Sig Ueland - Practical Ecommerce - Page 22 of 27

Articles by: Sig Ueland

Sig Ueland

Sig Ueland

Sig Ueland is a longtime contributor to Practical Ecommerce, having written weekly ecommerce resource lists since 2011 — addressing tools, products, and services to help merchants.

He is also a seasoned freelance journalist and screenwriter.

Sig holds an M.F.A. in Screenwriting from UCLA’s School of Theater, Film, and Television and a B.A. in English from the University of Colorado at Boulder. He is an alumnus of The Second City Conservatory in Chicago.

Contact Sig via email or LinkedIn.

Platforms & Apps
17 Call-to-action Plugins for WordPress

August 17, 2015 • Sig Ueland

If you have a website or blog on WordPress, a call-to-action plugin can help you grab the attention of your visitors and help them to take action. Use call-to-action elements ...
Social Media
23 Tools for Social Media Monitoring

August 9, 2015 • Sig Ueland

Social media can be a good resource for promoting a business. But if you’re just plugging your brand, you’re missing the point. Listening to others is an effective way to ...
Schools & Resources
11 Website Design Galleries for Inspiration

July 30, 2015 • Sig Ueland

Website design galleries are useful for inspiration — with your own site or if you’re just a fan of great design. They can also be good resources for finding a ...
Social Media
20 Twitter Feeds for Online Merchants

July 27, 2015 • Sig Ueland

With its many experts and evangelists, Twitter is a good place for an online merchant to get help growing a business. The challenge is figuring out whom to follow. Here is a ...
SEO Tools
10 Local SEO Tools for Small Businesses

July 20, 2015 • Sig Ueland

For online businesses with physical locations, optimizing for local search engine results is an important component of a marketing strategy. Ranking factors, such as contact details and customer reviews, help ...
Design & Dev Tools
10 Online Backup Services for Small Businesses

July 12, 2015 • Sig Ueland

For small businesses, online backup services offer more than just storage space in the cloud. Complete solutions provide a variety of features to protect your system, including file management, encryption ...
Marketing & Advertising
13 Mobile Ad Networks, to Reach Potential Buyers

July 5, 2015 • Sig Ueland

Mobile advertising networks help brands reach consumers. If you’re trying to engage and monetize customers on mobile, you may need a mobile ad network. Here is a list of mobile ad ...
Fraud Prevention
18 Online Security Resources for Small Businesses

June 29, 2015 • Sig Ueland

Recently, cybersecurity company FireEye announced a partnership with Visa to develop products and services for merchants, as well as card issuers, to detect and respond to attacks. The announcement underscores ...
Schools & Resources
13 New Ecommerce Books for Summer 2015

June 19, 2015 • Sig Ueland

Summer is here. Don’t forget to bring new ecommerce books with you to the beach. Here is a list of new ecommerce and Internet-marketing books for summer 2015. There are ...
Design & Dev Tools
14 Color Tools to Grow Your Business

June 14, 2015 • Sig Ueland

Color has a powerful affect on consumers. According to KISSmetrics, up to 90 percent of a person’s initial assessment of a product is based solely on color. Bring dynamic color ...
Content Marketing
18 Tools for Writing Compelling Content, to Attract Customers

June 7, 2015 • Sig Ueland

Writing compelling content — whether it’s for your website or social media campaign — is an excellent way to attract and engage customers. Unfortunately, there’s no automated tool to write ...
Photography & Video
13 Solutions for Sharing Video

May 25, 2015 • Sig Ueland

Video content accounts for approximately 80 percent of all U.S. Internet traffic, according to Cisco Systems. If video isn’t part of your business’s content marketing strategy, perhaps it should be. Here ...
Social Media
15 Tools to Curate Content for Social Media, Newsletters, More

May 17, 2015 • Sig Ueland

Content curation is the process of gathering content — blog posts, images, videos — from a variety of sources. Sharing relevant information with your customers can be an effective way ...
Social Media
17 Tools to Schedule, Analyze Social Media Content

May 13, 2015 • Sig Ueland

Promoting your brand on social media has become an essential step in developing your business. But it’s a challenge to know when to post and finding the time to manage ...
Social Media
Native Video on Facebook: 10 Examples

