 30, 2020Matthew Umbro

June 2020 Top 10: Our Most Popular PostsJune 30, 2020PEC Staff

20 Top Private Label Brands from AmazonJune 29, 2020Sig Ueland

Are QR Codes an Option for Contactless Payments?June 29, 2020Mike Eckler

Advanced Strategies for Selling on InstagramJune 28, 2020Kaleena Stroud

Shopify’s App Store Is Good and Bad, Says ‘Unofficial’ ExpertJune 26, 2020Eric Bandholz

What’s Your Plan for Measuring Marketing Outcomes?June 25, 2020Armando Roggio

Ecommerce Briefs: Walmart and Shopify, Physical Store Outlook, InstagramJune 25, 2020Marcia Kaplan

3 Excellent Performance Testing Tools from GoogleJune 24, 2020Armando Roggio

Assessing Google’s ‘Core Web Vitals’ on Shopify ThemesJune 23, 2020Hamlet Batista

6 Ways to Drive FOMO on Ecommerce PagesJune 22, 2020Pamela Hazelton

Will the Pandemic Impact Christmas 2020 Ecommerce Sales?June 21, 2020Armando Roggio

SEO How-to, Part 5: Analyzing Keyword DataJune 19, 2020Jill Kocher Brown

A 5-step Plan for Video Production and DistributionJune 18, 2020Armando Roggio

6 Ways to Convert New Visitors to Email SubscribersJune 17, 2020Carolyn Nye

3 Data Visualization Tools — Basic to RobustJune 16, 2020Rebeca Pop

14 Marketplaces to Hire Freelance Designers, Developers, Writers, Marketers, MoreJune 15, 2020Sig Ueland

A 4-step Plan for Video Marketing SuccessJune 15, 2020Armando Roggio

Ecommerce Product Releases: June 14, 2020June 14, 2020Sig Ueland

Don’t Advertise to Existing Customers, Says Serial Ecommerce EntrepreneurJune 12, 2020Eric Bandholz

Using Internal Data for New Products, New CustomersJune 11, 2020Anna Kayfitz

Mexico’s Ecommerce MaturesJune 11, 2020Marcia Kaplan

Accelerate Ecommerce Marketing with the RFM ModelJune 10, 2020Armando Roggio

Top 5 Mobile Page Speed FixesJune 9, 2020David Shreni

Launching an ecommerce business: the first stepsJune 9, 2020Richard Stubbings

10 Essentials for ‘Contact Us’ Forms (and 6 Mistakes to Avoid)June 8, 2020Pamela Hazelton

14 New Ecommerce Books for Summer 2020June 8, 2020Sig Ueland

Store Closures, Slow Shipping Could Drive Retail Prices LowerJune 7, 2020Armando Roggio

SEO: Search Console Is an Untapped Source of Keyword DataJune 5, 2020Bill Sebald

Guide to Google Ads Automated Bidding OptionsJune 4, 2020Matthew Umbro

5 Content Marketing Ideas for July 2020June 4, 2020Armando Roggio

SEO How-to, Part 4: Keyword Research ConceptsJune 3, 2020Jill Kocher Brown

Covid-19, NFC, and the Future of Contactless PaymentsJune 2, 2020Mike Eckler

20 Free Web Design Tools from Spring 2020June 2, 2020Sig Ueland

Understanding ‘Sessions’ in Google AnalyticsJune 1, 2020Armando Roggio

Ecommerce Product Releases: June 1, 2020June 1, 2020Sig Ueland

May 2020 Top 10: Our Most Popular PostsMay 31, 2020PEC Staff

Writing Instagram Captions to Drive SalesMay 31, 2020Kaleena Stroud

SEO How-to, Part 3: Strategy and PlanningMay 29, 2020Jill Kocher Brown

Japan Is an Enticing Market for Cross-border EcommerceMay 28, 2020Marcia Kaplan

New U.K. ecommerce businesses need guidanceMay 28, 2020Richard Stubbings

Even in 2020, 360-degree Product Photos Boost ConversionsMay 27, 2020Armando Roggio

