Articles from

2015

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Advertising Options to Test (and Expand) in 2016, for Ecommerce • December 31, 2015 • Michael Stancil

Changes to Google Plus: What You Need to Know • December 31, 2015 • Rodney Hess

5 Content Marketing Ideas for January 2016 • December 30, 2015 • Armando Roggio

Notable Affiliate Marketing Events in 2016 • December 29, 2015 • Carolyn Kmet

Content Marketing Lessons from ‘Star Wars: The Force Awakens’ • December 28, 2015 • Armando Roggio

SEO: Prepare Now for 2016 Holiday • December 27, 2015 • Jill Kocher Brown

2015 Top 25: Our Most Popular Posts of the Year • December 24, 2015 • PEC Staff

Inventory hiccups highlight 2015 • December 23, 2015 • Kenny Kane

13 Infographics to Kickoff Your 2016 Marketing Plans • December 23, 2015 • Kathleen Fealy

Content Marketing: Build Your Story to Engage Prospects • December 23, 2015 • Armando Roggio

Keep the Buying Momentum Going in January • December 22, 2015 • Pamela Hazelton

13 New Ecommerce Books for Winter 2016 • December 20, 2015 • Sig Ueland

SEO: Which Pages to Optimize First? • December 18, 2015 • Jill Kocher Brown

4 Ways Google Analytics Produces Confusing Data • December 17, 2015 • Abhi Jadhav

SEO: Do You Need More Than One Domain Name? • December 17, 2015 • Bill Hartzer

3 Ways to Increase Email Clicks, for Ecommerce • December 16, 2015 • Carolyn Nye

Creating 1-day Facebook, Twitter Ad Campaigns • December 15, 2015 • Michael Stancil

Absence of U.S. Regulation Leads to Web Accessibility Lawsuits • December 15, 2015 • Armando Roggio

Avoiding Legal Liability from Holiday Gifts and Parties • December 14, 2015 • Elizabeth Lewis

Strategies for Website Accessibility, for Ecommerce • December 14, 2015 • Armando Roggio

11 Stand-out Social Media Campaigns from 2015 • December 13, 2015 • Sig Ueland

Selling on Amazon: my company’s strategy • December 11, 2015 • Eric Bandholz

9 ‘Naughty or Nice’ SEO Practices • December 11, 2015 • Jill Kocher Brown

November Holiday Ecommerce Sales Go International • December 10, 2015 • Marcia Kaplan

Using Ecommerce Site Search for Customer Insights • December 9, 2015 • Armando Roggio

3 Ways to Build B2B Relationships with Ecommerce • December 9, 2015 • Lori McDonald

8 Quick Changes to Navigation, Home Page, Checkout for Last-minute Holiday Sales • December 8, 2015 • Pamela Hazelton

5 Ecommerce Content Marketing Trends for 2016 • December 7, 2015 • Armando Roggio

20 Emoji Tools and Resources, for Marketing • December 7, 2015 • Sig Ueland

Yahoo’s New Product Ads a Good Opportunity? • December 6, 2015 • Robert Brady

How to Hire an SEO Pro, for Ecommerce • December 4, 2015 • Jill Kocher Brown

5 Ways to Engage Affiliates for Final Holiday Sales • December 4, 2015 • Carolyn Kmet

8 Ways to Boost Average Order Value • December 3, 2015 • Armando Roggio

Getting Sales Tax Setup Right on Amazon • December 3, 2015 • James Thomson

20 Platforms to Build Dynamic, User-generated Content • December 2, 2015 • Richard Sexton

Sales Report: 2015 Thanksgiving Day, Black Friday, Cyber Monday • December 2, 2015 • Marcia Kaplan

Using the New Twitter Polls for Ecommerce • December 1, 2015 • Samantha Collier

Streamline Ecommerce Fulfillment with 5S Methodology • November 30, 2015 • Michael Manzione

15 Helpful Forums for Online Merchants • November 30, 2015 • Sig Ueland

2015 Thanksgiving, Black Friday Email Trends • November 29, 2015 • Armando Roggio

SEO: The Value of Deep Integration • November 27, 2015 • Jill Kocher Brown

Is Google the right search engine to optimize for? • November 25, 2015 • Richard Stubbings

How I doubled my conversions in one month • November 25, 2015 • Elizabeth Hollingsworth

5 Content Marketing Ideas for December 2015 • November 25, 2015 • Armando Roggio

The beauty of compound revenue growth • November 24, 2015 • David Sasson

9 Things to Check for Black Friday, Cyber Monday • November 24, 2015 • Pamela Hazelton

9 Holiday Marketing Campaigns from Large Retailers • November 23, 2015 • Sig Ueland

Google Analytics: Ecommerce Metrics to Track Daily, Weekly, Monthly • November 22, 2015 • Kunle Campbell

Slack app frees me from my desk • November 20, 2015 • Kenny Kane

SEO: The Best URLs Contain Keywords • November 20, 2015 • Jill Kocher Brown

YouTube: The coolest social media platform • November 19, 2015 • Eric Bandholz

5 Last-minute Black Friday and Cyber Monday Marketing Tips • November 19, 2015 • Armando Roggio

Google Tag Manager Simplifies Cumbersome Task for Merchants • November 19, 2015 • Abhi Jadhav

Using Facebook Ads for B2B Targeting • November 18, 2015 • Michael Stancil

7 Merchandising Lessons from Top Online Retailers • November 17, 2015 • Armando Roggio

Email-marketing Tips for Cyber Monday 2015 • November 17, 2015 • Carolyn Nye

How to Sell an Amazon Marketplace Business • November 16, 2015 • James Thomson

Content Marketing: What’s a Lede? • November 15, 2015 • Armando Roggio

9 Tools to Sell on Facebook • November 13, 2015 • Sig Ueland

Successful Ecommerce Entrepreneurs Love the Process as Much as Profits • November 11, 2015 • Armando Roggio

