Just as you’re gearing up your ecommerce business for a busy fourth quarter, your affiliates are going through the same exercise for their own audiences.... Read More »
Ecommerce merchants rely on email marketing for new customers and for recurring sales. Many of these customers, however, receive many emails per day; grabbing their... Read More »
Collecting product videos on a single page and adding product video testimonials to product detail pages and social media sites could lead to more sales... Read More »
Unusual holidays, lists, and questions answered could all help drive traffic to your ecommerce site this month.
Content marketing aims to attract customers with useful or... Read More »
Many retailers focus on growing web traffic and then exposing it to a variety of techniques to convert those visitors into paying customers.
“Growth hacking” is... Read More »
Simply launching an affiliate program does not guarantee revenue. I’ve seen many affiliate programs fail because of the “if I build it, they will come”... Read More »
At the intersection of marketing and data is an opportunity for ecommerce businesses to thrive, without the need to rely on Mad Men-style promotion.
Growth hacking... Read More »
On July 1, Canadian Anti-Spam Legislation (CASL) came into effect. The law is vastly different from the U.S. CAN-SPAM Act, with stricter provisions and heavier... Read More »
Businesses can use video to engage customers. Videos can show a product in motion and deliver helpful product information, from an expert.
Here is a list of... Read More »
Even though 2014 is more than half over, there is still time to grow your ecommerce business this year. There are at least five strategies... Read More »