Joe Robison
Joe Robison is founder of Green Flag Digital, a web development and marketing firm, in San Diego, Calif. He merges his marketing background with web development to specialize in WordPress ecommerce builds. He is a graduate of University of San Diego. Email Joe. Twitter: @josephrobison
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Business
Mobile Commerce vs. Desktop: 7 Differences
November 19, 2014 • Joe Robison
Ecommerce is growing every year. But mobile ecommerce — purchases from smartphones and tablets — is growing even faster. One of the key points merchants must understand when building mobile ...
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Conversion
5 Ways to Jumpstart Mobile Ecommerce
October 21, 2014 • Joe Robison
With the drastic rise in global smartphone adoption since Apple’s release of the iPhone in 2007, mobile ecommerce has seen a sharp increase as well. Mobile commerce — i.e., sales ...
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Product Pages
5 Effective Ecommerce Product Pages
September 16, 2014 • Joe Robison
Product pages on ecommerce sites are a crucial step before visitors decide to buy, or not. Subtle design and user experience cues can entice shoppers to complete the purchase, or ...
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Analytics & Data
5 Analytics Plugins for WordPress Shop Owners
August 24, 2014 • Joe Robison
Web analytics software allows site owners to know where their traffic is coming from and the actions of their visitors. For ecommerce sites, a strategic web analytics plan can improve ...
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Platforms & Apps
4 WordPress Maintenance Companies, to Help Site Owners
July 17, 2014 • Joe Robison
WordPress ecommerce owners must keep their sites updated and maintained. Over the past few years, services have sprung up to address this problem. Whether you’re a site owner with no ...
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Platforms & Apps
When to Avoid WordPress Ecommerce
July 1, 2014 • Joe Robison
With more than 600 ecommerce platforms, it can be difficult to choose the best one for your business. WordPress is a leading content management system, with popular ecommerce plugins. But ...
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User Experience
5 Beautiful WooCommerce Sites
May 23, 2014 • Joe Robison
Learning by example is one of the best ways to progress in your craft. In this article, I present five inspiring ecommerce shops built with WooCommerce. Each shop has unique ...
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Product Pages
10 WordPress Ecommerce Plugins to Improve Product Pages
April 16, 2014 • Joe Robison
Your product pages are the core of your WordPress ecommerce site. This is where shoppers will decide to purchase or not. There is much financial incentive to optimize these pages ...
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Checkout Tactics
5 WordPress Plugins to Reduce Cart Abandonment
March 21, 2014 • Joe Robison
A sizable percentage of ecommerce shoppers abandon the checkout process. Many of these abandonments are preventable with simple improvements. After all, those shoppers have already invested time and effort finding ...
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Design & Dev Tools
WordPress Ecommerce Plugins that Speed Up Redesigns
February 17, 2014 • Joe Robison
In “7 Ecommerce Design Trends for 2014,” we addressed factors that will likely influence ecommerce redesigns in 2014. These include the popularity of images, video, and other rich content, and ...
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Conversion
10 WordPress Ecommerce Conversion Optimization Tools
January 16, 2014 • Joe Robison
Ecommerce conversion optimization has become well established over the past few years. But it is not adopted by all merchants because of the perceived time and difficulty. For merchants that use ...
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Platforms & Apps
7 Top WordPress Plugins of 2013
December 17, 2013 • Joe Robison
WordPress continues to be a dominant content management system. Nearly every WordPress site relies on plugins for added functionality. But with the overwhelming number of plugins, it’s difficult to know which ...
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Platforms & Apps
4 Managed WordPress Hosting Providers
November 20, 2013 • Joe Robison
Managed WordPress hosting came about because many WordPress sites, from small time bloggers to large businesses, wanted more security and support than was provided by standard hosts. They wanted expertise ...
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Platforms & Apps
4 Popular WordPress Ecommerce Platforms
October 16, 2013 • Joe Robison
Most products for sale online are straightforward, with variations mainly in colors and sizes. WordPress ecommerce plugins can be an easy, inexpensive way to sell these items. If you already ...
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