Equity Crowdfunding Rules Are Finally Set • November 10, 2015 • Marcia Kaplan

Year-end Legal Checklist for Ecommerce Owners • November 9, 2015 • Elizabeth Lewis

Local SEO: 9 Ways to Take Advantage of ‘Near Me’ Search • November 9, 2015 • Paul Chaney

7 Tweaks to Increase Holiday Shopping Conversions • November 9, 2015 • Pamela Hazelton

5 Ecommerce Site Design Trends for 2016 • November 8, 2015 • Armando Roggio

SEO: How Google PageRank Works on an Ecommerce Site • November 6, 2015 • Jill Kocher Brown

10 How-to Video Examples for Merchants • November 5, 2015 • Sig Ueland

Google Analytics: How to Use Custom Campaign URL Tagging • November 5, 2015 • Sharon Mostyn

Reputation Management a Process, not a Reaction • November 4, 2015 • Richard Sexton

Social Media Marketing: 11 Free Guides and Ebooks • November 4, 2015 • Rodney Hess

5 Problems Small Ecommerce Retailers Could Face in 2016 • November 3, 2015 • Armando Roggio

Retail Brands Embrace Emojis, for Marketing • November 3, 2015 • Samantha Collier

Designing Banner Ads for Ecommerce Marketers • November 2, 2015 • Armando Roggio

10 New, Free Ecommerce Themes for WordPress • November 2, 2015 • Sig Ueland

Former Amazon Exec on Marketplace Selling Strategies • October 30, 2015 • Kerry Murdock

Is search engine optimization worth the effort? • October 30, 2015 • Richard Stubbings

6 SEO Tips for Content Marketing, for Ecommerce • October 30, 2015 • Jill Kocher Brown

Using AdWords to Target Existing Customers • October 29, 2015 • Robert Brady

Affiliate Marketing: How to Manage Coupons, Deals • October 29, 2015 • Carolyn Kmet

How to Create a Social Media Calendar • October 29, 2015 • Kristine Wirth

Preparing a 2016 B2B Ecommerce Budget • October 28, 2015 • Lori McDonald

10 Text Messaging Tools for Local Business Marketing • October 28, 2015 • Kathleen Fealy

Twitter Share Counts Are Going Away; Now What? • October 28, 2015 • Michael Stancil

5 Content Marketing Ideas for November 2015 • October 27, 2015 • Armando Roggio

Fulfillment: How to Speed up the Picking Process • October 27, 2015 • Michael Manzione

Credit Card Processing: American Express OptBlue Rates Often Wrong • October 26, 2015 • Phil Hinke

8 Digital Marketing Awards to Follow, for Inspiration • October 26, 2015 • Sig Ueland

5 Essential Content Marketing Skills for Ecommerce Merchants • October 25, 2015 • Armando Roggio

Benefits of third-party ecommerce apps • October 23, 2015 • Kenny Kane

Promo Codes: Discounts vs. Benefits, for Ecommerce • October 23, 2015 • Abhi Jadhav

3 Holiday KPIs for Your Ecommerce Store • October 22, 2015 • Armando Roggio

Use Shopping Surveys to Increase Conversions • October 21, 2015 • Pamela Hazelton

Maximizing Facebook Ads for Ecommerce Sales • October 21, 2015 • Michael Stancil

Jet vs. Amazon: A Quick Comparison • October 20, 2015 • Gagan Mehra

Email Marketing: 3 Examples, Good and Bad • October 20, 2015 • Carolyn Nye

Hyperlocal Marketing: 5 Ways to Drive In-store Traffic • October 19, 2015 • Paul Chaney

3 Ways to Use ‘Haul’ Videos in Ecommerce Marketing • October 18, 2015 • Armando Roggio

Published Shipping Policies Can Protect Merchants • October 15, 2015 • Elizabeth Lewis

Social Engagement for Ecommerce: How to Build, Measure, Improve • October 14, 2015 • Richard Sexton

9 Essential Blogs for Small Business Owners • October 14, 2015 • Kristine Wirth

4 Ways to Improve Ecommerce Security for the Holidays • October 13, 2015 • Armando Roggio

Setting Up Facebook Remarketing, for Ecommerce • October 13, 2015 • Michael Stancil

10 Live Chat Tools for Ecommerce Merchants • October 11, 2015 • Sig Ueland

Study: 5 Star Reviews Not Necessarily Helpful • October 9, 2015 • Marcia Kaplan

Content Marketing for Mobile Moments • October 9, 2015 • Armando Roggio

‘Internet of Things’ Helping Ecommerce Merchants • October 8, 2015 • Gagan Mehra

5 Tips for Starting an Ecommerce Business • October 7, 2015 • Armando Roggio

How to Overcome Negative Feedback on Amazon’s Marketplace • October 7, 2015 • James Thomson

Mobile Product Page Design: The Inverted Pyramid • October 6, 2015 • Pamela Hazelton

SEO: YouTube Doubles Down for Search and Content • October 5, 2015 • Jill Kocher Brown

6 Social Media Lessons from the BBC, for Ecommerce • October 5, 2015 • Samantha Collier

Check Credit Card Processing Rates before Holiday Rush • October 2, 2015 • Phil Hinke

The (Many) Benefits of Offering Free Shipping • October 1, 2015 • Armando Roggio

Holiday Checklist for Ecommerce Operations • October 1, 2015 • Michael Manzione

10 Niche Social Networks for Small Business Marketing • October 1, 2015 • Paul Chaney

Increase Social Engagement with Event Marketing • September 30, 2015 • Richard Sexton

USPS Regional Rate Shipping Saves Money • September 30, 2015 • Armando Roggio

5 Pointers to Help Affiliates with Holiday Selling • September 29, 2015 • Carolyn Kmet

9 Popular Product Videos, for Ecommerce • September 28, 2015 • Sig Ueland

5 Content Marketing Ideas for October 2015 • September 27, 2015 • Armando Roggio

Adjusting to third-party fulfillment • September 25, 2015 • Kenny Kane

Turn Social Traffic into Sales with AdWords Remarketing • September 25, 2015 • Robert Brady

