Category

Design & Dev Tools

Many digital tools facilitate the running of an ecommerce business. Our library includes tools for web design, infographics, no-code apps, user experience, course creation, logo makers, video editors, performance testing, and much more.

Design & Dev Tools
The PeC Review: FormSpring for Easy Form-building

November 20, 2009 • Armando Roggio

Read any online marketing book, blog, or journal—Practical eCommerce included—worth its salt, and you’ll be told to “know your customer.” In ecommerce, getting to know your customer and building rapport with that customer takes time. It also takes an exchange of information that is of...
Design & Dev Tools
The PeC Review: StoreSync Lets You Manage Your Ecommerce Business On Your iPhone

September 23, 2009 • Armando Roggio

Ecommerce can be a 24 hour-a-day, seven-day-a-week business. For many small-to-medium sized merchants, providing great customer service means paying close attention to their businesses, even after normal business hours. A new iPhone application assists with monitoring orders, inventory,...
Design & Dev Tools
Five SEO Mantras for Website Redesign

August 18, 2009 • Jill Kocher Brown

I’m often asked to make search engine optimization recommendations during a site’s redesign process. From the clients' points of view, they’re making a major investment and they need to safeguard their existing SEO success in addition to growing their natural, post-launch search traffic...
Design & Dev Tools
The PeC Review: Use 99 Designs for Crowd-sourced Graphics

July 23, 2009 • Armando Roggio

The appearance of your online store matters. Customers use a store's logo and website design to judge its trustworthiness and professionalism. But ecommerce storeowners and managers are businesspeople, not necessarily graphic or web designers. So their expertise is in merchandising, bu...
Design & Dev Tools
The Shopping Experience: Icon Dock Excels at Downloadable Graphics

July 2, 2009 • Armando Roggio

Icon Dock is a beautifully designed, easy-to-use online retailer specializing in downloadable, vector graphic icons. Each month, Practical eCommerce sends me shopping. I make a purchase from a real online merchant—like Icon Dock—and report back to you about the overall checkout process,...
Design & Dev Tools
The PeC Review: Adobe Kuler Creates Stunning Colors for Websites

June 23, 2009 • Armando Roggio

Adobe Kuler is a free web application that can help ecommerce site designers select beautiful and communicative color palettes, earning it four-and-a-half stars in "The PeC Review." "Color is such a pervasive part of everyday life that one tends to take it for granted," wrote Ayn E. Cr...
Design & Dev Tools
The PeC Review: Microsoft Tool Helps Designers with Internet Explorer Compatibility Problems

May 18, 2009 • Armando Roggio

Designing for Microsoft's Internet Explorer (IE) browser has always been a problem as designers were forced to choose between widely accepted Internet standards and what would work in IE. This problem has been exacerbated by the complexity of designers having to maintain various generat...
Design & Dev Tools
Web Design Tips: Configuring Templates, Adding a Product Grid in Magento

April 1, 2009 • Armando Roggio

Adding a dynamic product grid or list to any static page in Magento is as easy as adding a few lines of code. The challenge is knowing which lines to add and where to put them. Magento is a popular open-source ecommerce platform that has been downloaded more than 750,000 times, accordi...
Design & Dev Tools
The PeC Review: Audacity Makes Audio Editing a Snap

February 16, 2009 • Armando Roggio

Audacity is an excellent, free, open source audio editor that makes it a snap for ecommerce merchants to develop customer-engaging podcasts for any online store. More and more online shopkeepers are turning to rich multimedia content to inform (and even enthrall) Internet shoppers. F...
Design & Dev Tools
The PeC Review: Firebug Is a Developer’s Tool Worth the Buzz

January 19, 2009 • Armando Roggio

Firebug is a free Mozilla Firefox add on that gives developers a powerful tool to inspect and edit HTML, perfect CSS, or even admire the beautiful code from other websites. For many, the add-on has become an indispensable part of website design, development, and maintenance. "This is ...
Design & Dev Tools
Product Video: Easy Distribution Tools

December 31, 2008 • Jennifer D. Meacham

Editor's Note: This is part four in our special report on “Video for Ecommerce,” where we describe real stories of online merchants creatively using video to drive sales and grow their brands. Previous installments are linked in below. What’s next once you’ve added product videos to yo...
Design & Dev Tools
Video in a Snap: Easy Video Creation Techniques

December 24, 2008 • Jennifer D. Meacham

Editor's Note: This is part three in our special report on “Video for Ecommerce,” where we describe real stories of online merchants creatively using video to drive sales and grow their brands. Previous installments are linked in the "Related articles" section, below. Practical eCommer...
Design & Dev Tools
Ecommerce Know-How: Create a Google Gadget to Promote a Weekly Feature

December 17, 2008 • Armando Roggio

Creating and publishing promotional web gadgets is a great way to spread the word about the products or services you sell and increase traffic to your website. Think about a web gadget as a form of social media. Your customers and potential customers can add the gadget to their iGoog...
Design & Dev Tools
Web Design Tips: Add An Image Flip for More Sales

December 12, 2008 • Armando Roggio

Consumers will judge your website mainly by the size, quality, and interactivity of the images you use. Adding a simple interactive feature—like a JavaScript image flip—may lend your store credibility and improve your conversion rates. Consumers rely on an ecommerce site's aesthetic...
Design & Dev Tools
Site Monitoring Tools Help Prevent Downtime

October 22, 2007 • Dave Young

In order for an ecommerce site to sell products and services, it must be continuously available to online customers. Any downtime could potentially cause a retailer to lose thousands of dollars. Consequently, an important element in any online endeavor is having a structure in place to ...
Design & Dev Tools
Nine Simple Ways To Speed Up Tedious Tasks

September 24, 2007 • Pamela Hazelton

Because I’m all about automation of the tedious of tasks, this month I’m offering up some key, yet very simple ways, to speed up tasks you’ve probably never given much thought to. While it may take me time to figure it out, I always try to tackle the pesky mundane tasks first. Auto-l...
Design & Dev Tools
Experiencing Server Overload

November 1, 2006 • Pamela Hazelton

Each month I talk about things I’ve learned by watching how other store owners run their businesses. Not that I don’t make my own mistakes, but I often try to keep my own embarrassing moments to myself. Until now... I’ve talked before about what to look for in a hosting company. I’ve t...
Design & Dev Tools
Tools of the Trade

June 1, 2006 • Brian Getting

Welcome to our first installment of “Programming Notes,” a column designed to help novice web designers and developers with some of the challenges that they may face. Creating and maintaining a website requires someone to be familiar with graphic design, computer programming, server adm...
Design & Dev Tools
Hosting Companies: Top 10 Questions to Ask

October 1, 2005 • Pamela Hazelton

I field many phone calls in any given day. And never does a day pass where I don’t get a call about someone having trouble with their host. Sometimes I have to bite my tongue, and many would be shocked at some of the stories I’ve heard. I think it’s time to just start referring people ...
Design & Dev Tools
Preventative Maintenance

July 1, 2005 • Pamela Hazelton

I spend just as much time troubleshooting Miva Merchant issues as I do customizing storefronts. I've found that no matter how much you foolproof something, someone out there can, and will, find a way to break its functionality. Fortunately, users of Miva Merchant often need only follow ...

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