Cross-border Selling

International ecommerce opens up new markets, audiences, and revenue. Our library of cross-border selling articles includes tools and platforms, shipping tactics, localization needs (language, currency, payments), country and region analysis, import-export considerations, and more.

Cross-border Selling
Ask an Expert: European Payment Solutions

December 30, 2009 • PEC Staff

"Ask an Expert" is an occasional feature where we ask ecommerce experts questions from online merchants. For this installment, we address a question concerning European payment solutions from Rashda Ali, commercial manager, Europe, with Comvita.com, a New Zealand-based retailer of healt...
Cross-border Selling
The PeC Review: i-BEAK Offers First Rate Translation and Cultural Services

September 9, 2009 • Armando Roggio

One of the great promises of the Internet is that it brings together buyers and sellers from around the world. But, that doesn't necessarily mean that everyone can communicate. Ecommerce marketers who want to sell their products or services worldwide should therefore consider translati...
Cross-border Selling
Ecommerce Know-How: Translate Your Ecommerce Site

August 19, 2009 • Armando Roggio

Language translation is an increasingly important part of ecommerce marketing, as many small- to mid-size businesses seek non-English-speaking customers. But translating a product detail page into Spanish, French, Czech, or Chinese is, frankly, not as simple as hopping over to Google, ...
Cross-border Selling
The PeC Review: Bing’s Language Translator

July 1, 2009 • Armando Roggio

In some ways the Internet is like a giant global mall, with shoppers from the U.S., Canada, and Mexico mingling with like-minded buyers from India, Japan, and Spain. To better serve that mall, many online merchants choose to present product information, site navigation, and store polici...
Cross-border Selling
The PeC Traffic Report: Asian Survey Provides Insight Into Search Habits

March 13, 2009 • Armando Roggio

From time to time it is useful to take a look at other industries to see how they are doing business and to glean tips for boosting web traffic to your own ecommerce site. In this edition of The PeC Traffic Report we'll take a look at an interesting new survey of electrical engineers i...
Cross-border Selling
Overseas Customers: Just Clicks Away

July 1, 2005 • Massimo Arrigoni

Your web store is a few clicks away, regardless of where those clicks geographically occur. International customers can help increase your online sales.