Content Marketing
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Content Marketing
7 Tips for Being a Better Writer, for Content Marketing
February 9, 2016 • Armando Roggio
This year, content will continue to be one of the most important forms of marketing in nearly every industry — from semiconductors and software right to ecommerce and retailing. Gurus,
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Content Marketing
6 Content Marketing Tactics for Ecommerce Merchants
January 27, 2016 • Armando Roggio
Content marketing can describe many things — from short blog posts published on a company’s own site to long-form articles or even ebooks. It can encompass a video published on ...
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Content Marketing
5 Content Marketing Ideas for February 2016
January 25, 2016 • Armando Roggio
February may be the shortest month of the year, but it is filled with events and holidays that are opportunities for content marketers. Content marketing is the act of creating, publishing,
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Content Marketing
5 Content Marketing Ideas for January 2016
December 30, 2015 • Armando Roggio
In January 2016, attract new customers and engage current ones with a podcast based on existing blog posts; produce content that focuses on culture; tell stories on Instagram; celebrate service;
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Content Marketing
5 Content Marketing Ideas for December 2015
November 25, 2015 • Armando Roggio
Although 2015 is rapidly coming to an end, there are still plenty of marketing opportunities for ecommerce content creators. One could try publishing last-minute Christmas gift ideas, how-to holiday preparation,
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Content Marketing
5 Content Marketing Ideas for November 2015
October 27, 2015 • Armando Roggio
National holidays, a James Bond movie, creative writing, and cancer prevention might all be topics for your content marketing this November. Content marketing seeks to attract, engage, and retain customers by ...
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Content Marketing
5 Content Marketing Ideas for October 2015
September 27, 2015 • Armando Roggio
Halloween costume suggestions, list-based articles, content roundups, how-to videos, and even product tips and tricks will all make for good, useful content in October 2015. Content marketing — which relies on ...
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Content Marketing
5 Content Marketing Ideas for September 2015
August 27, 2015 • Armando Roggio
In September, content marketers can publish posts about community events, distribute product lookbooks, and promote Christmas shopping guides to engage shoppers. Content marketing is the process of creating, publishing,
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Content Marketing
5 Content Marketing Ideas for August 2015
July 30, 2015 • Armando Roggio
Your August content marketing could be a blend of real-life seriousness, product promotion, food, listicles, and drones. Content marketing is durable stuff. The useful or entertaining articles, images, and videos
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Content Marketing
5 Content Marketing Ideas for July 2015
June 26, 2015 • Armando Roggio
Patriotism, projects, smooches, and even summertime activities can drive your company’s contact marketing campaigns this July, boosting site traffic and, ultimately, sales. When businesses create, publish, and distribute content with the ...
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Content Marketing
5 Content Marketing Ideas for June 2015
May 26, 2015 • Armando Roggio
In June 2015, content marketers have plenty of opportunities to connect with customers and prospects — producing articles, videos, graphics, and tools around holidays, summertime advice, entertainment, and decision making. Content marketing ...
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Content Marketing
5 Content Marketing Ideas for May 2015
April 29, 2015 • Armando Roggio
Content that helps, entertains, and delights your customers can build lasting relationships that may make the folks who read or watch your content more likely to purchase. In fact, this is ...
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Content Marketing
5 Content Marketing Ideas for April 2015
March 26, 2015 • Armando Roggio
April’s list of widely recognized holidays is a good source of content marketing. Add to this the power of publishing a lookbook, and you have five compelling ideas for ecommerce ...
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Content Marketing
5 Content Marketing Ideas for March 2015
March 1, 2015 • Armando Roggio
The month of March has plenty of opportunities for content marketers to create topical and useful content that might ultimately attract new customers and additional sales. Content marketing is the act ...
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Content Marketing
5 Content Marketing Ideas for February 2015
January 28, 2015 • Armando Roggio
In February 2015, content marketers can connect with potential customers around holidays like Valentine’s Day or Groundhog Day, via sites like SlideShare, or even with inspirational quotes. Content marketing is essentially ...
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Content Marketing
5 Content Marketing Ideas for January 2015
January 4, 2015 • Armando Roggio
In January 2015, ecommerce content marketers can use infographics, animation, videos, podcasts, and national holidays to connect with potential customers. Content marketing is the art and science, if you will, of ...
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Content Marketing
5 Content Marketing Ideas for December 2014
November 28, 2014 • Armando Roggio
Christmas, New Year’s, new trends, astounding facts, and interviews are all good ideas for content marketing in December 2014. Content marketing is the art and science, if you will, of creating,
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Content Marketing
5 Content Marketing Ideas for November 2014
October 29, 2014 • Armando Roggio
Thanksgiving, Veterans Day, and video buying guides may inspire great, sharable content this November. And that content could help ecommerce businesses improve customer relationships and sales long term. Content marketing is ...
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Content Marketing
5 Ecommerce Content Marketing Ideas for October 2014
September 30, 2014 • Armando Roggio
Christmas gift ideas, decision guides, seasonal tips and suggestions, new products, and Halloween are all sources of good content marketing ideas in October 2014. Content marketing describes the creation, publication, and ...
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Content Marketing
5 Ecommerce Content Marketing Ideas for September 2014
September 1, 2014 • Armando Roggio
Product reviews, gift ideas, and seasonal how-to articles are just some of the things ecommerce marketers could publish in September 2014 to help shoppers and build lasting customer relationships. Content marketing ...
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Content Marketing
5 Ecommerce Content Marketing Ideas for August 2014
August 5, 2014 • Armando Roggio
Unusual holidays, lists, and questions answered could all help drive traffic to your ecommerce site this month. Content marketing aims to attract customers with useful or entertaining articles, images, and videos.
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Content Marketing
5 Ecommerce Content Marketing Ideas for July 2014
July 1, 2014 • Armando Roggio
Fireworks, futbol, summertime projects, and even unidentified flying objects might all make good topics for an online retailer’s July 2014 content marketing. In a way, content marketing comes right out of ...
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Content Marketing
5 Ecommerce Content Marketing Ideas for June 2014
June 2, 2014 • Armando Roggio
Soccer’s World Cup, national holidays, celebrity birthdays, and even how-to content can help online sellers attract, retain, and engage shoppers in June 2014 and beyond. Content marketing is the practice of ...
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Content Marketing
5 Content Marketing Ideas for May 2014
April 8, 2014 • Armando Roggio
Content marketing seeks to create and publish useful or entertaining content like articles, photographs, videos, or similar that will attract, engage, and retain customers. But good content marketing doesn’t just ...