Sig Ueland - Practical Ecommerce - Page 23 of 29

Articles by: Sig Ueland

Sig Ueland

Sig Ueland

Sig Ueland is a longtime contributor to Practical Ecommerce, having written weekly ecommerce resource lists since 2011 — addressing tools, products, and services to help merchants.

He is also a seasoned freelance journalist and screenwriter.

Sig holds an M.F.A. in Screenwriting from UCLA’s School of Theater, Film, and Television and a B.A. in English from the University of Colorado at Boulder. He is an alumnus of The Second City Conservatory in Chicago.

Contact Sig via email or LinkedIn.

Schools & Resources
15 Helpful Forums for Online Merchants

November 30, 2015 • Sig Ueland

Online merchants often work alone or in small teams, particularly when starting out. However, merchants can find help from many of their peers in online forums. Here is a list of ...
Marketing & Advertising
9 Holiday Marketing Campaigns from Large Retailers

November 23, 2015 • Sig Ueland

Following the holiday campaigns of large retail brands can be a helpful and entertaining way to generate holiday marketing ideas for your own business. Here is a list of holiday campaigns ...
Social Media
9 Tools to Sell on Facebook

November 13, 2015 • Sig Ueland

Facebook recorded strong earnings in the most recent quarter, with a daily active user base of over one billion, outperforming expectations across engagement and financial metrics. Facebook continues to make inroads ...
Schools & Resources
10 How-to Video Examples for Merchants

November 5, 2015 • Sig Ueland

How-to videos can establish your expertise, promote your products, and entertain and inspire viewers. Here is a list of how-to videos from brands and merchants. All of these videos provide helpful ...
Platforms & Apps
10 New, Free Ecommerce Themes for WordPress

November 2, 2015 • Sig Ueland

With an abundance of free themes available, WordPress is an ideal platform to start your ecommerce store — without breaking the bank. Here is a list of new ecommerce themes for WordPress.
Schools & Resources
8 Digital Marketing Awards to Follow, for Inspiration

October 26, 2015 • Sig Ueland

When developing digital content for your brand, why not learn from the best? Annual digital marketing awards are good for discovering creative content and effective campaigns on the Internet. And ...
Customer Service
10 Live Chat Tools for Ecommerce Merchants

October 11, 2015 • Sig Ueland

A live chat tool can be a good way to provide quick answers and a personalized experience to shoppers. Here is a list of live chat tools. Many of these tools ...
Photography & Video
9 Popular Product Videos, for Ecommerce

September 28, 2015 • Sig Ueland

Creating a product video can be a good way to deliver useful information about a product, as well as to convey the essence of your brand. If you’re interested in ...
Schools & Resources
11 New Ecommerce Books for Fall 2015

September 17, 2015 • Sig Ueland

Autumn is here. Here is a list of new ecommerce books for fall 2015. There are titles on branding, online ratings, contest theory, social media, attracting new business, management principles,
Platforms & Apps
16 Mobile Apps for Networking Events

September 7, 2015 • Sig Ueland

Conferences and industry events, such as Practical Ecommerce’s upcoming Ignite 2015, are not only opportunities to learn from the experts, but also ideal places to network with peers. Loading your ...
Photography & Video
8 Brands That Live Stream Video for Innovative Marketing

August 31, 2015 • Sig Ueland

Apps like Periscope and Meerkat have thrust live streaming video into the social media spotlight. Brands have been quick to respond — experimenting with ways to incorporate live streaming video ...
Platforms & Apps
14 Tools for Collaborative Brainstorming

August 24, 2015 • Sig Ueland

Harness the creativity of your team with online collaboration tools. Brainstorm and visualize ideas together, regardless of location. Here is a list of tools for collaborative brainstorming. There are online whiteboards ...
Platforms & Apps
17 Call-to-action Plugins for WordPress

August 17, 2015 • Sig Ueland

If you have a website or blog on WordPress, a call-to-action plugin can help you grab the attention of your visitors and help them to take action. Use call-to-action elements ...
Social Media
23 Tools for Social Media Monitoring

August 9, 2015 • Sig Ueland

Social media can be a good resource for promoting a business. But if you’re just plugging your brand, you’re missing the point. Listening to others is an effective way to ...
Schools & Resources
11 Website Design Galleries for Inspiration

