An ecommerce shopping cart page is most naturally a display of tabular data, listing the title and price for each item a shopper has selected. But HTML tables can be... Read More »
One of the easiest ways to improve your website’s design is to add a new font. Choose a display font to capture attention, or use a modern typeface to set... Read More »
Social media networks, including Pinterest, Twitter, and Facebook, have sparked an animated GIF renaissance. More than a few online retailers are regularly posting GIF animations to attract and engage potential customers.
Marketers... Read More »
Ecommerce platforms are software solutions that make it possible to build an online store, display products, and complete transactions over the Internet. In spite of a relatively simple definition, these... Read More »
Whether building an ecommerce store from scratch or just freshening its look, merchants can find plenty of help with free online design tools.
Here is a list of free online design... Read More »
“Database-backed.” “Powered by PostgreSQL.” “Cloud database.” “Redundant, multi-zone NoSQL backend.”
Those are all terms that describe ecommerce systems that use databases. But, what, exactly, do those terms mean? Is it good... Read More »
Contributor Jill Kocher... Read More »
The combination of programming languages, frameworks, libraries, and... Read More »
Many merchants that sell handmade goods use marketplaces dedicated to unique merchandise. There is typically a community of like-minded creators and sellers, as well as the right shoppers.
Here is a... Read More »
How an ecommerce site stores and accesses product information can have a significant impact on site performance.
Online retail businesses, small and large, may benefit from a popular database technology that... Read More »
Stuffed full of links, contact information, legal notices, email subscription forms, and social media icons, the footer section of many ecommerce web pages might seem like pure miscellany. Nonetheless, I... Read More »
With over 68 million downloads, Joomla is the second most popular open-source content management system, behind WordPress. With over 200,000 community users and contributors, and thousands of extensions, Joomla offers... Read More »
In “How Backend Web Applications Power Ecommerce Sites,” my article last month, I addressed web applications and explained how they can dynamically generate pages for your ecommerce store, eliminating having... Read More »
The topics of accessibility, screen readers, and how users interact with voice command applications can be challenging to grasp. But for 90 percent of websites, there are simple choices that... Read More »
I’ve explained how a website is displayed in a browser — the front-end technology — in “What HTML5 Means for Ecommerce Merchants,” “What CSS Means for Ecommerce Merchants,” and “What... Read More »
One of the easiest ways to add value to your website is to utilize free elements offered by the designer community. Design-focused websites, such as Dribble, are excellent resources for... Read More »
Online shoppers expect ecommerce sites to follow certain design and layout conventions, including logo position and function, the placement of product navigation, and the use of a “hamburger” menu on mobile... Read More »
My 2012 article, “9 SaaS Subscription-Billing Solutions,” garnered many comments and requests for an update. So with this post, I am providing a new list of providers. This is not... Read More »
An important part of redesigning or launching a business-to-business ecommerce site is to identify the required features. They can be available out of the box in your ecommerce platform, or... Read More »
Application development is changing. Frameworks, services, and even tools make it possible to rapidly create web and mobile applications custom to a business’s needs. These changes mean that it may... Read More »
The footer or bottom section of an ecommerce web page is often where shoppers look to find privacy policies, return information, or even a way to contact the store owner... Read More »
This article,... Read More »
The Bootstrap framework makes it easy to lay out responsive ecommerce product detail pages. Small business owners and even novice site designers can use Bootstrap to build a professional looking... Read More »
There are plenty of free tools and resources to help with your website design, whether you’re just looking for a little flare or you want to build a new site... Read More »
Bootstrap is an open-source framework for creating responsive, mobile first websites. It can help even novice developers. But many new Bootstrap users have trouble with fixed navbars — navigation headers... Read More »
At many of the web development conferences I attend, there is a talk on how to use an integrated development environment to aid in programming. The speaker will almost invariably... Read More »
Mobile commerce sales accounted for about 29 percent of all ecommerce sales in 2015, according to published reports. In spite of this, many online retailers have yet to master the... Read More »
I’ve worked in the B2B ecommerce industry for 18 years. I’ve seen it all — good and bad. Here are seven mistakes that often cause failures in B2B ecommerce launches.
1.... Read More »
Last month, in “What HTML5 Means for Ecommerce Merchants,” I described the purpose of HyperText Markup Language, and how HTML5 is better than previous versions. In this article, I’ll review... Read More »
Writing a blog can be a good way of providing your shoppers with useful product information while also establishing your expertise.
Here is a list of helpful plugins to customize a... Read More »