Category

Product Pages

A good product page provides the essential details to close sales — images, specs, descriptions, and pricing. Our Product Pages category addresses those details and more, offering product description composition tips, trust signals, and smartphone tactics.

  • Product Pages

    Product Pages: 6 Tips to Transform Them Into Sales Magnets

    December 4, 2008 •

    Oftentimes a site owner will pour his heart into a home page. And this is rightly so. If a shopper isn't hooked on your home page, he or she will likely exit before taking a look at what you have to offer. But if you are an ecommerce site owner, save a little mojo for your product pag...

  • Product Pages

    Showcase Products Via Podcasts

    July 1, 2006 •

    I’m addicted to the They Might Be Giants podcasts. I'm convinced they helped sell tickets for their latest tour by offering up free music, coupled with tour advertisements, in their weekly podcasts. I'll bet podcasting some of the tours' live performances also helped. But, can podcasti...

  • Product Pages

    Show Off Your Products

    June 1, 2006 •

    I just got my email alert on the latest kitchen styles from IKEA. The site’s not the easiest to shop – mostly because you really have to know what you’re looking for – but it boasts a vast amount of interactive tools. People like me (I do an enormous amount of shopping online) love seei...

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