July 30, 2015 • Sig Ueland

Website design galleries are useful for inspiration — with your own site or if you’re just a fan of great design. They can also be good resources for finding a ...
Social Media
20 Twitter Feeds for Online Merchants

July 27, 2015 • Sig Ueland

With its many experts and evangelists, Twitter is a good place for an online merchant to get help growing a business. The challenge is figuring out whom to follow. Here is a ...
SEO Tools
10 Local SEO Tools for Small Businesses

July 20, 2015 • Sig Ueland

For online businesses with physical locations, optimizing for local search engine results is an important component of a marketing strategy. Ranking factors, such as contact details and customer reviews, help ...
Design & Dev Tools
10 Online Backup Services for Small Businesses

July 12, 2015 • Sig Ueland

For small businesses, online backup services offer more than just storage space in the cloud. Complete solutions provide a variety of features to protect your system, including file management, encryption ...
Marketing & Advertising
13 Mobile Ad Networks, to Reach Potential Buyers

July 5, 2015 • Sig Ueland

Mobile advertising networks help brands reach consumers. If you’re trying to engage and monetize customers on mobile, you may need a mobile ad network. Here is a list of mobile ad ...
Fraud Prevention
18 Online Security Resources for Small Businesses

June 29, 2015 • Sig Ueland

Recently, cybersecurity company FireEye announced a partnership with Visa to develop products and services for merchants, as well as card issuers, to detect and respond to attacks. The announcement underscores ...
Schools & Resources
13 New Ecommerce Books for Summer 2015

June 19, 2015 • Sig Ueland

Summer is here. Don’t forget to bring new ecommerce books with you to the beach. Here is a list of new ecommerce and Internet-marketing books for summer 2015. There are ...
Design & Dev Tools
14 Color Tools to Grow Your Business

June 14, 2015 • Sig Ueland

Color has a powerful affect on consumers. According to KISSmetrics, up to 90 percent of a person’s initial assessment of a product is based solely on color. Bring dynamic color ...
Content Marketing
18 Tools for Writing Compelling Content, to Attract Customers

June 7, 2015 • Sig Ueland

Writing compelling content — whether it’s for your website or social media campaign — is an excellent way to attract and engage customers. Unfortunately, there’s no automated tool to write ...
Photography & Video
13 Solutions for Sharing Video

May 25, 2015 • Sig Ueland

Video content accounts for approximately 80 percent of all U.S. Internet traffic, according to Cisco Systems. If video isn’t part of your business’s content marketing strategy, perhaps it should be. Here ...
Social Media
15 Tools to Curate Content for Social Media, Newsletters, More

May 17, 2015 • Sig Ueland

Content curation is the process of gathering content — blog posts, images, videos — from a variety of sources. Sharing relevant information with your customers can be an effective way ...
Social Media
17 Tools to Schedule, Analyze Social Media Content

May 13, 2015 • Sig Ueland

Promoting your brand on social media has become an essential step in developing your business. But it’s a challenge to know when to post and finding the time to manage ...
Social Media
Native Video on Facebook: 10 Examples

May 3, 2015 • Sig Ueland

In Facebook’s latest earnings report, Mark Zuckerberg called out its video performance, noting Facebook has reached a milestone of more than 4 billion daily views, with more than 75 percent ...
Fraud Prevention
25 Online Security Tools for Small Businesses

April 26, 2015 • Sig Ueland

Recent cyber breaches at Target, Sony, and The White House reveal one simple truth: Online security is everyone’s concern. As larger businesses take steps to secure their networks, less secure ...
Finance
13 New Equity Crowdfunding Success Stories, for Ecommerce

April 16, 2015 • Sig Ueland

It’s been three years since the Jumpstart Our Business Startups (JOBS) Act was signed into law. Currently, Title II is in effect, allowing small businesses to solicit investments from accredited ...
Social Media
13 Instagram Tools for Businesses

April 5, 2015 • Sig Ueland

Instagram is a platform to share quirky moments and inspirational experiences. With 300 million monthly users, it’s also a place for businesses to develop and post engaging content, monitor posts ...

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