Practical eCommerce Articles
SEO: Remember LinkedIn for Inbound Links
Editor’s Note: Bill Hartzer is a contributor to Practical eCommerce and manager of search engine optimization and social media ... 6 Comments | Read More »
Quick Query: Quickoffice's David Brennan on Mobile Office Applications
The days of being tied to a desktop computer are long gone. Ecommerce merchants can work wirelessly with laptop computers, per... 0 Comments | Read More »
Chart of the Week: The Value of Free Shipping
Consumers want it and merchants are increasingly offering free shipping. But, of course, shipping is not truly free. An ecom... 4 Comments | Read More »
Ask an Expert: Managing Outside Developers
Editor’s Note: This is the inaugural edition of "Ask an Expert," a new Practical eCommerce feature in which ecommerce merchant... 1 Comment | Read More »
Overstock.com CEO Patrick Byrne on Holiday Sales, Free Shipping
It's not every day that we speak with a Stanford PhD who has funded the construction of schools around the world. That same pe... 1 Comment | Read More »
The PeC Review: PayPal’s Website Payment Pro is a Good Value for Small Merchants
Ecommerce is not possible without online payment processing. You might have the best products. You might have the best website... 3 Comments | Read More »
Cart of the Week: CommerceV3
There are more than 350 online shopping carts. And each week we feature one, interviewing both the cart's developer and a custo... 1 Comment | Read More »
SEO Report Card: BabyGiftIdea.com
For this month, I am reviewing BabyGiftIdea.com, at co-owner Pat Laws' request. Pat and her husband bought the business from th... 4 Comments | Read More »
URL Shorteners: Saving Space and Tracking Clicks
For today’s ecommerce merchant who wants to convey an important point via instant messaging or mobile texting, brevity is helpf... 3 Comments | Read More »
Chart of the Week: Most Popular Online Destinations for Seniors
Nielsen net ratings recently reported that six million more seniors are using the Internet in the United States than five years... 0 Comments | Read More »
SEO: Capture More Search Traffic with Rich Snippets
The difference between a snippet and a rich snippet is the difference between just showing up at a party and showing up in styl... 0 Comments | Read More »
MonsterCommerce Co-founder Stephanie Leffler "Juggles" New Venture
Stephanie Leffler started selling sun protection products online while in college. That was around the year 2000. She became ... 0 Comments | Read More »
Quick Query: Dr. BJ Fogg on Fogg Behavior Model
Ecommerce merchants want consumers to take action. That's what marketing is all about: reaching potential customers and convi... 1 Comment | Read More »
Search Engines, Indexing and Copyright Law
In 1998, President Bill Clinton signed into law the Digital Millennium Copyright Act, intended to extend intellectual property ... 1 Comment | Read More »
Fans and Followers: The Social Media Numbers Game
Momentum is a valuable force. A business owner that has customer-generated momentum is in a desirable position. Author Malcol... 0 Comments | Read More »
The PeC Review: Filtrbox for Reputation Management
An increasingly social Internet has transformed Facebooking moms, tweeting trend-followers, and Digging teens into powerful bra... 1 Comment | Read More »
Cart of the Week: Open Mind Commerce
There are more than 350 online shopping carts. And each week we feature one, interviewing both the cart's developer and a custo... 0 Comments | Read More »
Where the PCI Security Council Goes Wrong
While conducting interviews with numerous PCI compliance experts for a series of articles on Practical eCommerce, one thing abo... 2 Comments | Read More »
Ecommerce Know-How: Product Videos Easy to Produce, Inexpensive
Ecommerce videos drive sales. Lars Hundley, president of Clean Air Gardening, is confident of that. “We typically get up to... 4 Comments | Read More »
Lessons Learned: Fairytale Brownies Relies on Catalogs, Empowers Employees
"Lessons Learned" is a series where we ask ecommerce business executives to share their experiences and advice. For this instal... 1 Comment | Read More »
