Category

Business

An ecommerce site is a business. Our “Management & Finance” category addresses online payments, funding needs, employee issues, merchant profiles, key metrics, multichannel and omnichannel strategies, cross-border analyses, inventory management, accounting topics, sales taxes, and much more.

Amazon & Marketplaces | B2B | Cross-border Selling | Finance | Fraud Prevention | Inventory | Local Business | Payments | Shipping & Fulfillment | Staffing
  • Business

    No Fear For Blinds.com

    September 19, 2007 •

    Jay Steinfeld can’t really tell you where his core values came from. Maybe it was instinctive. Maybe it wasn’t. Regardless, as the years went by, three core values in particular became more and more what drove him in life and in business. Steinfeld: I wanted to be a pioneer, a leade...

  • Business

    Bloglist: Jakob Nielsen

    September 17, 2007 •

    In Bloglist, we ask ecommerce professionals to identify their favorite blogs. For this installment, we asked the Nielsen Norman Group’s Jakob Nielsen, whom The New York Times has called the guru of web page usability. Paidcontent.org Daily coverage of “the business of content,” as ...

  • Business

    Callahan Is Joined By Betterphoto.com’s Jim Miotke, Part 2

    September 13, 2007 •

    Betterphoto.com’s President and Founder Jim Miotke discusses the intricacies of product photography.

  • Business

    Quick Query: Avalara Founder Rory Rawlings

    September 10, 2007 •

    Rory Rawlings is the founder and chief tax automation officer of Avalara, Inc., a Washington-based firm that provides sales-tax-compliance applications for ecommerce merchants. PeC: Avalara helps ecommerce firms manage sales tax compliance. Could you explain? Rawlings: There are ove...

  • Business

    Betterphoto.com’s Jim Miotke

    September 7, 2007 •

    Callahan is joined by Betterphoto.com’s President and Founder Jim Miotke. The two discuss the latest in photography, including tips and tricks for product photography.

  • Business

    Sunfitters.com's Bill Mirabito

    September 4, 2007 •

    Launching a business takes a tremendous amount of planning and research, but launching a multichannel endeavor within a 12-month period can provide a unique set of challenges. Bill Mirabito, founder and president of Sunfitters, has done just that. In November 2006, the company launched...

  • Business

    Insider Hosting’s CEO Steve Mizrahie

    August 22, 2007 •

    Callahan is joined by Insider Hosting’s CEO, Steve Mizrahie.

  • Business

    GuardedID’s George Waller

    August 22, 2007 •

    There are so many ways for thieves to steal identities that it's hard to keep up with it all. Take, for example, keylogging. This occurs when thieves track the keystrokes of unsuspecting Internet users via surveillance software, called a keylogger recorder. If a thief can successfully i...

  • Business

    The Law Of Data And Information Security

    August 20, 2007 •

    I don’t need to recite the many security breaches that have led to major financial losses for companies over the past twelve months. Every business should already know the risks of leaving credit card and account information exposed. Basically, the risk is total loss of your business, a...

  • Business

    Convention(al) Wisdom: The Best Pay-Per-Click Seminars

    August 8, 2007 •

    One fortunate thing about being in the pay-per-click industry today is that there is easy access to a lot of useful and high-quality information. Whether it is magazines (such as this one), blogs, websites, and conferences and tradeshows — all are meant to help you grow your business th...

  • Business

    Matthew MacDonald, Author Of Creating Websites Part Two

    August 1, 2007 •

    Listen in as Practical eCommerce Contributing Editor Pat Callahan is joined by Matthew MacDonald, author of Creating Web Sites: The Missing Manual for the second part of this interview. The ...

  • Business

    Netshops.com Finds Its Niche

    July 29, 2007 •

    Company Name: NetShops Established: 1999 Revenue: About $62 million Products: Niche specialty stores Shopping Cart: Custom Quote: "We saw the opportunity to acquire and build sites...around a specific need." NetShops launched its first site in 2001 and in the past six years has amass...

  • Business

    Matthew MacDonald, Author Of Creating Websites

    July 26, 2007 •

    Listen in as Practical eCommerce Contributing Editor Pat Callahan is joined by Matthew MacDonald, author of Creating Web Sites: The Missing Manual. The conversation includes a topical discussion about the ...

  • Business

    Bloglist: Marshall Sponder

    July 22, 2007 •

    In Bloglist, we ask ecommerce professionals to identify their favorite blogs. For this installment, we asked Marshall Sponder with Now.SEO. Name: Marshall Sponder Company: Now.Seo and IBM.com Blogs: Webmetricsguru.com, Artnewyorkcity.com Contributor to: Smartmobs.com, Biggreenblog.com ...

  • Business

    Earn An Ecommerce Degree

    July 22, 2007 •

    Many online entrepreneurs may feel like they have earned an ecommerce degree from the school of hard knocks. However, for those interested in a more traditional education experience, there are degree programs specializing in ebusiness. Bachelor and master's degrees in ecommerce are ava...