Holiday Email Marketing: 3 Ways to Save Time • September 24, 2015 • Carolyn Nye

Get More Guest Reviews with TripAdvisor Review Express • September 24, 2015 • Paul Chaney

Creating Facebook Custom and Lookalike Audiences, to Drive Traffic • September 23, 2015 • Michael Stancil

4 Predictions for 2015 Holiday Shopping Season • September 23, 2015 • Armando Roggio

7 Quick Changes to Boost Ecommerce Conversions • September 22, 2015 • Pamela Hazelton

Low-cost alternative to multichannel software • September 21, 2015 • Richard Stubbings

U.S. Puts Short Leash on Independent Contractor Status • September 20, 2015 • Elizabeth Lewis

11 New Ecommerce Books for Fall 2015 • September 17, 2015 • Sig Ueland

4 Tips for Small-business Retail Marketing for 2016 • September 16, 2015 • Armando Roggio

Google AdWords or AdWords Express: Which Is Better? • September 15, 2015 • Phil Frost

7 Overlooked Holiday Tactics for Amazon Sellers • September 15, 2015 • James Thomson

SEO: New Google My Business App Makes Local Search Easier • September 14, 2015 • Jill Kocher Brown

Beacons: Local Retail Game-changing Technology? • September 14, 2015 • Paul Chaney

4 Tactics B2B Ecommerce Can Borrow from B2C • September 13, 2015 • Lori McDonald

The Case for Registering Online Shoppers • September 11, 2015 • Armando Roggio

Will Robots Take Over Ecommerce Warehouses? • September 10, 2015 • Marcia Kaplan

7 Ways to Get Yelp Reviews (without Violating Its Policy) • September 10, 2015 • Paul Chaney

8 tips for setting up gift certificates, for ecommerce • September 9, 2015 • Elizabeth Hollingsworth

4 Tips for a Successful Holiday Pop-up Shop • September 9, 2015 • Armando Roggio

3 Methods for Cross-selling on Product Pages • September 8, 2015 • Pamela Hazelton

16 Mobile Apps for Networking Events • September 7, 2015 • Sig Ueland

SEO: Metadata Can Optimize Search Results • September 6, 2015 • Jill Kocher Brown

8 Obstacles to Drone Delivery, for Ecommerce • September 4, 2015 • Gagan Mehra

Plan Cyber Monday 2015 Email Now • September 3, 2015 • Armando Roggio

Optimizing Instagram for Ecommerce: 10 Tips • September 2, 2015 • Samantha Collier

PPC Ads: Understanding Keyword Match Types • September 2, 2015 • Robert Brady

3 Google Sheets Functions to Track Competitors, More • September 1, 2015 • Armando Roggio

8 Brands That Live Stream Video for Innovative Marketing • August 31, 2015 • Sig Ueland

What’s the True Cost of Inventory? • August 31, 2015 • Michael Manzione

Multichannel selling: How to evaluate solution providers • August 29, 2015 • Richard Stubbings

SEO: Rankings Don’t Indicate Performance • August 28, 2015 • Jill Kocher Brown

5 Content Marketing Ideas for September 2015 • August 27, 2015 • Armando Roggio

Local SEO Ranking Factors for Multi-location Businesses • August 27, 2015 • Bill Hartzer

Affiliate Marketing: 5 Steps to Identify, Recruit Affiliates • August 26, 2015 • Carolyn Kmet

EMV Credit Cards: Beware Misleading Equipment Sales Tactics • August 26, 2015 • Phil Hinke

Learn to Design Responsive Email Templates this Weekend • August 25, 2015 • Armando Roggio

3 Ways to Personalize Products for the Shopper • August 24, 2015 • Pamela Hazelton

14 Tools for Collaborative Brainstorming • August 24, 2015 • Sig Ueland

SEO: Using Metadata to Drive Traffic • August 23, 2015 • Jill Kocher Brown

Language Translation for Ecommerce: Good and Bad Examples • August 20, 2015 • Gagan Mehra

Fulfillment by Amazon Necessary for Marketplace Sellers? • August 20, 2015 • James Thomson

Pinterest: How to Sell Products Using Buyable Pins • August 20, 2015 • Kristine Wirth

Content Marketing: Let Hemingway Help • August 19, 2015 • Armando Roggio

12 Online Marketing Courses, to Increase Your Skills • August 19, 2015 • Kathleen Fealy

Life after in-house fulfillment • August 18, 2015 • Kenny Kane

Drop Shipping: Be Cautious of Automation • August 18, 2015 • Jeremy Hanks

4 Ways to Prepare for Holiday Email Marketing Now • August 18, 2015 • Carolyn Nye

Choosing the Right Font for Your Website • August 18, 2015 • Daniel Kedinger

17 Call-to-action Plugins for WordPress • August 17, 2015 • Sig Ueland

Google Local Search Updates Could Affect Your Ranking • August 17, 2015 • Paul Chaney

Apple.com Redesign Pushes Ecommerce Site Trends • August 14, 2015 • Armando Roggio

How to Use Twitter for Remarketing • August 13, 2015 • Michael Stancil

6 After-order Emails to Boost Ecommerce Sales • August 12, 2015 • Armando Roggio

Trademark Infringement from Search Subject of Amazon Lawsuit • August 10, 2015 • Elizabeth Lewis

Local Businesses Still Need a Google Plus Page, for Now • August 10, 2015 • Paul Chaney

23 Tools for Social Media Monitoring • August 9, 2015 • Sig Ueland

Panda 4.2 Complicates SEO for Ecommerce Sites • August 7, 2015 • Jill Kocher Brown

