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Social Media
12 New Social Networks for 2024
September 30, 2024 • Sig Ueland
Our all-new rundown of new social networks includes decentralized platforms, live-streaming apps, location-based services, and more.
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On-page SEO
Product Page SEO: 5 Content Tactics
September 29, 2024 • Armando Roggio
The content on a product page determines its search engine visibility. Here are five content tactics for better product page rankings.
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User Experience
Beardbrand’s Lawyer Recaps ADA Lawsuit
September 27, 2024 • Eric Bandholz
Beardbrand recently prevailed in a lawsuit alleging violations of accessibility laws. The company's attorney shares the details.
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Platforms & Apps
New Ecommerce Tools: September 26, 2024
September 26, 2024 • Sig Ueland
This week: AI assistants, video ads, website builders, multichannel fulfillment, composable commerce, B2B financing, and cross-border and last-mile logistics.
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SEO
Ask an Expert: Does Google Index AI Content?
September 24, 2024 • PEC Staff
Google's search results appear to rank AI-generated content. What's the official policy?
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Design & Dev Tools
Free Web Design Tools from Summer 2024
September 23, 2024 • Sig Ueland
This installment of our quarterly rundown includes new design tools for AI video, vector collections, website builders, analytics, animation editors, converters, UI components, and more.
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SEO Tools
How to Compare SEO of Competing URLs
September 23, 2024 • Ann Smarty
Only Google knows most ranking signals, although some are public. Examples include keyword usage, content structure, and backlinks.
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Inventory
Retail Arbitrage with AliExpress, Shopify, DSers
September 22, 2024 • Armando Roggio
Selling drop-shipped goods via retail arbitrage has never been easier (and more competitive).
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Platforms & Apps
The Best Use of AI for Business
September 20, 2024 • Eric Bandholz
Software engineer Jacob Posel explains how AI can streamline operational processes and enhance creativity.
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Platforms & Apps
New Ecommerce Tools: September 19, 2024
September 19, 2024 • Sig Ueland
This week's list includes new tools for influencer marketing, virtual try-ons, digital payments, ecommerce platforms, financing, and global and last-mile logistics.
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Business
B2B Dev Buys D2C Brand, Part 2: Holiday Prep
September 19, 2024 • Kerry Murdock
The founder of Brilliance Business Solutions, a B2B agency, ramps up her new acquisition, a D2C food manufacturer.
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Platforms & Apps
15 AI WordPress Plugins for SEO, Content, Code, More
September 17, 2024 • Sig Ueland
Artificial intelligence has supercharged WordPress plugins for all forms of launching, managing, and fine-tuning a website.
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Schools & Resources
Q&A: Joe Natoli, Author of ‘UX Team of One’
September 17, 2024 • Jean Gazis
Having spent 30 years as an ecommerce user-experience practitioner, Joe Natoli has a thought or two.
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Link Building
Link Building with Press Release Distribution
September 16, 2024 • Eric Schwartzman
Press release distributors can generate links. The challenges include choosing the right service and optimizing the copy.
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Marketing & Advertising
Attributing Marketing Expenses by Channel
September 16, 2024 • Armando Roggio
A channel might produce a lot of revenue, but at what cost?
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SEO Tools
Google’s ‘About this result’ Explained
September 15, 2024 • Ann Smarty
Google provides additional info on every organic search result behind the three dots to its right.
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Business
Save Time by Managing Less, Says DHH
September 13, 2024 • Eric Bandholz
David Heinemeier Hansson, the creator of Ruby on Rails and a co-founder of Basecamp, strives for fewer meetings and less management.
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Platforms & Apps
New Ecommerce Tools: September 12, 2024
September 12, 2024 • Sig Ueland
This week: updates on biometric security, robotics, product images, ecommerce personalization, AI-powered sales assistants, cross-border payments, and selling in the metaverse.
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Google Ads
Holiday Promotions in Google Text Ads
September 10, 2024 • Matthew Umbro
Promoting holiday sales and events in text ads is tricky when Google picks the headlines and descriptions.
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Inventory
Top Resale Sites from Consumer Brands
September 9, 2024 • Sig Ueland
Recommerce is booming. Here's a rundown of leading brands' sustainability initiatives and in-house resale marketplaces.
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SEO Tools
Underused SEO Reports in Search Console
September 9, 2024 • Ann Smarty
Search Console is the free powerhouse for organic rankings. Yet some helpful reports are little used.
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Code
GenAI Is a Potent Ecommerce Coding Tool
September 8, 2024 • Armando Roggio
Can ChatGPT generate code to auto-post a Google Doc into a Shopify blog?
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Business
Client Crash Bankrupts Entrepreneur
September 6, 2024 • Eric Bandholz
Hunter Durham's journey is a helpful case study on borrowing money, riding an ecommerce boom, and relying on a single client.
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Marketing & Advertising
Optimized Landing Pages Reduce Ad Costs
September 5, 2024 • Charles Nicholls
Algorithms on Google, Meta, and others evaluate an ad and its linked landing page, assigning a relevancy score that influences cost and performance.
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Platforms & Apps
New Ecommerce Tools: September 5, 2024
September 5, 2024 • Sig Ueland
This week: holiday selling, recommerce platforms, AI-powered sales assistants, payments, search optimization, and last-mile delivery management.
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Link Building
Tips for Internal and External Page Links
September 3, 2024 • Ann Smarty
Links remain critical to search engine optimization despite confusion and suggestions otherwise.
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Platforms & Apps
23 Recommerce Platforms and Marketplaces
September 3, 2024 • Sig Ueland
Consumers seek pre-owned goods, and solution providers are responding with platforms, integrations, marketplaces, and more.
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Schools & Resources
11 Books on Jeff Bezos and the Rise of Amazon
September 2, 2024 • Jean Gazis
In just 30 years, Jeff Bezos's company upended entire industries. How did he do it?
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On-page SEO
Programmatic SEO for Ecommerce, AI-Driven
September 1, 2024 • Armando Roggio
Combining keywords, databases, and AI triggers a slew of long-tail product pages.
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Social Media
Ask an Expert: Should Merchants Sell on TikTok Shop?
August 30, 2024 • PEC Staff
We asked the founder of SimplicityDX to evaluate selling on the popular social media platform.