Louis Camassa
VP of Web Services, TechXpress
Member Since: August 20, 2008
Location: San Luis Obispo, California
Interests: Ecommerce
Company: http://www.techxpress.net
Louis Camassa has submitted 92 comments:
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Good suggestions! One other item that will help you much is to use a greater call to action in your email sign up. Right now it says "Free E-mail Newsletter " - try holding a contest, or giving away a gift certificate to subscribers. Y... January 09, 2010 |
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I don’t see personalized search changing the landscape of the SERP’s too dramatically. It seems that it simply increases the placement of websites that you visit frequently. More importantly, is Google’s shift towards using its Shopping feeds i... January 06, 2010 |
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You nailed it-Google Base has already been implemented in many SERP’s, and is demonstrating massive ROI. My time will be invested in optimizing Google Base feeds to maximize visibility. This includes; keyword rich titles/descriptions, accurate ... January 05, 2010 |
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I still can’t imagine shopping on my phone, although, being in a store and having the ability to look up products, compare prices, and read reviews on my phone would be of huge value. January 02, 2010 |
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Looks like a great book-I'd love to win it! Count me in! December 30, 2009 |
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The more you understand technology, its limits, and its future, the more successful your ecommerce business will be. When looking for employees or contractors to help develop your ecommerce vision, I always ask for a portfolio of work and wheth... December 28, 2009 |
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Bad move on News Corp's part-they will see a huge drop in visitors if they sign an exclusive with Bing. People are not going to switch search engines to see their news content. The bid for an exclusive must make up for the lost advertising doll... December 22, 2009 |
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Some other critical questions to ask: Uptime guarantee SLA for: response time on tickets, outages, and hardware replacement Hardware limits on space and bandwidth I list out all the most important questions based upon my requir... December 17, 2009 |
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Great list of usability programs! We use clicktale to make improvements on new design/features. It seems to be a more natural approach as it is recording your actual customers session, without involvement on their end. Another tool to add to yo... November 25, 2009 |
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That's always a sad case. After putting a lot of work into a new design, the site preforms worse than the previous design. One item we always check is the content section of analytics to see if customers are being directed to error pages. If UR... November 19, 2009 |
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Well thought out list. What kind of research have you performed on your assessment of point 1, "Don't Require Registration"? If you look at some of the top sales producing websites out there like Amazon and Newegg, they require registration.</p... November 06, 2009 |
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I'd like to know how businesses are managing their social networking pages/brand. It could turn into a lot of work to maintain facebook, twitter, myspace, etc... There must be some API's to link a ecommerce system to these social networ... October 01, 2009 |