  • Business

    The Ins And Outs Of Importing

    July 22, 2007 •

    Importing can provide your ebusiness with cutting-edge products at rock-bottom prices. But it's a complicated process, and not one you want to go through alone. "Customs brokers and freight forwarders are your gateway into the world of international trade," explained Customhouse Broker...

  • Business

    Learning Bookkeeping Basics

    July 12, 2007 •

    Poor financial management is one key contributor to why more than 50 percent of small businesses fail in the first five years of existence, according to the Small Business Administration. Because ecommerce has such low barriers to entry — a few bucks for a hosted shopping cart and a fe...

  • Business

    Interview: UPS V.P. On Shipping Technology

    July 11, 2007 •

    When Jordan Colletta talks about the way we used to ship and track and deliver goods before it became a way of life for thousands of e-entrepreneurs, he knows what he's talking about. For three years, starting in 1975, he was one of those guys you see running in and out of businesse...

  • Business

    The Law Of PPC Advertising

    July 9, 2007 •

    Many of the legal issues existing today have little, or no, clear legal authority to guide us. This is because many of the abuses are: • Not discovered. • When they are discovered by the advertiser, they are settled confidentially. • When litigated it can take years to get a decision...

  • Business

    Boosting Your Programming Skills

    July 4, 2007 •

    If you're tired of calling your web design firm every time you want to make a minor tweak to your site, there are online courses you can take to boost your knowledge in HTML, JavaScript, cascading style sheets and more. In fact, there are so many online options to improve programming s...

  • Business

    Video Tutorial: Rounded Corners with CSS

    July 2, 2007 •

    Rounded corners present a unique challenge to website designers, particularly when using Cascading Style Sheets (CSS) to create layouts that are search engine friendly and scalable. In an attempt to de-mystify some of the techniques used to create visual effects, such as rounded corner...

  • Fraud Prevention

    Click Fraud Not Top PPC Concern

    June 27, 2007 •

    Click fraud has been a popular topic of discussion for a number of years, and it doesn’t appear the issue will fade away anytime soon. The industry is full of various numbers thrown around putting the click fraud rate anywhere from .02 percent (claimed by Google) to 30 percent or more. ...

  • Fraud Prevention

    Click Fraud: What To Do When You’ve Been Cheated

    June 11, 2007 •

    So you think you’re a victim of click fraud, and the question is now what? Well, it’s time to play “cyber detective” and get refunds from pay-per-click (PPC) engines for the wasted dollars. But keep in mind, because click fraud eats away search engine revenue in the form of reimbursed c...

  • Business

    Bloglist: Ecommerce Potpourri

    June 7, 2007 •

    In Bloglist, we ask ecommerce professionals to identify their favorite blogs. For this installment, we've asked Thomas Holmes with logic+intuition. Name: Thomas Holmes Founder, logic+intuition Company: logic+intuition *Blogs: *Yclick.it, Thomasholmes.info [Grokdotcom.com] This blo...

  • Business

    Critique Part One: General Internet Presence

    May 30, 2007 •

    The Problem: Daddiesboardshop.com isn't taking advantage of branding opportunities on video and social networking sites. The Fix: Aside from the videos I found on YouTube and Google Video (which are a great start), very little appears externally to distinguish the authenticity of the b...

  • Business

    Daddiesboardshop.com Wins Site Review

    May 30, 2007 •

    Melanie Loveland and her son Dan built a business together around a mutual passion — snowboarding. What started as a small, brick-and-mortar store in Portland, Ore., has evolved into a full-fledged multichannel merchant. It was a process the owners didn't foresee when the business start...

  • Business

    If Your “Baby Is Ugly,” Fix It

    May 29, 2007 •

    You know those little spur-of-the-moment, do-it-on-a dare things that occasionally bring about permanent change? Something like that happened to Shirley Tan. There she was in her third year at Golden Gate College in San Francisco, at work on a degree in international business. A friend...

  • Business

    The Entrepreneur, The Optimist

    May 16, 2007 •

    Patrick Coughlin is experiencing firsthand the same challenges many online entrepreneurs face: It's hard to build a successful online business. Coughlin has owned a successful brick-and-mortar jewelry store in St. Clair, Mich., for 15 years. That business had grown to fill a 3,000-squa...

  • Business

    Ebiz Start-up: Selling Online Is Hard Work

    May 16, 2007 •

    Seven months into the operation of his new ecommerce store, Pat Coughlin's goal of reaching $1 million in sales is nowhere in sight — but that hasn't curbed his enthusiasm for the online venture. Coughlin, longtime owner of a successful jewelry store in St. Clair, Mich., won an eBay ...

  • Business

    Toolking.com: From eBay To A $31M Empire

    May 9, 2007 •

    If you order pliers from Toolking.com, you really can't just order pliers. You need to know what kind. Do you want locking pliers? Needle nose pliers? Tongue-and-groove pliers, slip-joint pliers, linesman's pliers, diagonal cutting pliers, electrician's pliers, hose clamp pliers, super-...

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