5 Storytelling Mistakes That Content Marketers Must Avoid • August 6, 2015 • Armando Roggio

Ecommerce Attracts Investors, Becomes More International • August 6, 2015 • Marcia Kaplan

How to Keep Your WordPress Site Safe from Hackers • August 6, 2015 • Daniel Kedinger

How to Use Bullet Points to Sell Products • August 5, 2015 • Pamela Hazelton

13 Infographics to Improve Your Social Media Marketing • August 4, 2015 • Kathleen Fealy

A Great Number of Products Requires Great Search • August 4, 2015 • Armando Roggio

8 Mobile App-building Platforms for Local Business Use • August 3, 2015 • Paul Chaney

A Random (8-year) Walk in Ecommerce • August 3, 2015 • Michael Manzione

How I implement new ecommerce ideas • July 31, 2015 • David Sasson

SEO Review: Hi-Health’s Local Search Mostly Good • July 31, 2015 • Jill Kocher Brown

5 Content Marketing Ideas for August 2015 • July 30, 2015 • Armando Roggio

Selling on multiple channels creates headaches • July 30, 2015 • Richard Stubbings

How 10 Shopify apps have impacted my sales • July 30, 2015 • Elizabeth Hollingsworth

11 Website Design Galleries for Inspiration • July 30, 2015 • Sig Ueland

The Marketing Funnel Is Dead; New Consumer Path to Purchase • July 29, 2015 • Phil Frost

Monitor Competitor Prices with Python and Scrapy • July 29, 2015 • Armando Roggio

Little-known Social Media Features that Boost Engagement • July 28, 2015 • Samantha Collier

How to Deal with Negative Comments on Facebook • July 28, 2015 • Rodney Hess

Bing Offers Native Ads in Its PPC Platform • July 27, 2015 • Robert Brady

How to Use Digital Loyalty Programs to Retain Customers • July 27, 2015 • Paul Chaney

20 Twitter Feeds for Online Merchants • July 27, 2015 • Sig Ueland

Affiliate Marketing: Many Ways to Attribute Sales • July 26, 2015 • Carolyn Kmet

SEO Review: Hi-Health.com Good; Could Be Better • July 24, 2015 • Jill Kocher Brown

Launching a New Ecommerce Product? Research Marketing Options (Carefully) • July 24, 2015 • Armando Roggio

Ad Management Tools Can Save Time, Simplify • July 23, 2015 • Michael Stancil

Facebook Marketing: 3 New Features for Page Owners • July 22, 2015 • Kristine Wirth

My search for a third-party fulfillment company • July 22, 2015 • Kenny Kane

Shoppers Turn to Small Online Retailers for Unique, Hard-to-find Items • July 22, 2015 • Armando Roggio

What to Include in Site Navigation, for Higher Conversions? • July 21, 2015 • Pamela Hazelton

7 Common Mistakes of New Amazon Sellers • July 21, 2015 • James Thomson

Credit Card Processing: Detailed Statements Essential for Merchants • July 20, 2015 • Phil Hinke

Marketing to the ‘SoLoMo’ Consumer • July 20, 2015 • Paul Chaney

10 Local SEO Tools for Small Businesses • July 20, 2015 • Sig Ueland

Drop Shipping: 5 Tactics of Successful Retailers • July 19, 2015 • Jeremy Hanks

7 Ways To Improve Ecommerce Category Filters • July 17, 2015 • Armando Roggio

How to Determine Email Frequency, for Maximum Revenue • July 17, 2015 • Carolyn Nye

11 Online Video Creation Tools for Small Business Use • July 15, 2015 • Kathleen Fealy

Language Translation: Machines vs. Humans • July 15, 2015 • Gagan Mehra

Your Content Marketing Is a Joke (Or It Should Be) • July 14, 2015 • Armando Roggio

A Guide to Google Analytics Benchmarking, for Ecommerce • July 13, 2015 • Kunle Campbell

10 Online Backup Services for Small Businesses • July 12, 2015 • Sig Ueland

SEO: Header Navigation Critical to Success • July 10, 2015 • Jill Kocher Brown

Online Retailer’s Guide to Photo Copyrights • July 10, 2015 • Armando Roggio

15 Facebook Marketing Tips for Realtors • July 9, 2015 • Kristine Wirth

Canada: Opportunity for U.S., U.K. Ecommerce Merchants? • July 9, 2015 • Marcia Kaplan

What drives ecommerce sales? • July 8, 2015 • David Sasson

Increase Sales by Removing Gender-specific Elements • July 8, 2015 • Pamela Hazelton

Free and Easy Returns Build Customer Loyalty • July 8, 2015 • Armando Roggio

5 Keys for Building a Global Ecommerce Site • July 7, 2015 • Gagan Mehra

Proposed U.S. Overtime Rules Bad for Small Businesses? • July 7, 2015 • Elizabeth Lewis

How to Optimize Ecommerce Product Images for Faster Pages, High Conversion • July 6, 2015 • Armando Roggio

How to Use Foursquare and Swarm to Promote Your Business • July 6, 2015 • Paul Chaney

Which Social Media Sites Fit Your Ecommerce Company? • July 6, 2015 • Michael Stancil

13 Mobile Ad Networks, to Reach Potential Buyers • July 5, 2015 • Sig Ueland

Facebook Advertising: A Case Study • July 3, 2015 • Rodney Hess

6 Things to Love About eBay Product Pages • July 3, 2015 • Armando Roggio

14 Niche Market Business Software Platforms and Apps • July 2, 2015 • Kathleen Fealy

8 Content Formats to Jazz-up Social Media Posts • July 1, 2015 • Samantha Collier

SKU Management Ensures Inventory Profits • July 1, 2015 • Michael Manzione

Social Media: What, When, and Where to Post • July 1, 2015 • Kristine Wirth

How to Serve Empowered Ecommerce Shoppers • June 30, 2015 • Armando Roggio

3 Strategies for PPC Ad Copy, for Ecommerce • June 29, 2015 • Robert Brady

18 Online Security Resources for Small Businesses • June 29, 2015 • Sig Ueland

Google Analytics: 7 Important Audience Metrics to Track • June 26, 2015 • Sharon Mostyn

