Management & Finance

May 2018 Top 10: Our Most Popular Posts

What follows are our 10 most popular articles for May 2018, recognizing that articles we published earlier in the month are more likely to make the list than later ones.

7 Reasons to Consider USPS Flat Rate Shipping

The United States Postal Service offers flat rate boxes and envelopes that may help online stores reduce shipping costs while improving a shopper’s buying experience. Shipping can be a significant challenge for ecommerce merchants. Read Article…

14 Video Editing Apps for Smartphones

No longer are content creators chained to their desktops. With full-featured video editing apps available for smartphones, create polished layers of content on-the-go for your website or for your favorite social networks.  Read Article…

Internet Attorney on GDPR Compliance for Ecommerce

The General Data Protection Regulation from the European Union takes effect on May 25. The law is sweeping, with massive fines for noncompliance. It affects most every company worldwide, large and small. Read Article…

Google Lighthouse: Monitor Site Performance, SEO, Accessibility

Lighthouse is Google’s free, open source, and automated site monitoring tool. It can help ecommerce businesses track site load times, accessibility, and search engine optimization. Read Article…

Social Proof Is the Most Important Factor in Selling

If I had to choose a single factor that is crucial to an online store’s success, it would be social proof. The term is often misunderstood. It doesn’t have much to do with a company’s presence and reputation on social media networks — though that plays a role. Read Article…

SEO: No, Google Does Not Support Newer JavaScript

Some search engine optimization professionals and developers have concluded in the last couple of years that Google can crawl JavaScript. Unfortunately, that’s not always the case. Sites using Angular (the open source app builder) and certain JavaScript techniques pay the price. Read Article…

5 Content Marketing Ideas for June 2018

The Stanley Cup playoffs, summertime weddings, Father’s Day, and old fishing stories provide content marketers with interesting topics to cover in June 2018. Content marketing is the act of creating, publishing, and distributing articles, videos, podcasts, and similar content… Read Article…

11 Free WordPress Plugins to Build an Email List

Building an email list takes time. However, a large list of engaged users is an essential resource for generating sales. Fortunately, WordPress users can choose from a variety of plugins for successful email list building. Read Article…

Beardbrand Founder on Moving Away from Amazon

In an ecommerce world that is seemingly dominated by Amazon, Eric Bandholz has just moved his company’s products away from that marketplace. The company, Beardbrand, is now focused on selling through its website and other channels. Revenue has greatly increased. Read Article…

New Google Analytics Settings Reflect GDPR Requirements

The E.U.’s General Data Protection Regulation becomes effective on May 25. Google and other data gathering services are protecting themselves by allowing users to control the data retained from customers and website visitors. Any public website worldwide is essentially subject to the GDPR, as the site likely has visitors from the E.U. Read Article…

Practical Ecommerce

Practical Ecommerce

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