Tag

Google Ads

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Marketing & Advertising

Setting Up Google’s Performance Max Campaigns

Google’s Performance Max campaigns are the latest iteration in the company’s emphasis on automation and machine learning. It’s worth testing Performance Max despite the lack of reporting transparency.

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Marketing & Advertising

Google Ads: How to Set Up Account-level UTM Parameters

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Marketing & Advertising

Setting Up a Google Ads Dynamic Search Campaign

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Marketing & Advertising

Reviewing Google Ads Performance at Year-end

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Marketing & Advertising

Structuring Google Ads Campaigns for Success

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Marketing & Advertising

How Content Drives Low-cost Ad Conversions

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Marketing & Advertising

4 Reasons to Use Dynamic Search Ads

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Marketing & Advertising

Google Ads Promotion Extensions Can Boost Holiday Sales

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Marketing & Advertising

Google Ads Updates Search Terms Report, Keyword Match, More

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Marketing & Advertising

3 Optimizations for Google Shopping Campaigns

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Marketing & Advertising

Shopper Privacy Could Boost Contextual Ad Targeting

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Marketing & Advertising

Breaking Down Google Ads New ‘Strikes’ Policy

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Marketing & Advertising

Need More from Pay-per-click Ads? Try Planning

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Marketing & Advertising

Understanding Dynamic Search Ads in 2021

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Marketing & Advertising

Google Ads Updates Performance Max, Customer Match, Product Feeds, More

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Marketing & Advertising

How to Show Product Ratings in Google Ads

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Marketing & Advertising

When to Auto-apply Google Ads Recommendations

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Marketing & Advertising

Understanding Google Ads Impression Share

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Marketing & Advertising

CommerceCo Recap: Google Ads Smart Bidding Explained

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Marketing & Advertising

Changes to Google Ads Impact Campaign Setup

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Marketing & Advertising

5 Practical Uses for Google Ads Editor

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SEO

SEO for Google Shopping

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Analytics & Data

A Data Studio Template to Automate Ecommerce KPIs

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Marketing & Advertising

4 Uses for Google Ads’ New Insights Tab

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Marketing & Advertising

Big Changes from Google Ads in 2020

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Marketing & Advertising

When to Apply Google Ads Recommendations (or Not)

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Marketing & Advertising

Understanding Google’s Smart Shopping Campaigns

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Marketing & Advertising

Google Ads Decreases Search Terms Visibility

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