5 Content Marketing Ideas for July 2015 • June 26, 2015 • Armando Roggio

Affiliate Marketing: How to Set a Commission Structure • June 24, 2015 • Carolyn Kmet

4 Ways to Grow Ecommerce Traffic in 2015 • June 24, 2015 • Armando Roggio

9 Essential Tools for Instagram Marketing • June 23, 2015 • Rodney Hess

5 Tradeoffs for Selling on Amazon • June 23, 2015 • James Thomson

7 Home Service Marketplaces to List Your Business • June 22, 2015 • Paul Chaney

APIs Bring Ecommerce to Any Page, Service • June 22, 2015 • Armando Roggio

Customer Reviews Can Sell Your Products • June 21, 2015 • Pamela Hazelton

13 New Ecommerce Books for Summer 2015 • June 19, 2015 • Sig Ueland

Balancing ecommerce profits with a nonprofit mission • June 18, 2015 • Kenny Kane

4 Summertime Email-marketing Tactics, to Spur Sales • June 18, 2015 • Carolyn Nye

7 Ways to Improve Ecommerce Site Navigation • June 17, 2015 • Armando Roggio

Using Short Links to Verify Clicks in Marketing Campaigns • June 17, 2015 • Michael Stancil

9 tips for working with suppliers • June 16, 2015 • Elizabeth Hollingsworth

Language Translation Tools for Ecommerce Sites • June 16, 2015 • Gagan Mehra

Fast Internet connection creates internal network glitches • June 15, 2015 • Richard Stubbings

SEO: For Conversions, Every Page Is a Landing Page • June 15, 2015 • Jill Kocher Brown

How to Buy a Small Ecommerce Business on Flippa • June 15, 2015 • Armando Roggio

14 Color Tools to Grow Your Business • June 14, 2015 • Sig Ueland

How to Track Ecommerce Shoppers Across Devices • June 12, 2015 • Kunle Campbell

Creative Uses of Facebook Carousel Ads, by Industry • June 10, 2015 • Rodney Hess

Email Marketing Evolving to Personalization, Behavior • June 10, 2015 • Armando Roggio

How to Protect Against Credit Card Chargebacks • June 9, 2015 • Elizabeth Lewis

4 Reasons Your Company Ignores SEO (And How to Correct) • June 8, 2015 • Jill Kocher Brown

18 Tools for Writing Compelling Content, to Attract Customers • June 7, 2015 • Sig Ueland

Eliminate Checkout Frustration with Custom Error Messages • June 5, 2015 • Pamela Hazelton

WordPress’s WooCommerce Acquisition Could Improve Support, Features • June 4, 2015 • Armando Roggio

How to Measure Conversion Values from Twitter, Facebook • June 3, 2015 • Michael Stancil

8 Questions before You Choose an Ecommerce Platform in 2015 • June 2, 2015 • Armando Roggio

5 Tools to Plan and Post Social Media Content • June 1, 2015 • Samantha Collier

SEO: Google Search Leaning to ‘App First’? • May 31, 2015 • Jill Kocher Brown

Using Ad Extensions in AdWords, Bing Ads to Boost Performance • May 29, 2015 • Robert Brady

Affiliate Marketing: Manage In-house or Outsource? • May 28, 2015 • Carolyn Kmet

How to Track Conversions with Google Analytics • May 28, 2015 • Phil Frost

The Secret to Email Subject Lines, for 2015 • May 27, 2015 • Armando Roggio

Inventory Labeling Basics: SKUs, UPCs, EANs • May 27, 2015 • Michael Manzione

Beware Hidden Increases from Credit Card Providers • May 26, 2015 • Phil Hinke

5 Content Marketing Ideas for June 2015 • May 26, 2015 • Armando Roggio

13 Solutions for Sharing Video • May 25, 2015 • Sig Ueland

7 Web Marketing Automation Tools for Small Businesses • May 25, 2015 • Paul Chaney

SEO: Study Shows Incremental Clicks with Branded SEO Plus PPC • May 24, 2015 • Jill Kocher Brown

Using ecommerce to support cancer survivors • May 22, 2015 • Kenny Kane

Ecommerce Shipping Innovations Just Over Horizon? • May 22, 2015 • Armando Roggio

To Grow Conversions, Cater to Target Audience • May 21, 2015 • Pamela Hazelton

Drop Shipping: How to Manage Invoices • May 21, 2015 • Jeremy Hanks

Google Buy Button to Impact Ecommerce? • May 20, 2015 • Armando Roggio

5 Ways to Improve Abandoned Cart Emails • May 20, 2015 • Carolyn Nye

SEO: How to Optimize Knowledge Graph for Your Brand • May 19, 2015 • Jill Kocher Brown

Secret sauce for an ecommerce supply chain • May 18, 2015 • David Sasson

B2B Ecommerce Success Starts in the Boardroom • May 18, 2015 • Dale Traxler

15 Tools to Curate Content for Social Media, Newsletters, More • May 17, 2015 • Sig Ueland

Selling in Europe? Beware strict consumer protection laws • May 16, 2015 • Richard Stubbings

First 3 weeks of my new business • May 15, 2015 • Elizabeth Hollingsworth

Using Google Tag Manager to Track Social Conversions • May 15, 2015 • Michael Stancil

Gym Owner Turns Passion into Profit • May 15, 2015 • Web Marketing Today

SEO: Google Analytics, Webmaster Tools Improve Search Rank • May 14, 2015 • Nick Mouledous