‘Organizational debt’ is hurting my companyMay 27, 2020Peter Keller

B2B Ecommerce That Doesn’t Break the BankMay 26, 2020Lori McDonald

14 YouTube Channels to Grow an Ecommerce BusinessMay 26, 2020Sig Ueland

Better Fathers, Husbands, Leaders Drive ‘Order of Man’ FounderMay 25, 2020Eric Bandholz

Using Filters in Google AnalyticsMay 24, 2020Morgan Jones

Facebook Shops Are an Ecommerce Game ChangerMay 22, 2020Armando Roggio

SEO How-to, Part 2: Understanding Search EnginesMay 21, 2020Jill Kocher Brown

Building Community with a Remote TeamMay 21, 2020Armando Roggio

Primer on Merchant Accounts, Part 2: Providers, ISOs, How to ChooseMay 20, 2020Mike Eckler

Building Trust during the Pandemic Drives Long-term LoyaltyMay 20, 2020Pamela Hazelton

Reading List: Adriana Iordan of 2CheckoutMay 19, 2020PEC Staff

The Best Time to Send a Marketing EmailMay 18, 2020Carolyn Nye

Ecommerce Product Releases: May 17, 2020May 17, 2020Sig Ueland

Will New Ecommerce Sellers Squeeze Existing Merchants?May 15, 2020Armando Roggio

SEO, Content, and Email Work Better CombinedMay 14, 2020Armando Roggio

Bankruptcies, Layoffs Deplete the Retail IndustryMay 14, 2020Marcia Kaplan

SEO How-to, Part 1: Why Use It?May 13, 2020Jill Kocher Brown

Primer on Merchant Accounts, Part 1: Roles and FunctionsMay 12, 2020Mike Eckler

Yes, Toxic Backlinks Can Still Harm Search RankingsMay 12, 2020Armando Roggio

Side Project for Amazon Sellers Attracts 250,000 Customers, 150 EmployeesMay 11, 2020Eric Bandholz

The Good News and Bad News for Ecommerce ShippingMay 10, 2020Armando Roggio

How to Pace Monthly Ad SpendMay 8, 2020Anna Kayfitz

Don’t Drop Google Shopping Ads Despite the Free ListingsMay 7, 2020Matthew Umbro

Amid Covid-19, Amazon’s Q1 2020 Earnings Confirm Ecommerce DominanceMay 7, 2020Marcia Kaplan

Write for 5th Graders to Drive ConversionsMay 5, 2020Pamela Hazelton

Pandemic Alters Retail Return PoliciesMay 4, 2020Armando Roggio

Ecommerce Product Releases: May 4, 2020May 4, 2020Sig Ueland

5 Content Marketing Ideas for June 2020May 3, 2020Armando Roggio

Alternative Funding Sources for the Covid-19 CrisisMay 1, 2020Marcia Kaplan

April 2020 Top 10: Our Most Popular PostsApril 30, 2020PEC Staff

Google Brings Back Free Shopping ListingsApril 30, 2020Jill Kocher Brown

25 Global B2B Exchanges for Supply Chain DiversityApril 29, 2020Gagan Mehra

A Pinterest Strategy for Growing an Ecommerce BrandApril 28, 2020Kaleena Stroud

Using Google Analytics to Respond to Covid-19April 28, 2020Morgan Jones

15 New Video Tools for Creating, Editing, SharingApril 27, 2020Sig Ueland

Coronavirus Shutdown Drives Click-and-collect EcommerceApril 27, 2020Armando Roggio

How to Manage, Visualize KPIs for EcommerceApril 26, 2020Anna Kayfitz

How to Write Better SMS Marketing MessagesApril 24, 2020Armando Roggio

Need Sales in the Pandemic? Boost Customer ServiceApril 23, 2020Pamela Hazelton

Planning my business for a new worldApril 23, 2020Richard Stubbings

Capture Gmail Messages in a Google SheetApril 22, 2020Armando Roggio

5 Email Marketing Tips during the PandemicApril 21, 2020Carolyn Nye

SEO: Target Informational Rankings with Pillars and ClustersApril 21, 2020Jill Kocher Brown

How to Use Competitors’ Names in Google AdsApril 20, 2020Robert Brady

‘High Quality, Low Volume’ Drives GouletPens.com to 35 Employees, 4,500 SKUsApril 19, 2020Eric Bandholz

Marketing in the Pandemic Creates Opportunities AfterwardApril 17, 2020Armando Roggio

