Category

Business

An ecommerce site is a business. Our Management & Finance category addresses online payments, funding needs, employee issues, merchant profiles, key metrics, multichannel and omnichannel strategies, cross-border analyses, inventory management, accounting topics, sales taxes, and much more.

Amazon & Marketplaces | B2B | Cross-border Selling | Finance | Fraud Prevention | Inventory | Local Business | Payments | Shipping & Fulfillment | Staffing

Business
How To Find Products To Sell For Your Online Operation

February 21, 2007 • PEC Staff

If you want to know how to succeed at something, it's a good idea to talk to someone who already has. Renowned eBay powerseller Skip McGrath offers some helpful insights on how you can find product sources for your online business. Once you've determined what you're selling, where do yo...
Business
Does Your Site Need A Makeover From Ecommerce Pros?

February 20, 2007 • PEC Staff

Sign up today! Practical eCommerce is assembling a team of ecommerce professionals to review one website's key elements. A group of experts will evaluate one site on design, SEO, merchandising, fraud protection, conversion and more. If you want your site "adopted" by the p...
Fraud Prevention
Three Basic Steps Can Curb Credit Card Fraud

February 7, 2007 • PEC Staff

A loss of $15,000 in diamonds during the height of the Christmas-buying frenzy would be enough to make most people sing the holiday blues. Not Pat Coughlin. Coughlin has owned and operated American Diamond Importers, an independent brick-and-mortar jewelry store in St. Clair, Mich., fo...
Business
Beware Of Online Legal Advice

February 7, 2007 • John W. Dozier, Jr.

I get a report every day of many of the important judicial decisions relating to Internet and ecommerce law. I have to review a court’s decision in detail before I begin to understand the ruling, the facts and the law as applied. Judges are oftentimes only as good as the briefs submit...
Business
Peapod.com’s Thomas Parkinson (part 1)

February 5, 2007 • PEC Staff

It takes a special type of visionary to create an entirely new marketplace. Thomas Parkinson and his brother Andrew launched online grocer Peapod in the late 1980s. As pioneers in ...
Business
Peapod.com’s Thomas Parkinson (part 2)

February 5, 2007 • PEC Staff

It takes a special type of visionary to create an entirely new marketplace. Thomas Parkinson and his brother Andrew launched online grocer Peapod in the late 1980s. As pioneers in ...
Business
The Struggle To Create A Successful eBusiness

February 5, 2007 • Michael A. Cox

It's a good thing Mother Parkinson, a librarian, told her boys that people would never buy books from somebody on the Internet. Otherwise, we might not have Peapod, the quintessential online supermarket serving about 260,000 customers from Boston to Milwaukee and from Washington, D.C., ...
Business
High Performer Series: Organize.com

January 31, 2007 • PEC Staff

Organize.com began in 1998 in Riverside, Calif., as Organize Everything — one convenient place to shop for storage and organization solutions. For those who have a garage or closet in need of some serious organizational help, Organize.com features a full slate of organizational products...
Fraud Prevention
Don’t Let Selling Internationally Scare You

January 31, 2007 • PEC Staff

Matt Alper launched Copshoes.com three years ago from his living room in San Antonio, Texas. His idea was to sell specialized shoes and boots to police, firemen and security personnel. Now, three years later, he’s moved into his own warehouse, he has 11 employees and 10 percent of his t...
Business
High Performer Series: Doversaddlery.com

January 29, 2007 • PEC Staff

Former Olympians and United States Equestrian team members Jim and David Powers established Dover Saddlery because they felt riders in New England would appreciate a saddlery shop dedicated to providing a broad selection of the best tack available. Three decades later, it's clear to see...
Business
Site Owners Describe Changes for 2007

January 29, 2007 • PEC Staff

Dan Wickwares, Buyer/Webmaster WEBSITE: Wickswares.com SELLS: Candle, bath, body and soap-making supplies ANSWER: Our growth for the last four years has been by word-of-mouth. We will be implementing a monthly newsletter using oemPro software and following up on all web hits with a per...
Business
Video Tutorial: Eliminating Dynamic URLs with Mod_Rewrite

January 28, 2007 • Brian Getting

Get started using Mod_Rewrite to clean up your website's dynamic URLs with this video tutorial presented by Practical eCommerce's online director Brian Getting. We'll look at using simple Mod_Rewrite commands in an .htaccess file to get rid of those ugly dynamic URLs that look like th...
Business
High Performer Series: Beautiesltd.com

January 24, 2007 • PEC Staff

It was supposed to be a quiet, part-time business to give a couple of prospective retirees something to do. Fifteen years later, Bill Kenerson and Deb Venman have created a beehive of activity creating bow ties, ascots, cummerbunds, scarves and pocket squares. What started as a mailing...
Business
SEO and Email Launch New Product

January 24, 2007 • PEC Staff

As with many great products in the marketplace, the diaper caddy was conceived out of necessity. Melissa Bramlage, a mother of two, needed a product that could hold all the essential baby care items in one convenient location. It seemed that every time she needed to change her child's d...
Business
High Performer Series: Appliancepartspros.com

January 22, 2007 • PEC Staff

Roman Kagan has built a successful niche business selling hard-to-find appliance parts to do-it-yourself types around the country. The site, Appliancepartspros.com was launched in 1999 featuring about 300 products and in seven years has grown to showcase more than 1 million parts for 17...
Business
Can VoIP Help My Business?

