What follows are our 10 most popular articles for April 2017, recognizing that articles we published earlier in the month are more likely to make the list than later ones.
Google Analytics:... Read More »
Your ecommerce business is growing. You need developers, marketers, and customer service representatives. But how do you find the best employees? It’s simple: hire remote workers.
Often ecommerce businesses start small.... Read More »
The process of creating satisfied customers starts with providing a level of service that’s greater than their expectations. For ecommerce, shipping is customer satisfaction’s frontline, and online sellers should aim to... Read More »
Big changes are coming to the U.S. Federal Communications Commission, and some may have ramifications for ecommerce merchants. With the appointment of Ajit Pai as the chairman of the F.C.C.,... Read More »
Reduce the amount of time it takes for an online retail order to be picked, packed, and given to the package carrier, and your ecommerce business will have gone a... Read More »
Here is a list of product releases and updates for mid-April from companies that offer services to online merchants. There are updates on live video commerce, artificial-intelligence-based marketing, cyber protection,... Read More »
I’ve written a lot about the fact that drop shipping isn’t just another distribution method. It’s a new way of doing business that has unique operational and logistical challenges. The... Read More »
Many merchants view Amazon as a competitor, albeit one they are forced to sell on. Brent Bellm, CEO of BigCommerce, disagrees. He believes Amazon can complement an ecommerce business. I... Read More »
WordPress membership plugins allow merchants to charge customers for access to digital content such as a course, subscription content with recurring billing, and even access to an exclusive community.
Here is a... Read More »
Defining and documenting clear roles and responsibilities may help mid-market online retailers move projects forward, leading to better execution.
Retail businesses have a variety of tasks that need to happen over and... Read More »
The idea of “endless aisle” and “long-tail” retail has gained much traction since the publication in 2005 of The Long Tail: Why the Future of Business is Selling Less of... Read More »
Here is a list of ecommerce-related product releases and updates for early April. There are updates on artificial intelligence, shipping, social influencers, behavioral marketing, and experience analytics.
Got an ecommerce product... Read More »
What follows are our 10 most popular articles for March 2017, recognizing that articles we published earlier in the month are more likely to make the list than later ones.
FedEx... Read More »
Why would a shopper buy from your online store? Do you offer unique products? Are your prices lower than Amazon and other competitors? Is your store more fun to shop... Read More »
An ecommerce site that is poor performing and hard to use can hurt its online sales.
An online store’s appearance, usability, and features should convey trustworthiness and professionalism. How an ecommerce... Read More »
Master shipping and you’ll just about master ecommerce. For new online retailers selling tangible products, the act of managing shipping — both in terms of actually packing orders and in... Read More »
Springtime is here, more or less. It’s time to look at the new ecommerce books. There are titles on digital marketing, native advertising, platforms strategies, crowd-based commerce, public relations, and... Read More »
Membership-based ecommerce websites — those that offer products, services, or additional benefits to members — have their own set of complex legal issues that do not apply to traditional online retailers.... Read More »
1994. Ecommerce is in its infancy. A new company in Bellevue, Washington begins selling books online. Business analysts wonder if people will buy products online. Most people are skeptical.
2017. That... Read More »
Here is a list of product releases and updates for March from companies that offer services to online merchants. There are updates on shipping, artificial intelligence, customer engagement tools, security... Read More »
The dominance of Amazon and its marketplace is clear. What’s not so clear are the counterfeit items that are also sold there. Rob Dunkel is the founder of 3PM Marketplace... Read More »
Third-party order fulfillment services can warehouse products, pick and pack items as orders come in, and ship a merchant’s products to the customer on that merchant’s behalf. While all of... Read More »
When a seller uses Amazon’s Fulfillment by Amazon program to store inventory in Amazon fulfillment centers across the U.S., that placement of products can create a tax “nexus” — a... Read More »
You should read this article. You should take it seriously. I’ll admit it — we lawyers are risk averse. We tend to prepare clients for the terrors in the night... Read More »
Here is a list of product releases and updates for late February from companies that offer services to online merchants. There are updates on artificial intelligence elements to improve online... Read More »
Drop shipping is a fulfillment model wherein online retailers market products and take orders from shoppers, but third-party suppliers (drop shippers), which are often product distributors or brokers, fulfill those... Read More »
Merchants should have received their credit card processing statements for January 2017 activity. They should take the time to review three important items.
Investigate Customer Refunds
It’s not uncommon for merchants to... Read More »
New methods of engaging consumers are launched frequently. Few are successful. Conversational commerce, however, has gained widespread adoption in a short period.
Conversational commerce enables transactions via instant messaging tools, such... Read More »
Many online retail businesses use one of three popular strategies to set product prices: cost-based, competitor-based, and value-based.
It can be a challenge to know how much to charge for a... Read More »
The right set of WordPress plugins can help create content that engages readers and drives traffic.
Here is a list of plugins to help create content for your WordPress website. There... Read More »