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Articles by: Sig Ueland

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Sig Ueland

Sig Ueland

Sig Ueland is a longtime contributor to Practical Ecommerce, having written weekly ecommerce resource lists since 2011 — addressing tools, products, and services to help merchants.

He is also a seasoned freelance journalist and screenwriter.

Sig holds an M.F.A. in Screenwriting from UCLA’s School of Theater, Film, and Television and a B.A. in English from the University of Colorado at Boulder. He is an alumnus of The Second City Conservatory in Chicago.

Contact Sig via email or LinkedIn.

Social Media
Top 20 Brands on Google+ for Jan. 2012

January 24, 2012 • Sig Ueland

Google+ launched brand pages in November. Already many companies, groups and organizations have established large numbers of followers on the social network. To check Google+ brand page rankings, you can now use Zoomsphere, a statistics site for major social networks. Track followers, ...
Social Media
6 Innovative Ecommerce Uses of YouTube

January 18, 2012 • Sig Ueland

With over 3 billion videos viewed every day, YouTube is a great place for online merchants to find customers. However, there are many different ways to engage those customers. Here is a list of innovative uses of YouTube by ecommerce merchants. Some provide product information; others...
Design & Development
220 Million Top-Level Domains: A Breakdown

January 13, 2012 • Sig Ueland

Internet Corporation for Assigned Names and Numbers (ICANN) began accepting applications for new custom top-level domains (TLDs) on January 12. While the new TLDs are cost-prohibitive to small businesses — $185,000 each — the domain landscape is about to change dramatically. The applica...
Content Marketing
12 Sites for Ebook Publishing

December 30, 2011 • Sig Ueland

Ebook sales will be $9.7 billion in 2016, more than three times this year’s $3.2 billion in sales, according to a recent report by Juniper Research. Online publishers and ebook distributors offer a growing opportunity to authors and small publishers, as well as affiliate marketers. He...
Platforms & Apps
13 Timekeeping Apps for Small Businesses

December 21, 2011 • Sig Ueland

Time is a precious commodity, particularly for entrepreneurial small-business owners that have to manage it themselves. Whether for billing or keeping yourself accountable, there are a number of mobile apps to measure your time. Here is a list of mobile apps to manage time. There are t...
Shipping & Fulfillment
38 Fees and Surcharges from FedEx and UPS

December 16, 2011 • Sig Ueland

When comparing shipping rates from FedEx and UPS, don’t forget to include fees and surcharges. Each shipper has an extensive list of additional costs. So rather than just comparing ‘standard rates,’ determine your shipping needs and then calculate the fees. Here is a list of 2012 fees...
Social Media
21 Twitter ‘Brand Pages’

December 14, 2011 • Sig Ueland

Twitter has launched "brand pages" as part of its recent redesign. Brand pages feature large customizable header images and highlight a top tweet with an embedded photo or video. Twitter is launching brand pages with 21 marketers: American Express, Best Buy, Bing, Chevrolet, Coca-Cola,...
Google Ads
The 20 Most Expensive Keywords

December 8, 2011 • Sig Ueland

Google makes a lot of money from online advertising. In the twelve months ended June 30, 2011, Google made $33.3 billion in revenues. Of that, 97 percent ($32.2 billion) was from advertising. WordStream, a provider of software for keywords and pay-per-click marketing campaigns, has don...
Schools & Resources
15 Schools for Ecommerce Degrees

December 5, 2011 • Sig Ueland

Online entrepreneurs typically learn their trade by trial and error. They also acquire skills through online courses — such as those at Practical eCommerce. But there are also bachelor and master degree programs that concentrate on ecommerce. Here is a list of degree programs that fo...
Social Media
20 Top Brands on Google+

November 25, 2011 • Sig Ueland

A new study by social management company BrightEdge found that 61 of the top 100 global brands had a Google+ page the week after Google let companies create brand pages.
Schools & Resources
12 Tech Review Sites for Small Businesses

November 22, 2011 • Sig Ueland

Technology product review sites can be a valuable resource for small businesses that need to make purchasing decisions. Sites offer expert and consumer opinions, as well as how-to information, competitive pricing locations, and the latest news on technology trends. Here is a list of t...
Platforms & Apps
15 Mobile Apps for Holiday Shopping

November 17, 2011 • Sig Ueland

There are many mobile apps to assist consumers with holiday shopping. There are deals and rewards apps, price comparison apps, and to-do and shopping assistant apps. Here's a list of 15 mobile apps that assist consumers. Review these apps to see the mobile-shopping options your cus...
Schools & Resources
12 New QR Code Campaigns

November 15, 2011 • Sig Ueland

Quick Response (QR) codes continue to gain momentum in mobile commerce. As the holidays approach, a number of companies have launched QR code campaigns to boost sales, as well as promote worthy causes. Here is a list of new QR code campaigns. In addition to promoting mobile commerce, t...
Schools & Resources
13 Sites to Answer Technology Questions

November 10, 2011 • Sig Ueland

Making a technology buying decision is difficult when you don’t understand the technology itself. You know that cloud computing has little to do with the weather, but beyond that you’re stumped. Where do you turn for answers? Here is a list of resources to get answers to your technolog...
Social Media
8 Businesses on Tumblr