Impact of Covid-19 on 2020 Startup Investments, IPOsApril 16, 2020Marcia Kaplan

Ecommerce Product Releases: April 16, 2020April 16, 2020Sig Ueland

Covid-19 Accelerates Change for B2B DistributorsApril 15, 2020Lori McDonald

Tips to Retain Online Customers after the PandemicApril 14, 2020Pamela Hazelton

The Role of Accessibility in SEOApril 14, 2020Bill Sebald

11 Online Tools for Video MeetingsApril 13, 2020Sig Ueland

Ecommerce Fraud Detection during the PandemicApril 13, 2020Armando Roggio

SEO: Auditing Backlinks with Google Search ConsoleApril 12, 2020Jill Kocher Brown

How Covid-19 affects U.K. businessesApril 10, 2020Richard Stubbings

Credit Card Processing FAQs, Part 3: Reducing the CostApril 9, 2020Mike Eckler

Optimize DTC Profits with Price Elasticity AnalysisApril 9, 2020Armando Roggio

In Google Ads, Balance Automated Bids with User ControlApril 8, 2020Matthew Umbro

13 Free SEO Courses, Beginner to AdvancedApril 7, 2020Jill Kocher Brown

Page Speed Scores of Every Shopify ThemeApril 7, 2020Hamlet Batista

Credit Card Processing FAQs, Part 2: Pricing ModelsApril 6, 2020Mike Eckler

17 Free Tools for Social Media AnalyticsApril 6, 2020Sig Ueland

5 Content Marketing Ideas for May 2020April 5, 2020Armando Roggio

TaxJar CEO on Managing a Remote, 160-employee TeamApril 3, 2020Kerry Murdock

SEO: Manage Crawling, Indexing with Robots Exclusion ProtocolApril 2, 2020Jill Kocher Brown

How Sellers Overcome FBA’s Covid-19 Shipping RestrictionsApril 2, 2020Manish Chowdhary

Covid-19 Grants, Loans Could Help Ecommerce CompaniesApril 1, 2020Armando Roggio

Free Programs from Ecommerce Service Providers to Combat Covid-19April 1, 2020Sig Ueland

March 2020 Top 10: Our Most Popular PostsMarch 31, 2020PEC Staff

Optimizing Pinterest Titles and Descriptions for Clicks, LeadsMarch 31, 2020Kaleena Stroud

Will ‘Irrational’ Startup Valuations Continue?March 30, 2020Marcia Kaplan

Covid-19 Is an Opportunity for Some Local MerchantsMarch 30, 2020Armando Roggio

11 New Ecommerce Books for Spring 2020March 29, 2020Sig Ueland

Ecommerce a Crucial Industry in the Pandemic; 7 Ways to Ease the BurdenMarch 27, 2020Pamela Hazelton

Rethink Your Amazon Business after Covid-19March 26, 2020Phil Masiello

Workarounds for Errors in Google AnalyticsMarch 26, 2020Morgan Jones

Performance Marketing in the Coronavirus DownturnMarch 25, 2020Armando Roggio

Iraq War Veteran Fails, then Succeeds, with Men’s Underwear BrandMarch 24, 2020Eric Bandholz

5 Tips to Overcome Covid-19 Supply Chain DisruptionsMarch 24, 2020Gagan Mehra

22 Free Web Design Tools from Winter 2020March 23, 2020Sig Ueland

SEO: Using Canonical Tags to Reduce Duplicate ContentMarch 23, 2020Jill Kocher Brown

Credit Card Processing FAQs, Part 1: Learning the JargonMarch 22, 2020Mike Eckler

Using FAQs to Close More SalesMarch 20, 2020Pamela Hazelton

The Coronavirus Could Drive Car Dealers to EcommerceMarch 19, 2020Armando Roggio

How to Calculate and Interpret Inventory TurnoverMarch 18, 2020Armando Roggio

Hidden Opportunities in an Email Subscriber ListMarch 17, 2020Carolyn Nye

Ecommerce Lessons from the 2008 CrashMarch 17, 2020Dale Traxler

17 Collaboration Tools for Remote WorkersMarch 16, 2020Sig Ueland

Ecommerce Product Releases: March 16, 2020March 16, 2020Sig Ueland

SEO: 7 Ways Ecommerce Sites Create Duplicate ContentMarch 15, 2020Jill Kocher Brown

