PEC Staff
Practical Ecommerce is a leading online magazine for ecommerce businesses. Its mission is to provide independent editorial and commentary to help merchants of all sizes.
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Business
May 2014 Top 10: Our Most Popular Posts
May 31, 2014 • PEC Staff
Each month we compile a list of the ten most popular articles we published that month, based on the number of page views. Here are our ten most popular articles ...
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Business
March 2014 Top 10: Our Most Popular Posts
April 2, 2014 • PEC Staff
Each month we compile a list of the ten most popular articles we published that month, based on the number of page views. Here are our ten most popular articles ...
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Business
February 2014 Top 10: Our Most Popular Posts
February 28, 2014 • PEC Staff
Each month we compile a list of the ten most popular articles we published that month, based on the number of page views. Here are our ten most popular articles ...
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Schools & Resources
Reading List: Web Retailer’s Andy Geldman
February 4, 2014 • PEC Staff
In “Reading List,” we ask ecommerce professionals to name some of their favorite books and blogs, and tell us why they read them. For this installment, we corresponded with U.K.-based ...
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Business
January 2014 Top 10: Our Most Popular Posts
January 30, 2014 • PEC Staff
Each month we compile a list of the ten most popular articles we published that month, based on the number of page views. Here are our ten most popular articles ...
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Business
2013 Top 25: Our Most Popular Posts of the Year
December 27, 2013 • PEC Staff
As 2013 draws to a close, we’ve compiled a list of the 25 most popular Practical Ecommerce articles of the year, based on the number of page views. Popular subjects included ...
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Business
November 2013 Top 10: Our Most Popular Posts
November 29, 2013 • PEC Staff
Each month we compile a list of the ten most popular articles — based on the number of page views — we published that month. Here are our ten most ...
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Conversion
10 Great Ecommerce Ideas for November 2013
November 26, 2013 • PEC Staff
Practical Ecommerce periodically asks industry insiders to share a great, innovative idea that could help an ecommerce company. Here’s what ten of them had to say for the November 2013
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Business
October 2013 Top 10: Our Most Popular Posts
November 1, 2013 • PEC Staff
Each month we compile a list of the ten most popular articles we published that month, based on the number of page views. Here are our ten most popular articles ...
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Schools & Resources
Reading List: Robert J. Moore of RJMetrics
October 9, 2013 • PEC Staff
In “Reading List,” we ask ecommerce professionals to name some of their favorite books and blogs, and tell us why they read them. For this installment, we corresponded with Robert ...
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Business
September 2013 Top 10: Our Most Popular Posts
September 30, 2013 • PEC Staff
Each month we compile a list of the 10 most popular articles we published that month, based on the number of page views. Here are our ten most popular articles ...
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Amazon & Marketplaces
Alibaba User Experience Director on Design, Usability
September 27, 2013 • PEC Staff
The appearance and functionality of an ecommerce site affects its sales. Is the site attractive? Is it easy to navigate? Do core functions work? Is it fast? Does it render ...
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Schools & Resources
Reading List: Seth Boylan of Xpert Fulfillment
September 26, 2013 • PEC Staff
In “Reading List,” we ask ecommerce professionals to name some of their favorite books and blogs, and tell us why they read them. For this installment, we corresponded with Seth ...
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Amazon & Marketplaces
Alibaba Attorney on Intellectual Property Theft
September 5, 2013 • PEC Staff
Most every ecommerce company owns intellectual property — photos, product descriptions, logos, brand names, designs. Many online companies have experienced the theft of their intellectual property from other websites, often ...
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Business
‘Ecom Hell’ Author on Starting an Ecommerce Business
September 4, 2013 • PEC Staff
For prospective merchants that think starting an ecommerce business is easy, Shirley Tan disagrees. She has the experience to disagree, having founded her first ecommerce site in the 1990s, which ...
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Business
August 2013 Top 10: Our Most Popular Posts
August 30, 2013 • PEC Staff
Each month we compile a list of the 10 most popular articles we published that month, based on the number of page views. Here are our ten most popular articles ...
