Category

Customer Retention

Repeat buyers are the key to long-term success for most ecommerce businesses. Our library of customer retention articles includes tactics for subscription ideas, loyalty programs, A/B testing, enhanced customer service, soliciting feedback, and much more.

Screenshot of TikTok video showing 2 watermelon sellers
Customer Retention

Competitive Pricing Starts with Data

April 30, 2026 •

Overall market conditions, not isolated events, inform deliberate pricing decisions.

Person using a laptop to view an online product page for a ceramic mug, with floating price tags showing dynamic price changes, illustrating automated or AI-driven ecommerce pricing.
Customer Retention

Lawmakers Eye Dynamic Ecommerce Pricing

January 15, 2026 •
Illustration of a single isolated person among a group of many
Customer Retention

Will AI Solve Ecommerce Personalization?

November 20, 2025 •
Word cloud for "customer loyalty" and related synonyms
Customer Retention

AI Makes Loyalty Programs Smarter

November 9, 2025 •
Taylor Holiday
Customer Retention

How to Achieve Negative CAC

August 8, 2025 •
Image of a human hand holding a smartphone
Customer Retention

The Prime Day Mobile AOV Challenge

July 20, 2025 •
Illustration of the words "Customer Loyalty" on a bar graph
Customer Retention

Why Your Loyalty Program Isn’t Working

April 30, 2025 •
Image of a t-shirt being printed with the words "Dream Big"
Customer Retention

How Lifecycle Marketing Powers Ecom SMBs

December 3, 2024 •
Photo of a person holding a smartphone with a mobile wallet on the screen
Customer Retention

Wallet Passes Are a Mobile Marketing Channel

November 24, 2024 •
Illustration reading "Best Christmas Gifts"
Customer Retention

Holiday Gift Guides Drive Long-Term Revenue

October 23, 2024 •
Female holding a credit card in front of a laptop
Customer Retention

Is Personalized Shopping Private?

August 13, 2024 •
Image of a flywheel with the word "Referrals" on a gear
Customer Retention

Turn Shoppers into Brand Advocates

June 18, 2024 •
Photo of a shopping cart checkout on a smartphone screen
Customer Retention

Abandoned Carts Are an Opportunity

April 29, 2024 •
Photo from Lemlist of a male "ideal customer"
Customer Retention

AI Tools for Ideal Customer Profiles

March 17, 2024 •
Photo of a man looking at a smartphone screen
Customer Retention

Online Shoppers Expect More from Sellers

January 21, 2024 •
Smiling female in front of many delivery boxes
Customer Retention

Profit Boosters from Repeat Buyers

January 14, 2024 •
Photo of a shopper virtually trying on shoes on her smarthpone
Customer Retention

Omnichannel Retail Will Accelerate in 2024

January 8, 2024 •
The text "Customer Acquisition Costs" imprinted on a highway
Customer Retention

How to Break Even on Customer Acquisition

December 5, 2023 •
Photo of a MacBook Pro case from BestBuy.com
Customer Retention

Are Cross-selling and Personalization Now the Same?

November 7, 2023 •
Drawing on paper of a mechanical flywheel
Customer Retention

Ecommerce Companies Need Flywheels

August 20, 2023 •
Illustration of a customer service concept
Customer Retention

11 Post-purchase Retention Tactics

August 7, 2023 •
Photo of a guage Promoter, Passive, and Detractor
Customer Retention

Drive Customer Satisfaction with NPS

July 11, 2023 •
Bed Bath & Beyond store and signage in a prominent shopping center
Customer Retention

Lessons from Bed Bath & Beyond

July 2, 2023 •
Photo of a male and female wearing headsets for customer support
Customer Retention

ChatGPT Prompts for Customer Support

May 30, 2023 •
Chewy-autoship_Purina-dog-food
Customer Retention

FTC Rules Would Impact Ecommerce Subscriptions

May 22, 2023 •
Josh Paulson
Customer Retention

Pet Chinchillas Save Family Business

May 19, 2023 •
Best Buy logo of a in-store tag
Customer Retention

Post-Covid Shoppers Are Omnichannel

April 30, 2023 •
Illustration of the words "Customer Journey" on an arrow
Customer Retention

How to Map a Customer Journey

April 25, 2023 •

Copyright © 2005 - 2026. Practical Ecommerce® is a registered trademark of Confluence Distribution, Inc.