Category

Conversion

Fewer than 5% of visitors to an ecommerce site typically convert to customers. In this Conversion category, we offer insights to increase that percentage. Our expert contributors address ratings and reviews, social proof, site search, product page enhancements, product descriptions, checkout options, live chat, and much more — anything to help close online sales.

Analytics & Data | Checkout Tactics | Customer Retention | Customer Service | Photography & Video | Product Pages
Abandoned cart message on a phone
Checkout Tactics

Thinking about Cart Recovery in 2026

August 6, 2026 •

Today’s cart abandonment automations can do more than remind shoppers what they left behind.

An AI-generated female in a floral dress wearing gold strappy sandals at an outdoor garden event, string lights and guests in background.
Photography & Video

N.Y. Targets AI Models in Product Ads

July 26, 2026 •
Brett Fish
Analytics & Data

The Top Cause of Wasted Ad Spend

July 24, 2026 •
Google Analytics logo on a smartphone screen
Analytics & Data

New GA4 Channel Tracks AI Traffic

July 13, 2026 •
Illustration of an intent cluster with the product detail page in the center
Product Pages

Intent Clusters Guide AI Product Discovery

July 12, 2026 •
Nate Lagos
Conversion

Avoid All-Caps Headlines, Says CRO Pro

July 3, 2026 •
Illustration of a flywheel surrounding a shopping basket
Conversion

Build an AI Flywheel for Ecommerce

June 21, 2026 •
Female shopping outside on a computer
Conversion

Cautious Shoppers Reward Clear Value

June 4, 2026 •
Illustration of a shopping cart icon
Checkout Tactics

Google’s AI Cart Will Remake Ecommerce

May 21, 2026 •
Screenshot of TikTok video showing 2 watermelon sellers
Customer Retention

Competitive Pricing Starts with Data

April 30, 2026 •
Image of headphones on a blueprint of a product page
Product Pages

Rethink Your Product Detail Pages

April 23, 2026 •
Illustration of an ecommerce cart and digital marketing concepts
Conversion

Mixed Reports on AI Ecommerce Traffic

April 19, 2026 •
Dave Diederen
Conversion

Content Beats Design, Says CRO Pro

March 27, 2026 •
Online shopping, Shopping cart box on business graph, import export, finance commerce.
Conversion

AI Drives Smarter Ecommerce Pricing

March 19, 2026 •
Illustration of a laptop screen with words "Conversion Rate Optimization" on the screen
Conversion

How CRO Drives Ecommerce Longevity

March 18, 2026 •
Illustration of a column chart with "ROI" letters on top
Analytics & Data

The AI Attribution Blind Spot

March 8, 2026 •
Road sign reading "Storm Ahead" amid a rain storm
Analytics & Data

AI Turns Weather Data into Sales

February 19, 2026 •
Illustration of a bar chart with the word "Data" overlaid
Analytics & Data

The Truth about ‘Direct’ Traffic

February 15, 2026 •
Person using a laptop to view an online product page for a ceramic mug, with floating price tags showing dynamic price changes, illustrating automated or AI-driven ecommerce pricing.
Customer Retention

Lawmakers Eye Dynamic Ecommerce Pricing

January 15, 2026 •
Illustration of a single isolated person among a group of many
Customer Retention

Will AI Solve Ecommerce Personalization?

November 20, 2025 •
Word cloud for "customer loyalty" and related synonyms
Customer Retention

AI Makes Loyalty Programs Smarter

November 9, 2025 •
business woman in office with computer and santa claus hat surprised
Conversion

5 Shopify Mistakes That Kill Holiday Profits

October 30, 2025 •
Andrei Rebrov
Analytics & Data

Subscription Pro on Growth, Churn, LTV

October 10, 2025 •
Francesco Gatti and Sean Larkin
Analytics & Data

How Brands Boost ROI with Smart Data

September 19, 2025 •
Nike image of Carlos Alcaraz with text, "Grand Slam Style."
Conversion

Framework for Ecommerce Merchandising

August 25, 2025 •
Anthony DelPizzo
Analytics & Data

Triple Whale’s Moby AI Gets Things Done

August 22, 2025 •
Image of a 3-person marketing team at a table with computers and charts
Analytics & Data

Ad Attribution Gets a Crystal Ball

August 17, 2025 •
Illustration of a rising graph next to digital concepts
Analytics & Data

Privacy-Safe Attribution Avoids User Tracking

August 14, 2025 •

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