17 Tools to Schedule, Analyze Social Media Content • May 13, 2015 • Sig Ueland

3 More Tips for Better Ecommerce Video Results • May 13, 2015 • Armando Roggio

4 Great Content Marketing Examples in 2015 • May 12, 2015 • Armando Roggio

Google Analytics: How to Use Advanced Segments • May 11, 2015 • Kunle Campbell

How to Discover Your Ecommerce Brand • May 11, 2015 • Armando Roggio

SEO: Mobile Now Drives Majority of Google Searches • May 8, 2015 • Jill Kocher Brown

How to Boost Sales on Gift-giving Pages • May 7, 2015 • Pamela Hazelton

Lessons from Prison: Satisfy Customers, Follow the Law • May 7, 2015 • Elizabeth Lewis

3 Bad Ecommerce Customers You Should Fire • May 6, 2015 • Armando Roggio

15 ‘Contact Us’ Pages, to Inspire • May 6, 2015 • Kathleen Fealy

10 Ways to Increase Ecommerce Site Speed • May 5, 2015 • Gagan Mehra

Make Your Website Mobile-friendly Now; 3 Ways • May 5, 2015 • Daniel Kedinger

Shopify IPO to Value Company at $1 Billion • May 4, 2015 • Marcia Kaplan

Native Video on Facebook: 10 Examples • May 3, 2015 • Sig Ueland

SEO: Google Plus Twitter Equals Stronger Search? • May 1, 2015 • Jill Kocher Brown

Using UTM Links in Google Analytics to Track Social Media Campaigns • April 30, 2015 • Michael Stancil

5 Content Marketing Ideas for May 2015 • April 29, 2015 • Armando Roggio

15 Infographics to Improve Your Online Marketing • April 29, 2015 • Kathleen Fealy

WooCommerce and SEO • April 28, 2015 • Richard Stubbings

‘Content Certified’ Connects Affiliates and Retailers • April 28, 2015 • Carolyn Kmet

Meerkat, Periscope Pioneer Video-streaming Apps • April 28, 2015 • Samantha Collier

How to Set Up Inventory and Fulfillment to Manage Growth • April 27, 2015 • Michael Manzione

How to Install WordPress, WooCommerce on Amazon Web Services • April 27, 2015 • Armando Roggio

25 Online Security Tools for Small Businesses • April 26, 2015 • Sig Ueland

SEO: ‘Mobilegeddon’ Is Here, Now What? • April 24, 2015 • Jill Kocher Brown

Amazon Sues Fake Product Review Websites • April 23, 2015 • Marcia Kaplan

Mobile friendly, but just barely • April 22, 2015 • Erica Tevis

How to Build a Trustworthy Ecommerce Brand • April 22, 2015 • Armando Roggio

SEO: Mobile-friendly Websites No Longer Optional • April 22, 2015 • Nick Mouledous

Optimizing Price for Products with Attributes, Options • April 21, 2015 • Pamela Hazelton

Google Analytics Reports for Conversion Optimization • April 20, 2015 • Kunle Campbell

7 Restaurant Rating Sites, for Owners to Monitor • April 20, 2015 • Paul Chaney

4 Ways to Use Social Proof on an Ecommerce Site • April 19, 2015 • Armando Roggio

SEO: Last-minute ‘Mobile-friendly’ Planning • April 17, 2015 • Jill Kocher Brown

Drop Shipping: How to Manage Returns • April 16, 2015 • Jeremy Hanks

13 New Equity Crowdfunding Success Stories, for Ecommerce • April 16, 2015 • Sig Ueland

Twitter: 4 Ways to Promote Your Business for Free • April 16, 2015 • Kristine Wirth

Email Marketing to Smartphone Users Challenging, Doable • April 15, 2015 • Carolyn Nye

2015 Black Friday, Cyber Monday Ecommerce Planning Guide • April 15, 2015 • Armando Roggio

China-based merchants ship to U.S. for free • April 13, 2015 • David Sasson

6 Local Business Online Marketing Platforms, Apps • April 13, 2015 • Paul Chaney

Essential SEO Data, to Manage Performance • April 12, 2015 • Jill Kocher Brown

4 Customer Service Lessons from a Big Sale • April 10, 2015 • Armando Roggio

7 tips for building your YouTube channel • April 10, 2015 • Jamie Salvatori

The swift countdown to launching my new site • April 9, 2015 • Elizabeth Hollingsworth

B2B Ecommerce Growing; Becoming More Like B2C • April 9, 2015 • Marcia Kaplan

Can Lawsuits Remedy Bad Online Reviews? • April 8, 2015 • Elizabeth Lewis

7 Tips for Content Marketing Success, for Ecommerce • April 8, 2015 • Armando Roggio

How Shipping Methods and Policies Affect Conversions • April 7, 2015 • Pamela Hazelton

Video Styles that Attract and Convert Shoppers, for Ecommerce • April 6, 2015 • Jason Lawrence

7 Product Detail Page Differentiators for 2015 • April 6, 2015 • Armando Roggio

13 Instagram Tools for Businesses • April 5, 2015 • Sig Ueland

Pinterest: 4 Ways to Optimize Images for More Repins • April 3, 2015 • Kristine Wirth

SEO: Q&A for Google’s ‘Mobile-friendly’ Algorithm • April 3, 2015 • Jill Kocher Brown

Exactor CEO on Federal Sales Tax Legislation • April 2, 2015 • PEC Staff

4 Email Newsletter Best Practices to Drive Conversions • April 2, 2015 • Phil Frost

Comparing Facebook Video to YouTube, for Ecommerce • April 1, 2015 • Samantha Collier

Pay-per-click: The Case for Bing Ads • March 31, 2015 • Robert Brady

QuickBooks Online vs. Xero: Which Is Better? • March 30, 2015 • Mac McSwain

TripAdvisor: How to Claim and Promote Your Listing • March 30, 2015 • Paul Chaney

Leading Brick-and-click Retailers Winning in Mobile • March 30, 2015 • Armando Roggio

