The (eCommerce) Corner Office Posts
Internet Sales Tax Isn’t About Fairness
If you listened to the politicians tell it, the story of main street retailers needing online stores to charge and collect sales tax... 7 Comments | Read More »
Why we abandoned Amazon and eBay
In business, you must always be on the lookout for so-called Black Swan events. This may seem a bit illogical, but the point is that... 14 Comments | Read More »
Is Affiliate Marketing Dead?
This is going to be a short blog post and for that I will apologize up front. But, I intended for this to be more of a comment-driv... 12 Comments | Read More »
How to negotiate successfully
In business, almost everything is negotiable. The key to successful negotiating, however, is figuring out when to spend time and ene... 1 Comments | Read More »
Building traffic the right (aka hard) way
Building an online business starts with traffic. Without traffic, you have no purpose. So, how does one do this? It will take a long... 3 Comments | Read More »
Mimic Amazon at your own peril
Amazon is the largest internet retailer. Copy them and you, too, could end up just like them. Do this at your own peril! In their m... 4 Comments | Read More »
The Free Traffic Myth
The obsession over search engine result page (SERP) placement stems from the erroneous thought that traffic gained via this source i... 8 Comments | Read More »
You've got a search box, right?
Users who use search on your website convert at a much higher rate than those who don’t. On my website, the difference is striking. ... 4 Comments | Read More »
10 Ways to Make Your Video Not Suck
As I’ve pointed out in previous blog posts, I know a few things about video production. Photography and videography are a passion of... 1 Comments | Read More »
How we increased our international business 40%
We increased our international business 40% recently. Our international packages, prior to this change, represented approximately 9.... 2 Comments | Read More »
My Love/Hate Relationship with Product Reviews
I don’t have product reviews on my website. I may add them at some point. However, I’m quite conflicted about it. My stance may se... 3 Comments | Read More »
There is no magic bullet for success.
Soap box time! I feel like ranting a bit today. I really bristle when I read articles claiming “The 7 Tips to SEO dominance” or “10 ... 1 Comments | Read More »
My favorite tools and services
I use a variety of software in my day-to-day activities running an e-commerce company. Here is a list of my favorites. Hopefully, it... 6 Comments | Read More »
How we achieved 99% accuracy in order fulfillment
No matter how much time, effort, and money you put into promoting your business and converting visitors into buyers, you’ll never cr... 5 Comments | Read More »
No Video is (far) better than a bad video
I know a few things about video. While my formal schooling taught me computer science, my father is a professional cinematographer. ... 2 Comments | Read More »
The Death of Free Shipping
My highschool economics teacher preached, “There Ain’t No Such Thing as a Free Lunch”. This holds true for shipping costs. In fact,... 13 Comments | Read More »
How to Make Your Customer Service Shine
As a small e-commerce store, you can’t compete against the big boys in many arenas. However, one arena where you can outduel them in... 0 Comments | Read More »
Mistakes I Wish I Had Never Made
We all know the saying, “If I knew then what I know now, I’d be much better off”. I was thinking about that the other day and decide... 3 Comments | Read More »
Top 7 Reasons Why You Shouldn't Outsource Fulfillment
The allure of outsourced fulfillment (such as Amazon’s FBA program) is strong. But, don’t get sucked in by the hype! In any business... 8 Comments | Read More »
8 ways to uncover hidden money in your business
Increasing the “top line” of your business is always critical, especially for small businesses that might still be struggling to rea... 0 Comments | Read More »
Connect with us