Category

Business

An ecommerce site is a business. Our “Management & Finance” category addresses online payments, funding needs, employee issues, merchant profiles, key metrics, multichannel and omnichannel strategies, cross-border analyses, inventory management, accounting topics, sales taxes, and much more.

Amazon & Marketplaces | B2B | Cross-border Selling | Finance | Fraud Prevention | Inventory | Local Business | Payments | Shipping & Fulfillment | Staffing
  • Business

    Marketing Tips From Marketing’s Sherpa

    March 12, 2007 •

    Anne Holland launched MarketingSherpa from a bedroom in her home in 2000. Seven years and 700 case studies later, MarketingSherpa is regarded as a leading source for marketing research. The company researches and publishes real-life case studies, practical marketing tips and benchmark ...

  • Business

    Wsieworks.com’s Chuck Bankoff: Hiring A Web Developer

    March 6, 2007 •

    Chuck Bankoff, director of web services for web design firm Wsieworks.com, provides tips on what questions should be asked by merchants when they are hiring a website designer. Bankoff also ...

  • Staffing

    Tips To Hire The Right Website Designer

    March 5, 2007 •

    Websites don't just build themselves. The conundrum for the small business owner is that there is a host of choices as you establish an online presence. The decisions are important: They'll determine the online business activity that comes with the new sales channel and, of course, the ...

  • Business

    The Basics of Importing Products From Overseas

    March 4, 2007 •

    Everyone knows there are great deals to be found overseas — items that can be picked up for a fraction of the cost. But what most people don’t realize is that almost everything they’re buying domestically was already imported. They’re just paying a mark-up cost to the middleman who did ...

  • Business

    Bloglist: From Merchant Accounts to Help With Usability

    March 4, 2007 •

    In Bloglist, we ask an online professional to identify his/her favorite blogs. This feature highlights some of the most interesting resources in the blogosphere. This month, we've ask Jamie Estep, online operations director for Merchantequip.com. Name: Jamie Estep Title: Online Opera...

  • Business

    How To Navigate The War On Spam

    February 28, 2007 •

    Business owners face a unique dilemma when it comes to managing their email. On one hand, email communication is vital for promoting goods and services to customers. On the other, business owners are no different than individual email users in that their inboxes are susceptible to mound...

  • Business

    Errors Made By Ecommerce Site Owners

    February 28, 2007 •

    Ecommerce owners do a lot of trial-and-error work on their way to building a successful operation. Along the way to success, it often becomes clear that the road could have been less rocky if a few things were done differently. Hindsight is often painfully clear. Several ecommerce owner...

  • Business

    Profile: Competing Against Major Companies

    February 23, 2007 •

    In the Green Mountains of Vermont, there are legends. There is, for instance, the legend of Ethan Allen and his Green Mountain Boys — patriots to a fault, if a little rough around the edges. Part of their lore includes the "taking" of Fort Ticonderoga over in New York. Allen and his ba...

  • Business

    Windows Vista — Upgrade Now or Later?

    February 23, 2007 •

    More than 10 years ago, I sat in front of my TV in rapt excitement as I watched a promotion for Windows 95 and heard the Rolling Stones sing "Start Me Up!" As the magical on-screen mouse clicked a "Start" button, I believed the promise that my computer world was about to change forever....

  • Business

    How To Find Products To Sell For Your Online Operation

    February 21, 2007 •

    If you want to know how to succeed at something, it's a good idea to talk to someone who already has. Renowned eBay powerseller Skip McGrath offers some helpful insights on how you can find product sources for your online business. Once you've determined what you're selling, where do yo...

  • Business

    Does Your Site Need A Makeover From Ecommerce Pros?

    February 20, 2007 •

    Sign up today! Practical eCommerce is assembling a team of ecommerce professionals to review one website's key elements. A group of experts will evaluate one site on design, SEO, merchandising, fraud protection, conversion and more. If you want your site "adopted" by the p...

  • Fraud Prevention

    Three Basic Steps Can Curb Credit Card Fraud

    February 7, 2007 •

    A loss of $15,000 in diamonds during the height of the Christmas-buying frenzy would be enough to make most people sing the holiday blues. Not Pat Coughlin. Coughlin has owned and operated American Diamond Importers, an independent brick-and-mortar jewelry store in St. Clair, Mich., fo...

  • Business

    Beware Of Online Legal Advice

    February 7, 2007 •

    I get a report every day of many of the important judicial decisions relating to Internet and ecommerce law. I have to review a court’s decision in detail before I begin to understand the ruling, the facts and the law as applied. Judges are oftentimes only as good as the briefs submit...

  • Business

    Peapod.com’s Thomas Parkinson (part 1)

    February 5, 2007 •

    It takes a special type of visionary to create an entirely new marketplace. Thomas Parkinson and his brother Andrew launched online grocer Peapod in the late 1980s. As pioneers in ...

  • Business

    Peapod.com’s Thomas Parkinson (part 2)

    February 5, 2007 •

    It takes a special type of visionary to create an entirely new marketplace. Thomas Parkinson and his brother Andrew launched online grocer Peapod in the late 1980s. As pioneers in ...