SEO: How Google’s ‘Mobile-friendly’ Update Affects Performance • March 27, 2015 • Jill Kocher Brown

From Magento to WooCommerce, part 5 • March 27, 2015 • Richard Stubbings

How to Manage UPS, FedEx Dimensional Weight Pricing • March 26, 2015 • Michael Manzione

Pros, Cons of Facebook Local Awareness Ads • March 26, 2015 • Rodney Hess

5 Content Marketing Ideas for April 2015 • March 26, 2015 • Armando Roggio

Bitly-Viglink Affiliate Deal Raises Concerns • March 25, 2015 • Carolyn Kmet

Supreme Court to Address Ecommerce Sales Tax? • March 25, 2015 • Elizabeth Lewis

Follow-up: EMV Credit Cards and AmEx OptBlue • March 24, 2015 • Phil Hinke

9 Steps to Planning Website Content • March 24, 2015 • Daniel Kedinger

10 Ways to Deal with Negative Customer Reviews • March 23, 2015 • Paul Chaney

6 Global, Online Shopping Trends that Could Impact Your Business • March 23, 2015 • Armando Roggio

How to Encourage Account Signup and Still Close the Sale • March 23, 2015 • Pamela Hazelton

15 New Ecommerce Books for Spring 2015 • March 22, 2015 • Sig Ueland

SEO: Using Data to Drive Performance • March 20, 2015 • Jill Kocher Brown

8 Ways a Marketing Agency Can Help an Ecommerce Business • March 19, 2015 • Armando Roggio

13 Local Business ‘About Us’ Pages, to Inspire • March 19, 2015 • Kathleen Fealy

Using Woobox for Facebook Promotions: Pros and Cons • March 18, 2015 • Kristine Wirth

Drop Shipping: How to Manage Fulfillment • March 18, 2015 • Jeremy Hanks

Email Marketing Metrics, Part 2: Advanced Topics • March 17, 2015 • Carolyn Nye

How to Measure Content Marketing • March 16, 2015 • Armando Roggio

How to Use Yelp for Local Marketing • March 16, 2015 • Paul Chaney

From Magento to WooCommerce, part 4 • March 15, 2015 • Richard Stubbings

SEO: Google to Make ‘Mobile-friendly’ a Ranking Signal • March 15, 2015 • Jill Kocher Brown

10 Great Local Marketing Ideas for March 2015 • March 13, 2015 • Web Marketing Today

Inspiring Ecommerce Product Descriptions to Learn From • March 13, 2015 • Armando Roggio

SEO: 3 Steps to Improve Your Search Engine Ranking • March 12, 2015 • Nick Mouledous

Google Analytics: Tracking 4 Stages of Customer Interaction • March 11, 2015 • Kunle Campbell

Can Etsy Keep Artistic Roots with IPO? • March 11, 2015 • Marcia Kaplan

Ecommerce Personalization Similar to Dating • March 10, 2015 • Armando Roggio

Location-based Marketing for Small Businesses • March 10, 2015 • Paul Chaney

How Landing Pages Convert Visitors into Educated Buyers • March 9, 2015 • Pamela Hazelton

20 Podcasting Tools, for High-quality Content • March 9, 2015 • Sig Ueland

SEO: Measuring Key Performance Indicators • March 6, 2015 • Jill Kocher Brown

Competing on Customer Experience • March 5, 2015 • Armando Roggio

From Magento to WooCommerce, part 3 • March 5, 2015 • Richard Stubbings

Google AdWords Launches Call-only Campaigns • March 4, 2015 • Robert Brady

How to Choose Charitable Auction Software • March 4, 2015 • Cathy Qori

7 Surprises When Adding Clicks to Bricks • March 3, 2015 • Armando Roggio

5 Consumer Review Sites that Impact Your Business • March 3, 2015 • Paul Chaney

15 Animated GIFs on Twitter, from Brands • March 2, 2015 • Sig Ueland

6 Compelling Twitter Lessons from Small Businesses • March 2, 2015 • Samantha Collier

5 Content Marketing Ideas for March 2015 • March 1, 2015 • Armando Roggio

How to promote your ecommerce business • February 27, 2015 • Erica Tevis

SEO: Using Rich Snippets to Increase Clicks • February 27, 2015 • Jill Kocher Brown

Ecommerce in Latin America: Challenges, Opportunities • February 26, 2015 • Marcia Kaplan

Launching my third website business in 15 years • February 25, 2015 • Elizabeth Hollingsworth

How to Combat a Shiny New Competitor • February 25, 2015 • Armando Roggio

Pinterest Bans Affiliate Marketing Links • February 25, 2015 • Carolyn Kmet

Using KPIs to Measure Ecommerce Performance • February 24, 2015 • Mac McSwain

Eliminate Dead Ends to Grow Ecommerce Conversions • February 24, 2015 • Pamela Hazelton

4 Customers an Ecommerce Retailer Must Serve • February 23, 2015 • Armando Roggio

12 Tools to Create Animated GIFs • February 23, 2015 • Sig Ueland

Email Marketing Metrics, Part 1: The Basics • February 22, 2015 • Carolyn Nye

4 SEO Friends: Strategy, UX, Creative, Development • February 20, 2015 • Jill Kocher Brown

Selling on Multiple Channels? Know Terms of Use • February 19, 2015 • Elizabeth Lewis

From Magento to WooCommerce, part 2 • February 18, 2015 • Richard Stubbings

11 Tools for Online Presentations, Videos, Animations • February 18, 2015 • Sig Ueland

Drop Shipping: How to Manage Orders • February 17, 2015 • Jeremy Hanks

Without Email Marketing, You’re Probably Losing Sales • February 16, 2015 • Armando Roggio

How to Create a Social Media Strategy • February 16, 2015 • Cathy Qori

20 Tools to Run a Small Business • February 16, 2015 • Sig Ueland

SEO: How Google Decides If Consumers Can Trust You • February 15, 2015 • Jill Kocher Brown