November 9, 2011 • Sig Ueland

Of a Kind, the first store built on blogging platform Tumblr, is one year old. The site, which sells fashion items commissioned from emerging designers, is a mash-up of blog and ecommerce, providing personal content on its designers and their goods. While Of a Kind is still unique as ...
Social Media
13 Crowdfunding Sites for Social-Cause Entrepreneurs

November 2, 2011 • Sig Ueland

Crowdfunding websites help entrepreneurs fund small businesses with financing from the community. For social-cause entrepreneurs, who venture to create a positive change in the world, crowdfunding sites can also provide financing and resources. Here is a list of crowdfunding sites that...
Platforms & Apps
10 App Marketplaces for Open Source Shopping Carts

October 26, 2011 • Sig Ueland

Many open source shopping carts can be customized with extensions or modules, created by an active developer community. Here is a list of app-extension marketplaces and libraries for open source shopping cart platforms. Most of the platforms are free. The extensions are both free and ...
Schools & Resources
13 New Ecommerce Books in September 2011

October 7, 2011 • Sig Ueland

September’s new ecommerce books are about social media and location-based marketing tools. Several of the books focus on online strategies for small businesses. Here is a list of new ecommerce books in September. Included are both new releases and new editions. Release information and...
Platforms & Apps
18 Useful Extensions for OpenCart

September 30, 2011 • Sig Ueland

OpenCart is a leading open-source ecommerce platform. With nearly 3,000 free and premium extensions available, OpenCart is also feature-rich and highly customizable. Here is a list of extensions to tailor your OpenCart site. There are extensions to enhance your cart’s functionality, pr...
Platforms & Apps
9 Online Tools to Plan Your Physical Event

September 28, 2011 • Sig Ueland

I recently compiled a list — "16 Live Meeting and Webinar Platforms" — of webinar platforms to reach a broad online audience. But if you’re holding a physical event, such as a conference, you can still find planning resources you need online. Here is a list of sites to help you plan...
Finance
Ecommerce IPOs for 2011: 3 Down, More to Follow?

September 23, 2011 • Sig Ueland

Groupon's initial public stock offering, which had been pushed back, is now back on. But for how long? With the ongoing market volatility, several prominent Internet companies are reconsidering their IPO plans. Here is a roundup of the ecommerce-related IPO market for 2011, including a...
Content Marketing
15 ‘Light-Blogging’ Sites

September 16, 2011 • Sig Ueland

More people are light blogging. According to Quantcast, in the last year Tumblr tripled its visits per month to over 300 million, 8.5 times more page views per month than full-blogging counterpart Wordpress.com. Here is a list of light-blogging platforms. There are micro-blogging platf...
Platforms & Apps
11 Online Meeting Planners

September 14, 2011 • Sig Ueland

Online scheduling sites offer a simple way to schedule your next meeting. Pick your range of dates on the app's calendar, then notify the other meeting attendees so they can pick the dates that work for them. View the responses, and you’re done. No more wasting time searching for a time...
Business
Ecommerce’s Debt to Steve Jobs; 10 Innovations

September 7, 2011 • Sig Ueland

Ecommerce owes Steve Jobs. Aside from launching the first popular personal computer, the Apple co-founder brought about many of the devices and marketplaces that make-up today's online commerce. Here is a list of innovations by Steve Jobs that have affected the ecommerce industry. The...
Schools & Resources
25 Top-Selling Ecommerce Books in August 2011

September 1, 2011 • Sig Ueland

A new school year is just around the corner. Time to hit the ecommerce books. Here is a list of Amazon's top-selling ecommerce books in August. There are several books on using social media to help your business. And there are books on creating dynamic content for your site. There are ...
Schools & Resources
9 Mobile Apps for Business Training

August 31, 2011 • Sig Ueland

A small business owner must continually learn new skills to address challenges. Mobile training apps provide an inexpensive and convenient way to train yourself as you run your changing business. Here is a list of mobile apps for business training and education. Some of the apps are st...
Shipping & Fulfillment
The New USPS.com: 5 Sections, Free Stuff

August 26, 2011 • Sig Ueland

The U.S. Postal Service has redesigned USPS.com to make it faster and easier to do business. The site is organized into five sections: Ship a Package, Send Mail, Manage Your Mail, Shop, and Business Solutions. Each section is organized by what you want to do and features a Quick Tools m...
Payments
21 Bitcoin Currency Resources

August 17, 2011 • Sig Ueland

Bitcoin is the first decentralized digital currency. Unlike other virtual currencies—like Facebook credits, for instance—it is not run by a company or organization, nor pegged to another currency. Bitcoins are digital coins you can send through the Internet, without using a bank or cl...
Schools & Resources
20 Government Sites to Help Small Businesses

August 12, 2011 • Sig Ueland

Do-it-yourself small businesses don’t normally look to the government for help. But maybe they should start. The federal government is desperate for small businesses to succeed. In the midst of record unemployment, a new Kauffman Foundation-funded U.S. Census Bureau study reports that...
Social Media
50 Leading Google+ Users

August 5, 2011 • Sig Ueland

Google+ is one month old. So who’s using it? Many of the popular Google+ users are the founders and content-creators from others parts of web — even Facebook. Here is a list of the popular users on Google+. First are the top 20 users with the most followers. Then there are the users w...

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