  • Business

    The Struggle To Create A Successful eBusiness

    February 5, 2007 •

    It's a good thing Mother Parkinson, a librarian, told her boys that people would never buy books from somebody on the Internet. Otherwise, we might not have Peapod, the quintessential online supermarket serving about 260,000 customers from Boston to Milwaukee and from Washington, D.C., ...

  • Business

    High Performer Series: Organize.com

    January 31, 2007 •

    Organize.com began in 1998 in Riverside, Calif., as Organize Everything — one convenient place to shop for storage and organization solutions. For those who have a garage or closet in need of some serious organizational help, Organize.com features a full slate of organizational products...

  • Fraud Prevention

    Don’t Let Selling Internationally Scare You

    January 31, 2007 •

    Matt Alper launched Copshoes.com three years ago from his living room in San Antonio, Texas. His idea was to sell specialized shoes and boots to police, firemen and security personnel. Now, three years later, he’s moved into his own warehouse, he has 11 employees and 10 percent of his t...

  • Business

    High Performer Series: Doversaddlery.com

    January 29, 2007 •

    Former Olympians and United States Equestrian team members Jim and David Powers established Dover Saddlery because they felt riders in New England would appreciate a saddlery shop dedicated to providing a broad selection of the best tack available. Three decades later, it's clear to see...

  • Business

    Site Owners Describe Changes for 2007

    January 29, 2007 •

    Dan Wickwares, Buyer/Webmaster WEBSITE: Wickswares.com SELLS: Candle, bath, body and soap-making supplies ANSWER: Our growth for the last four years has been by word-of-mouth. We will be implementing a monthly newsletter using oemPro software and following up on all web hits with a per...

  • Business

    Video Tutorial: Eliminating Dynamic URLs with Mod_Rewrite

    January 28, 2007 •

    Get started using Mod_Rewrite to clean up your website's dynamic URLs with this video tutorial presented by Practical eCommerce's online director Brian Getting. We'll look at using simple Mod_Rewrite commands in an .htaccess file to get rid of those ugly dynamic URLs that look like th...

  • Business

    High Performer Series: Beautiesltd.com

    January 24, 2007 •

    It was supposed to be a quiet, part-time business to give a couple of prospective retirees something to do. Fifteen years later, Bill Kenerson and Deb Venman have created a beehive of activity creating bow ties, ascots, cummerbunds, scarves and pocket squares. What started as a mailing...

  • Business

    SEO and Email Launch New Product

    January 24, 2007 •

    As with many great products in the marketplace, the diaper caddy was conceived out of necessity. Melissa Bramlage, a mother of two, needed a product that could hold all the essential baby care items in one convenient location. It seemed that every time she needed to change her child's d...

  • Business

    High Performer Series: Appliancepartspros.com

    January 22, 2007 •

    Roman Kagan has built a successful niche business selling hard-to-find appliance parts to do-it-yourself types around the country. The site, Appliancepartspros.com was launched in 1999 featuring about 300 products and in seven years has grown to showcase more than 1 million parts for 17...

  • Business

    Can VoIP Help My Business?

    January 22, 2007 •

    Major telecommunication companies and start-ups alike are trying to establish themselves in the rapidly expanding VoIP marketplace. That hasn't escaped the notice of many people within the Internet telephone business, who anticipate 2007 could be a banner year for the technology. VoIP ...

  • Business

    Zimini.com’s Robert Carlton

    January 19, 2007 •

    Zimini offers a digital couponing and promotion platform to provide merchants and marketers with a robust set of geographic, demographic, and interest-based targeting tools. If you’re an online or brick-and-mortar ...

  • Business

    High Performer Series: Drsfosterandsmith.com

    January 17, 2007 •

    A Foster & Smith catalog is a familiar sight at the home of a pet owner. Whether a household includes dogs, cats, birds, reptiles or other animals as pets, Foster & Smith has been a resource for more than two decades for pet owners to purchase supplies and products. Three veter...

  • Fraud Prevention

    What You Didn’t Know About Payment Systems

    January 17, 2007 •

    What you don't know can truly hurt your online business. This has never been more true than when you set out to choose an Internet payment systems. It's not so much that making a wrong decision can harm your business irreparably (although, it can); it's that there is so much information...

  • Business

    Copyright Infringement: What If Someone Is Stealing From You?

    January 15, 2007 •

    As attorneys specializing in the litigation of Internet disputes, not a day goes by that we do not hear about a small online business getting ripped off through the theft of online content. Sometimes the property taken is a website or part of a website. Other times it is certain code or...

  • Business

    Ecommerce Companies: You Are Responsible for Sales Taxes

    January 15, 2007 •

    One of the most common misconceptions for ecommerce retailers is that sales taxes are not due on Internet transactions. Nothing could be further from the truth. Ecommerce retailers, in fact, are responsible for sales taxes and are subject to penalties and fines for the failure to pay th...

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