May 3, 2015 • Sig Ueland

In Facebook’s latest earnings report, Mark Zuckerberg called out its video performance, noting Facebook has reached a milestone of more than 4 billion daily views, with more than 75 percent ...
Fraud Prevention
25 Online Security Tools for Small Businesses

April 26, 2015 • Sig Ueland

Recent cyber breaches at Target, Sony, and The White House reveal one simple truth: Online security is everyone’s concern. As larger businesses take steps to secure their networks, less secure ...
Finance
13 New Equity Crowdfunding Success Stories, for Ecommerce

April 16, 2015 • Sig Ueland

It’s been three years since the Jumpstart Our Business Startups (JOBS) Act was signed into law. Currently, Title II is in effect, allowing small businesses to solicit investments from accredited ...
Social Media
13 Instagram Tools for Businesses

April 5, 2015 • Sig Ueland

Instagram is a platform to share quirky moments and inspirational experiences. With 300 million monthly users, it’s also a place for businesses to develop and post engaging content, monitor posts ...
Schools & Resources
15 New Ecommerce Books for Spring 2015

March 22, 2015 • Sig Ueland

Spring is here. Here is a list of new ecommerce and Internet-marketing books for spring 2015. There are new titles on digital currency, Google Analytics, peer-to-peer economics, tax and legal ...
Design & Dev Tools
20 Podcasting Tools, for High-quality Content

March 9, 2015 • Sig Ueland

Podcasting continues to be an effective way to generate rich content for your website. With so many inexpensive and relatively simple tools available to capture and edit audio and video,
Photography & Video
15 Animated GIFs on Twitter, from Brands

March 2, 2015 • Sig Ueland

In “12 Free Animated GIF Creators,” my article last week, I addressed tools to create animated GIFs for your website, email, and social media campaigns. In this article, I am ...
Design & Dev Tools
12 Tools to Create Animated GIFs

February 23, 2015 • Sig Ueland

The Graphic Interchange Format can turn a stack of images into a short looping video. Animated GIF images can be embedded into a website, email, or ad — giving viewers ...
Design & Dev Tools
11 Tools for Online Presentations, Videos, Animations

February 18, 2015 • Sig Ueland

Presentation tools can be helpful for creating content, such as product demonstrations to enhance a shopping experience. Oftentimes, slide presentations can be repurposed from your existing content. And, you can ...
Platforms & Apps
20 Tools to Run a Small Business

February 16, 2015 • Sig Ueland

A small business owner assumes many functions — marketing, sales, human resources, information technology, and research and development. Fortunately, there are some terrific online tools to help you perform most ...
Social Media
18 Pinterest Tools for Businesses

February 2, 2015 • Sig Ueland

Pinterest is the social network for people to discover and share interesting pictures. It’s also a place for businesses to connect with consumers and influential brand advocates through dynamic product ...
Platforms & Apps
20 Collaboration Tools for Small Businesses

January 19, 2015 • Sig Ueland

Small businesses that rely on teamwork can enhance their organization with a variety of helpful online tools. Here is a list of collaboration tools to meet the needs of small businesses.
Platforms & Apps
13 Innovative Mobile Commerce Apps

January 12, 2015 • Sig Ueland

Mobile commerce is no longer a novelty. According to an IBM report, mobile accounted for 45 percent of all online traffic during the 2014 holiday season, and online sales from ...
B2B
9 B2B Companies that Excel at Social Media

January 6, 2015 • Sig Ueland

Businesses that sell primarily to other companies can use social media to expand a brand, convey a vision, engage a community, promote products, and even provide customer support. Here is a list ...
Schools & Resources
13 New Ecommerce Books for Winter 2015

December 15, 2014 • Sig Ueland

Celebrate the holidays with new ecommerce books. Here is a list of new ecommerce and Internet-marketing books for winter 2015. There are new titles on big data, cryptocurrency, content marketing,
Customer Service
10 Brands Using Twitter for Customer Service

December 8, 2014 • Sig Ueland

In addition to social media marketing, Twitter offers companies an easy way to expand their customer service efforts. Twitter provides shoppers with a simple and immediate tool to get help ...

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