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The (eCommerce) Corner Office Posts

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There is no magic bullet for success.

Soap box time! I feel like ranting a bit today. I really bristle when I read articles claiming “The 7 Tips to SEO dominance” or “10 ... 1 Comments | Read More »

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My favorite tools and services

I use a variety of software in my day-to-day activities running an e-commerce company. Here is a list of my favorites. Hopefully, it... 3 Comments | Read More »

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How we achieved 99% accuracy in order fulfillment

No matter how much time, effort, and money you put into promoting your business and converting visitors into buyers, you’ll never cr... 3 Comments | Read More »

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No Video is (far) better than a bad video

I know a few things about video. While my formal schooling taught me computer science, my father is a professional cinematographer. ... 2 Comments | Read More »

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The Death of Free Shipping

My highschool economics teacher preached, “There Ain’t No Such Thing as a Free Lunch”. This holds true for shipping costs. In fact,... 10 Comments | Read More »

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How to Make Your Customer Service Shine

As a small e-commerce store, you can’t compete against the big boys in many arenas. However, one arena where you can outduel them in... 0 Comments | Read More »

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Mistakes I Wish I Had Never Made

We all know the saying, “If I knew then what I know now, I’d be much better off”. I was thinking about that the other day and decide... 3 Comments | Read More »

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Top 7 Reasons Why You Shouldn't Outsource Fulfillment

The allure of outsourced fulfillment (such as Amazon’s FBA program) is strong. But, don’t get sucked in by the hype! In any business... 7 Comments | Read More »

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8 ways to uncover hidden money in your business

Increasing the “top line” of your business is always critical, especially for small businesses that might still be struggling to rea... 0 Comments | Read More »

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Pros and Cons of Checkout by Amazon's Inline Checkout

Checkout by Amazon allows your customers to use their Amazon login credentials to make purchases on your site. There are several d... 1 Comments | Read More »

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How to Detect Online Fraud

Every online retailer will, at some point, be faced with fraud. It is as inevitable as taxes, but far more sinister! Your credit ca... 4 Comments | Read More »

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Stop obsessing over your search engine rankings

As the owner of an e-commerce store, my number one piece of advice to anyone with an online store is to stop obsessing over your sea... 1 Comments | Read More »

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You’re backing up more than your data, right?

Every website owner should be backing up their website and database on a daily basis. If you’re not, set that up immediately. Howeve... 1 Comments | Read More »

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You Gotta Have Something to Sell

Happy Halloween! Before the ghosts & goblins and droves of trick-or-treaters descend upon our neighborhood, I've managed to fin... 0 Comments | Read More »

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Back on the Front Line

As a business owner, there are many times when you have to do it all: hire, fire, answer phones, solve UPS problems, pick & pack... 0 Comments | Read More »

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Highlights from the Internet Retailer Conference

I recently attended the Internet Retailer Conference in Chicago and it was a terrific show. If you are able to attend only one show... 0 Comments | Read More »

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Why I Love My Job

Being an entrepreneur is not for everyone. For years while I toiled working as a buyer and merchandise planner, I longed for being ... 1 Comments | Read More »

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Why Free Shipping Works

There has been alot written on Practical eCommerce and elsewhere regarding free shipping and whether or not it makes sense for merch... 8 Comments | Read More »

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Hello 2010

The holiday orders have all been delivered and hopefully we have made thousands of children and adults happy with their gifts of toy... 0 Comments | Read More »

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UPS vs. FedEx vs. USPS. Which is best?

The holiday craziness begins a week from today. But long before the anticipated ramp up in sales takes place, experienced merchants ... 8 Comments | Read More »

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