Web analytics software allows site owners to know where their traffic is coming from and the actions of their visitors. For ecommerce sites, a strategic... Read More »
When online retail took off roughly 10 years ago, many manufacturers and distributors were resistant about opening an online store. There were many reasons for... Read More »
With the aim of helping small businesses get started online, build a thriving company, and grow to be a successful enterprise, Yahoo has relaunched its... Read More »
Writing a blog can help establish your expertise, inform your customers, and drive traffic to your website. But before you start writing, you’ll have to... Read More »
WordPress ecommerce owners must keep their sites updated and maintained. Over the past few years, services have sprung up to address this problem. Whether you’re... Read More »
With more than 600 ecommerce platforms, it can be difficult to choose the best one for your business. WordPress is a leading content management system,... Read More »
The ability to use one’s voice to shop has been tried by a number of merchants, including Amazon, Ebay, and Domino’s Pizza. But it has... Read More »
Google Analytics is a freemium software service that helps websites monitor traffic and identify trends in site visitor behavior that could, ultimately, impact marketing, conversions,... Read More »
Online retailers that recognize the importance of a mobile app strategy may be struggling to decide how to get an app working and what that... Read More »
Learning by example is one of the best ways to progress in your craft. In this article, I present five inspiring ecommerce shops built with... Read More »
Many B-to-B companies are still not aggressively pursuing ecommerce. Most have an online presence — in fact, an extensive one. They likely have a corporate... Read More »
WooCommerce is a free ecommerce plugin from WooThemes that can transform an ordinary WordPress website into an online store. To get a WooCommerce store up... Read More »
WooCommerce is, arguably, the most popular and important WordPress ecommerce plugin. Its ease of use, features, and flexibility make it a leading ecommerce platform, capable... Read More »
WooCommerce is a popular WordPress plugin, designed to transform WordPress into a capable ecommerce platform. The plugin has many superb features and capabilities, but there... Read More »
WooCommerce, the popular WordPress ecommerce plugin, had nearly 260,000 active sites indexed with BuiltWith, a web technology profiling tool, as of April 14, 2014, about... Read More »
Your product pages are the core of your WordPress ecommerce site. This is where shoppers will decide to purchase or not. There is much financial... Read More »
The ecommerce platform market is crowded with effective, feature-rich solutions, making it challenging for new or growing ecommerce businesses to know which solution is best... Read More »
PrestaShop 1.6 is scheduled for official release on March 17, 2014. It adds several new features to the popular open source ecommerce platform, including easier... Read More »
In “B-to-B Ecommerce: Big Opportunity, Big Obstacles,” I addressed the challenges manufacturers and distributors face as they initiate and grow their ecommerce operations.
One of those challenges... Read More »
A new open source ecommerce platform from a one-time Magento engineer claims it can change online selling for small and mid-sized merchants with a new... Read More »
Business-to-business merchants face ecommerce challenges that are different from their business-to-consumer counterparts. This has slowed the entry into ecommerce for many B-to-B manufacturers and distributors.
Forrester... Read More »
There are many reasons that ecommerce companies change platforms. As their business grows and market conditions change, ecommerce firms sometimes replace components or the entire... Read More »
With its wide variety of ecommerce themes, WordPress makes it easy to get a shop up and running in no time.
Here is a list of... Read More »
The vast majority of ecommerce transactions occur in a traditional online storefront. Most ecommerce solutions include everything required for placing an order in a single... Read More »
Managed WordPress hosting came about because many WordPress sites, from small time bloggers to large businesses, wanted more security and support than was provided by... Read More »
Consumers increasingly conduct product research on smartphones. But actual online purchases are typically done on desktops, laptops, and, now, tablets.
There are many reasons for this,... Read More »
What do Amazon, TheFind, Sears.com, Rakuten.com, Shopping.com, Google Merchant, mShopper, Nextopia, SLI Systems, Catalogs.com, Shopzilla, Commission Junction, and Vendio have in common?
They all require a... Read More »
Most products for sale online are straightforward, with variations mainly in colors and sizes. WordPress ecommerce plugins can be an easy, inexpensive way to sell... Read More »
Mobile image recognition technology identifies objects like shoes, handbags, and golf clubs in images, videos, or directly through a tablet or smartphone’s image sensor. The... Read More »
A/B testing is a simple process to test versions of your page and determine which produce positive... Read More »