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Marketing & Advertising
10 Great Ecommerce Ideas for August 2013
August 22, 2013 • PEC Staff
Practical Ecommerce periodically asks industry insiders to share a great, innovative idea that could help an ecommerce company. Here’s what ten of them had to say for the August 2013
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Business
July 2013 Top 10: Our Most Popular Posts
July 31, 2013 • PEC Staff
Each month we compile a list of the 10 most popular articles we published that month, based on the number of page views. Here are our ten most popular articles for July 2013, recognizing that articles we published earlier in the month are more likely to make the list than later ones. 5...
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Conversion
Optimizely Exec on A/B Split Tests
July 10, 2013 • PEC Staff
Leading online retailers continually test different aspects of their websites to help drive sales. This can be as simple as testing various fonts and colors, or more sophisticated tests, such as pricing and product descriptions. Optimizely is a leading testing platform for online bus...
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Business
June 2013 Top 10: Our Most Popular Posts
June 28, 2013 • PEC Staff
Each month we compile a list of the ten most popular articles we published that month, based on the number of page views. Here are our ten most popular articles for June 2013, recognizing that articles we published earlier in the month are more likely to make the list than later ones. ...
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Schools & Resources
Reading List: Vendio’s Mike Effle
May 9, 2013 • PEC Staff
In “Reading List,” we ask ecommerce professionals to name some of their favorite books and blogs and tell us why they read them. For this installment, we corresponded with Mike ...
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Business
April 2013 Top 10: Our Most Popular Posts
April 30, 2013 • PEC Staff
Each month we compile a list of the ten most popular articles we published that month, based on the number of page views. Here are our ten most popular articles for April 2013, recognizing that articles we published earlier in the month are more likely to make the list than later ones. ...
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Schools & Resources
Reading List: Rama Ramakrishnan of CQuotient
April 25, 2013 • PEC Staff
In “Reading List,” we ask ecommerce professionals to name some of their favorite books and blogs, and tell us why they read them. For this installment, we corresponded with Rama ...
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Business
March 2013 Top 10: Our Most Popular Posts
March 29, 2013 • PEC Staff
Each month we compile a list of the ten most popular articles we published that month, based on the number of page views. Here are our ten most popular articles for March 2013, recognizing that articles we published earlier in the month are more likely to make the list than later ones. ...
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Conversion
Ecommerce Site Search Evolves, without Google
March 26, 2013 • PEC Staff
Ecommerce site search — including Google's announcement that it is dropping its Commerce Search platform — is our topic today. Dr. Shaun Ryan, CEO of SLI Systems, a leading site search provider, is our guest. He speaks with Practical Ecommerce's Kerry Murdock. Practical Ecommerce: Go...
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Conversion
Harnessing Big Data for Small Businesses
March 22, 2013 • PEC Staff
An ecommerce merchant deals with data. There’s revenue, profit, customers, traffic, order values, Likes, followers: lots of data. One company that helps merchants sort through this data and analyze it is SumAll. Its CEO and co-founder, Dane Atkinson, recently spoke with Practical Ecomme...
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Business
Ask an Expert: Necessary to Pay Sales Commissions for Online Orders?
March 22, 2013 • PEC Staff
"Ask an Expert" is an occasional feature where we ask ecommerce experts questions from online merchants. For this installment, we address a question about paying commissions to a sales staff for online orders. It comes from George Sajonian, owner of Viva Performance, a seller of automot...
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Schools & Resources
Reading List: Retention Science’s Jerry Jao
March 21, 2013 • PEC Staff
In “Reading List,” we ask ecommerce professionals to name some of their favorite books and blogs and tell us why they read them. For this installment, we corresponded with Jerry ...
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Conversion
For Ecommerce Branding, Use Videos
March 8, 2013 • PEC Staff
In today’s social climate, it is more important than ever to create a recognizable brand for your store. Vital to that effort is building a relationship between your store and your customers that exceeds the usual search-click-buy interaction. Most storeowners think about two things: ...
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Business
Personalizing the Online Shopping Experience
March 7, 2013 • PEC Staff
Retailers increasingly use data to personalize an online shopping experience. Geo location, shopping and browsing history, weather — all can impact how products are presented to online shoppers. Among the leaders in personalization technology is Monetate. Its co-founder and CEO, David...
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