EMV Credit Cards, Part 2: Point-of-sale Devices, Alternatives • February 13, 2015 • Phil Hinke

Google Analytics: Creating a Custom Dashboard, for Ecommerce • February 12, 2015 • Kunle Campbell

4 Content Lessons from Leading Blogs, for 2015 • February 12, 2015 • Armando Roggio

Lessons Learned: Baking Site Says No to Shark Tank • February 11, 2015 • Elizabeth Hollingsworth

3 New Twitter Ad Features for Ecommerce Merchants • February 10, 2015 • Paul Chaney

8 Common Responsive Design Mistakes • February 10, 2015 • Gagan Mehra

3 Common Problems with A/B Testing, for Ecommerce • February 9, 2015 • Armando Roggio

Look to Other Industries for Ecommerce Inspiration • February 8, 2015 • Pamela Hazelton

When Ecommerce Warms Your Heart • February 6, 2015 • Armando Roggio

7 Powerful Apps for Product Photography • February 5, 2015 • Jason Lawrence

10 Ways to Use Instagram for Ecommerce Marketing • February 5, 2015 • Paul Chaney

Apple Pay Adoption Continues; Looming Concerns? • February 4, 2015 • Gagan Mehra

To Start an Ecommerce Business, Solve Problems • February 4, 2015 • Armando Roggio

Pay-per-click Ads: Unlocking the AdWords Dimensions Tab • February 3, 2015 • Robert Brady

How to Use SlideShare for B2B Ecommerce • February 3, 2015 • Paul Chaney

18 Pinterest Tools for Businesses • February 2, 2015 • Sig Ueland

‘Thinking time’ improves an ecommerce business • February 1, 2015 • David Sasson

Google Analytics Adds Basic Cohort Analysis • February 1, 2015 • Armando Roggio

From Magento to WooCommerce, part 1 • January 30, 2015 • Richard Stubbings

SEO: Google Improves Crawling for Geotargeted Sites • January 30, 2015 • Jill Kocher Brown

WhatsApp to Change Social Media Marketing? • January 29, 2015 • Samantha Collier

5 Content Marketing Ideas for February 2015 • January 28, 2015 • Armando Roggio

Comparing dlvr.it and Buffer for Content Distribution • January 28, 2015 • Paul Chaney

3 Affiliate Tools for Content Marketing • January 27, 2015 • Carolyn Kmet

How to Hire an Ecommerce Consultant in 2015 • January 26, 2015 • Armando Roggio

14 Questions Before You Launch an Ecommerce Site • January 23, 2015 • Armando Roggio

The benefits of free product samples • January 22, 2015 • Elizabeth Hollingsworth

Drive Conversions with Supporting Product Content • January 22, 2015 • Pamela Hazelton

Top 14 Google Analytics Releases in 2014, for Ecommerce • January 22, 2015 • Kunle Campbell

Lessons Learned: Paddle Board Company Encounters Sharks, Success • January 21, 2015 • Elizabeth Hollingsworth

Drop Shipping: How to Manage Inventory Visibility • January 20, 2015 • Jeremy Hanks

2015 Ecommerce Marketing Checklist • January 20, 2015 • Armando Roggio

Steve Case on SMB Ecommerce; BigCommerce Investment • January 19, 2015 • Kerry Murdock

20 Collaboration Tools for Small Businesses • January 19, 2015 • Sig Ueland

Notable Internet Marketing Articles for January 16, 2015 • January 16, 2015 • Kathleen Fealy

4 Email Tactics to Nurture Ecommerce Prospects • January 16, 2015 • Carolyn Nye

12 Email-marketing Twitter Feeds to Follow in 2015 • January 15, 2015 • Armando Roggio

Beacons to Help Physical Stores Combat Ecommerce • January 15, 2015 • Marcia Kaplan

Wearable Devices to Impact Ecommerce? • January 14, 2015 • Gagan Mehra

Do Social Share Buttons Help Ecommerce Conversions? • January 14, 2015 • Paul Chaney

6 Triggered Email Strategies for Ecommerce • January 13, 2015 • Armando Roggio

Legal: When to Review, Update Business Contracts • January 13, 2015 • Elizabeth Lewis

EMV Credit Cards, Part 1: Who Is Responsible for Losses? • January 12, 2015 • Phil Hinke

13 Innovative Mobile Commerce Apps • January 12, 2015 • Sig Ueland

5 Tips for Buying Retail Inventory, for Ecommerce • January 11, 2015 • Armando Roggio

5 Clever Email Innovations for 2015 and Beyond • January 9, 2015 • Pamella Neely

SEO: Impact of Words, Fields in a CMS • January 9, 2015 • Jill Kocher Brown

Disaster planning for small businesses necessary? • January 9, 2015 • Richard Stubbings

Increase Conversions for Shopping by Color, Size, Style • January 8, 2015 • Pamela Hazelton

5 Great Video Hosting Services for Ecommerce • January 8, 2015 • Jason Lawrence

Achieving a work-life balance • January 7, 2015 • Erica Tevis

Ecommerce Lessons from the Wish Shopping App • January 7, 2015 • Armando Roggio

Pros, Cons of Sprout Social for Social Media Management • January 7, 2015 • Paul Chaney

9 B2B Companies that Excel at Social Media • January 6, 2015 • Sig Ueland

11 Ways to Make Visual Content More Effective • January 5, 2015 • Pamella Neely

Affiliate Marketing Events in 2015 • January 5, 2015 • Carolyn Kmet

Review Social Media Channels for 2015 • January 5, 2015 • Samantha Collier

5 Content Marketing Ideas for January 2015 • January 4, 2015 • Armando Roggio

3 PPC Advertising Trends in 2015, for Ecommerce • January 2, 2015 • Robert Brady