U-shaped Marketing Attribution for EcommerceMarch 13, 2020Armando Roggio

5 On-demand Warehousing, Fulfillment ProvidersMarch 12, 2020Marcia Kaplan

The Keys to Successful Email AutomationMarch 11, 2020Anna Kayfitz

Should Internal Search Results Pages Be Indexed?March 10, 2020Armando Roggio

What I look for in an employeeMarch 9, 2020Richard Stubbings

3 SEO Lessons from Amazon for Ecommerce Product PagesMarch 8, 2020Jill Kocher Brown

Brave, a Privacy-focused Web Browser, Attracts TechiesMarch 6, 2020Armando Roggio

Simple Ways to Offer Customized ProductsMarch 5, 2020Pamela Hazelton

Ecommerce Owners on Morning Routines, Work-life BalanceMarch 5, 2020Eric Bandholz

5 Content Marketing Ideas for April 2020March 4, 2020Armando Roggio

Assessing All Google Ad Extensions for 2020 (and a Couple from Microsoft)March 3, 2020Matthew Umbro

20 New Social Media Tools for MerchantsMarch 2, 2020Sig Ueland

Ecommerce Product Releases: March 2, 2020March 2, 2020Sig Ueland

SEO: Why Your Faceted Navigation Pages Aren’t RankingMarch 1, 2020Jill Kocher Brown

What to Do When an Employee LeavesFebruary 28, 2020Armando Roggio

February 2020 Top 10: Our Most Popular PostsFebruary 28, 2020PEC Staff

The Keys to Lower Inventory CostsFebruary 27, 2020Phil Masiello

Reset in the Direct-to-consumer MarketFebruary 27, 2020Marcia Kaplan

6 Ways Geography Impacts Ecommerce ConversionsFebruary 26, 2020Anna Kayfitz

Tips on Writing from 4,700 Articles, 24 Years of JournalismFebruary 25, 2020Armando Roggio

Analyze Competitors’ Breadcrumbs for Categories, ProductsFebruary 25, 2020Hamlet Batista

13 Marketplaces for Handmade GoodsFebruary 24, 2020Sig Ueland

Google Downgrades Nofollow Directive. Now What?February 24, 2020Jill Kocher Brown

Canada-based Entrepreneur Scales to 15 Websites, 30 Remote EmployeesFebruary 23, 2020Eric Bandholz

10 Useful Elements for a Post-purchase Thank-you Page (and 3 to Avoid)February 21, 2020Pamela Hazelton

Why American Express Pushes for Higher Merchant AcceptanceFebruary 21, 2020Mike Eckler

Scalable SEO Strategies to Boost Category PagesFebruary 20, 2020Jill Kocher Brown

First-party Logistics Could Transform EcommerceFebruary 19, 2020Armando Roggio

Success in Mobile Commerce Requires a Mobile-specific StrategyFebruary 18, 2020David Shreni

Managing Custom Prices in BigCommerceFebruary 18, 2020Armando Roggio

19 Helpful Tools for Amazon SellersFebruary 17, 2020Sig Ueland

SEO: When to Scale (or Not)February 17, 2020Bill Sebald

Ecommerce Product Releases: February 16, 2020February 16, 2020Sig Ueland

Rewards Programs Drive Email Marketing SuccessFebruary 14, 2020Carolyn Nye

Coronavirus Disrupting the Global Economy, Including EcommerceFebruary 13, 2020Marcia Kaplan

Google to Show Shopping Ads in GmailFebruary 12, 2020Robert Brady

5 Helpful Chrome Extensions for Content MarketersFebruary 11, 2020Armando Roggio

3 Inventory KPIs to Drive Ecommerce ProfitsFebruary 10, 2020Dale Traxler

6 Ways to Know If Your SEO Is BrokenFebruary 9, 2020Jill Kocher Brown

Compare SEO Stats for Acquisition Candidates, Guest Post OptionsFebruary 7, 2020Armando Roggio