January 22, 2007 • PEC Staff

Major telecommunication companies and start-ups alike are trying to establish themselves in the rapidly expanding VoIP marketplace. That hasn't escaped the notice of many people within the Internet telephone business, who anticipate 2007 could be a banner year for the technology. VoIP ...
Business
Zimini.com’s Robert Carlton

January 19, 2007 • PEC Staff

Zimini offers a digital couponing and promotion platform to provide merchants and marketers with a robust set of geographic, demographic, and interest-based targeting tools. If you’re an online or brick-and-mortar ...
Business
High Performer Series: Drsfosterandsmith.com

January 17, 2007 • PEC Staff

A Foster & Smith catalog is a familiar sight at the home of a pet owner. Whether a household includes dogs, cats, birds, reptiles or other animals as pets, Foster & Smith has been a resource for more than two decades for pet owners to purchase supplies and products. Three veter...
Fraud Prevention
What You Didn’t Know About Payment Systems

January 17, 2007 • PEC Staff

What you don't know can truly hurt your online business. This has never been more true than when you set out to choose an Internet payment systems. It's not so much that making a wrong decision can harm your business irreparably (although, it can); it's that there is so much information...
Business
Copyright Infringement: What If Someone Is Stealing From You?

January 15, 2007 • John W. Dozier, Jr.

As attorneys specializing in the litigation of Internet disputes, not a day goes by that we do not hear about a small online business getting ripped off through the theft of online content. Sometimes the property taken is a website or part of a website. Other times it is certain code or...
Business
Ecommerce Companies: You Are Responsible for Sales Taxes

January 15, 2007 • PEC Staff

One of the most common misconceptions for ecommerce retailers is that sales taxes are not due on Internet transactions. Nothing could be further from the truth. Ecommerce retailers, in fact, are responsible for sales taxes and are subject to penalties and fines for the failure to pay th...
Business
Video Tutorial: Creating an RSS Feed

January 10, 2007 • Brian Getting

Learn how to create a simple RSS feed in this tutorial by Practical eCommerce's Online Director Brian Getting. Walk through creating the XML file needed to establish a syndicated feed, and a look at the minimum tags, or feed elements, required to have a meaningful feed. No explanations...
Business
Web.com’s Jeff Stibel

January 10, 2007 • PEC Staff

Jeff Stibel is the CEO of Web.com, a company providing an all-in-one hosted solution for business owners wanting to launch a website. Jeff discusses how easy it is for a ...
Business
Identify your KPIs

January 4, 2007 • Mat Greenfield

One of the things I love about Internet marketing is that it is so measurable. But I understand that for many web marketers, it's a challenge to dig through the sheer amount of data that is available through most web analytics tools. I'd like to suggest a New Year's exercise that will ...
Business
Ten Simple Ways to Get Sued

January 2, 2007 • John W. Dozier, Jr.

Want to stay out of trouble? Unless you have been sued before you probably have no idea how expensive, time consuming, and emotionally draining it can be. A little legal preventative maintenance can keep you focused on growing your business uninterrupted. Our firm specializes in litigat...
Business
Welcome to the New Practical eCommerce

January 1, 2007 • Kerry Murdock

Practical eCommerce is changing, growing and improving. <img src="/images/articleimages/1167938482/pecrev.gif" alt="Practical Ecommerce" class="imgLeft" /> Our new website is bigger, more interactive and completely free. This follows from user recom...
Business
Protecting Intellectual Property

December 11, 2006 • PEC Staff

You may not realize it, but you deal with intellectual property (IP) every day. If you own a website, that website is your intellectual property. The way you deal with IP — yours and others — can directly impact the success of your business. What's Intellectual Property? Registered pa...
Fraud Prevention
Fraud-Proofing Your Ebiz

December 11, 2006 • PEC Staff

I know a business that had its website hacked: Its entire customer database was hijacked and thousands of customer credit card numbers were stolen at the same time. In the following months, the hackers did their best to steal as much as they could from this business through a number of...
Business
Creativegood.com’s Ed Dawidowicz

December 4, 2006 • PEC Staff

What is one sure-fire way to reduce shopping cart abandonment? Ed Dawidowicz, senior consulting director for Creativegood.com, provides his advice in the second part of an interview with Practical eCommerce’s ...
Business
SLI Systems’ Shaun Ryan

December 1, 2006 • PEC Staff

Shaun Ryan, CEO of site-search provider SLI Systems, discusses distinctive aspects of his product with Practical eCommerce’s Mitch Bettis. The two discuss the benefits of faceted search, learning navigation, the ...

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