What’s a Good Conversion Rate for Ecommerce?February 6, 2020Pamela Hazelton

5 Content Marketing Ideas for March 2020February 5, 2020Armando Roggio

Need good employees? Be a good employerFebruary 4, 2020Richard Stubbings

3 New Google Ads Image Formats Could Help MerchantsFebruary 4, 2020Matthew Umbro

Analyze Competitors for High-traffic Content IdeasFebruary 3, 2020Armando Roggio

28 Helpful Marketing Tutorials for FacebookFebruary 3, 2020Sig Ueland

SEO: 7 Shopper-grabbing Rich Snippets for EcommerceFebruary 2, 2020Jill Kocher Brown

January 2020 Top 10: Our Most Popular PostsJanuary 31, 2020PEC Staff

Ecommerce Product Releases: January 31, 2020January 31, 2020Sig Ueland

New U.S. Regulations on Counterfeit Goods Target MarketplacesJanuary 30, 2020Marcia Kaplan

11 Key Metrics to Evaluate Potential MarketplacesJanuary 30, 2020Anna Kayfitz

The Benefits of Subscriptions for B2B EcommerceJanuary 29, 2020Lori McDonald

Q&A: ‘Can We Reduce Shipping Costs?’January 29, 2020Armando Roggio

Using Data Studio to Convert Multi-currency ReportsJanuary 28, 2020Morgan Jones

A Guide to Payment Tokens for EcommerceJanuary 27, 2020Mike Eckler

16 New Free Commercial Fonts for 2020January 27, 2020Sig Ueland

Google’s ‘Host-crowding’ Tweak Impacts Sites with Featured SnippetsJanuary 26, 2020Jill Kocher Brown

DuckDuckGo Attracts Privacy-conscious ShoppersJanuary 24, 2020Armando Roggio

Lessons from 20 Years of Google Algorithm UpdatesJanuary 23, 2020Bill Sebald

Done Right, Customer Profiles Drive RevenueJanuary 23, 2020Armando Roggio

My 3 Favorite Google Ads’ FiltersJanuary 22, 2020Robert Brady

For 2020, use pre-orders to avoid dead stockJanuary 21, 2020Richard Stubbings

Yes, Smaller Ecommerce Stores Can Evolve (and Prosper)January 21, 2020Pamela Hazelton

15 Free Learning Resources for Ecommerce MerchantsJanuary 20, 2020Sig Ueland

Essential Email Marketing Features for Ecommerce in 2020January 20, 2020Carolyn Nye

How to Rank in Google’s New Popular ProductsJanuary 19, 2020Jill Kocher Brown

Remember the Environment of Mobile ShoppersJanuary 17, 2020David Shreni

Customize Shopify Product Pages with MetafieldsJanuary 17, 2020Armando Roggio

2019 Holiday Sales Wrap-upJanuary 16, 2020Marcia Kaplan

Ecommerce Product Releases: January 15, 2020January 15, 2020Sig Ueland

Site Search Tested across 10 RetailersJanuary 14, 2020Armando Roggio

Outsourcing SEO Starts with Knowing Your NeedsJanuary 13, 2020Jill Kocher Brown

16 Tools to Grow a YouTube ChannelJanuary 13, 2020Sig Ueland

New Electronic Disbursement Methods Save Time and MoneyJanuary 12, 2020Mike Eckler

Removing Personal Data from Google AnalyticsJanuary 10, 2020Morgan Jones

How to Sell Groceries on AmazonJanuary 9, 2020Mike Begg

Essential Tasks for a New Ecommerce Marketing ManagerJanuary 9, 2020Armando Roggio

7 Ways Big Data Will Impact Ecommerce in 2020January 8, 2020Anna Kayfitz

Amazon’s Brand Analytics Lowers Ad Costs, Drives SalesJanuary 7, 2020Phil Masiello

Use Cross-selling to Increase Trust, Loyalty, SalesJanuary 7, 2020Pamela Hazelton

Using Google’s Dynamic Ads to Personalize, Drive ConversionsJanuary 6, 2020Matthew Umbro

13 New Business Books for 2020January 6, 2020Sig Ueland

5 Content Marketing Ideas for February 2020January 5, 2020Armando Roggio

Speed Up Your Slowest Pages with PrefetchingJanuary 3, 2020Hamlet Batista

Ecommerce Product Releases: January 2, 2020January 2, 2020Sig Ueland

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