Schools & Resources
Our schools and resources coverage explores sources to help merchants improve their ecommerce skills. We look at helpful books, podcasts, blogs, tutorials, courses, YouTube channels, and more.
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Schools & Resources
22 Cloud Storage Sites
October 24, 2018 • Gagan Mehra
Cloud storage is gradually replacing on-premise options. The benefits of cloud storage include: Access from multiple locations. Once the data is in the cloud, it can be accessed from anywhere. Expand or ...
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Schools & Resources
12 New Ecommerce Books for Fall 2018
September 24, 2018 • Sig Ueland
Fall is here, and with it comes a new batch of ecommerce books. There are titles on big data, engagement, digital marketing, copywriting, branding, artificial intelligence, digital currencies, and drop ...
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Schools & Resources
14 Inbound Marketing Blogs to Follow
September 4, 2018 • Sig Ueland
Inbound marketing is the art of creating content for your prospects and then attracting and converting them through channels such as search engines and social media. Here is a list of ...
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Schools & Resources
Reading List: Mohammed Ali, Founder of Primaseller
August 15, 2018 • PEC Staff
“Reading List” is an occasional series where we ask ecommerce professionals to name some of their favorite books and blogs and tell us why they read them. For this installment, we corresponded with Mohammed Ali, founder and C.E.O. of Primaseller, a software-as-a-service, multichannel inventory management system based in Walnut, Calif.
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Schools & Resources
12 New Ecommerce Books for Summer 2018
July 1, 2018 • Sig Ueland
Here’s a new batch of ecommerce books to add to your summer reading list. There are titles on digital marketing, customer experience, Instagram, content marketing, branding, and building a side ...
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Schools & Resources
Reading List: Al Keck, Founder of Infinity Nation
June 27, 2018 • PEC Staff
“Reading List” is our occasional series where we ask ecommerce professionals to name some of their favorite books and blogs. For this installment, we corresponded with Al Keck, founder and ...
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Schools & Resources
Reading List: Steven Cook, President of Voltage
May 16, 2018 • PEC Staff
In “Reading List,” we ask ecommerce professionals to name some of their favorite books and blogs and tell us why they read them. For this installment, we corresponded Steven Cook, president and chief operating officer of Voltage, a Colorado-based marketing agency for fashion and restaurant brands.
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Schools & Resources
Reading List: Roxanne Abercrombie with Whoson
March 28, 2018 • PEC Staff
In “Reading List,” we ask ecommerce professionals to name some of their favorite books and blogs and tell us why they read them. For this installment, we corresponded with Roxanne ...
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Schools & Resources
11 New Ecommerce Books for Spring 2018
March 19, 2018 • Sig Ueland
Spring is here. And so is a new batch of ecommerce books. There are titles on digital marketing, LinkedIn ads, brand development, standing out in a crowd, and artificial intelligence. I compiled this list using Amazon. From Amazon’s “Books” category, I selected “Business & Money.” From there I chose the “Processes & Infrastructure” sub-category and selected “E-commerce.”
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Schools & Resources
Crisis Communications Checklist for Retail Businesses
March 7, 2018 • Armando Roggio
Has your business committed a social media faux pas? An employee, perhaps, did something embarrassing, or maybe your entire industry is getting bad press. How your company communicates through a crisis may impact the entire organization, including profitability and viability.
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Schools & Resources
12 New Business Books for 2018
January 8, 2018 • Sig Ueland
Here is a list of new and upcoming business books for entrepreneurs, managers, and creative professionals. Learn how to launch a startup, execute decisions and actions, jump into a new venture, set and achieve goals, motivate your team, create meaningful business relationships, and harness the blockchain.
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Schools & Resources
5 Ecommerce Site Design Trends for 2018
November 23, 2017 • Armando Roggio
New techniques, technologies, and user behaviors drive ecommerce website and application design every year. In 2018, expect ecommerce sites to employ the CSS Grid Layout, use mobile-friendly full-screen modal windows,
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Schools & Resources
14 Free Ebooks on Web Design, to Inspire
October 29, 2017 • Sig Ueland
Online merchants could always use some free expert advice from the design community. There is a wide variety of free ebooks available to help. Here is a list of helpful ebooks ...
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Schools & Resources
12 New Ecommerce Books for Fall 2017
September 18, 2017 • Sig Ueland
Fall is here, and with it comes a new batch of ecommerce books. There are titles on podcasting, invention, global ecommerce, creating a brand message, and using data for success. I ...
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Schools & Resources
9 Trusted SEO Blogs
July 9, 2017 • Jill Kocher Brown
Search engine optimization is always changing, requiring constant investigation to keep up. One of the best ways to identify new trends, in addition to research and analysis on your own ...
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Schools & Resources
10 New Ecommerce Books for Summer 2017
June 18, 2017 • Sig Ueland
Here is a list of new ecommerce books for your summer reading. There are titles on podcasting, video marketing, entrepreneurship, disruption, global ecommerce, and valuing digital businesses. I compiled this list ...
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Schools & Resources
11 New Ecommerce Books for Spring 2017
March 17, 2017 • Sig Ueland
Springtime is here, more or less. It’s time to look at the new ecommerce books. There are titles on digital marketing, native advertising, platforms strategies, crowd-based commerce, public relations, and ...
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Schools & Resources
22 Free Web Design Elements, Winter 2017
March 6, 2017 • Sig Ueland
Take advantage of free elements and tools from the design community to enhance your website or online project in 2017. Here is a list of new web tools and design elements ...
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Schools & Resources
What Are Chatbots and How Do They Work?
February 20, 2017 • Armando Roggio
Messaging chatbots may help businesses improve customer service, sell more, and earn more profit, thanks to a familiar interface and increasing customer interest. Consumers — your potential customers — use these ...
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Schools & Resources
12 Blogs on Medium for Merchants
January 16, 2017 • Sig Ueland
Medium, the social publishing platform, has been in the news recently for abandoning traditional ad-driven publishing (and shuttering its offices in New York and Washington, D.C., and laying off 50
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Schools & Resources
14 New Business Books for 2017
January 1, 2017 • Sig Ueland
Here is a list of new and upcoming business books for entrepreneurs, managers, and creative professionals to read in 2017. Learn how to get funded, shape social behavior, work happy,
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Design & Development
11 Animated Websites, for Design Inspiration
November 21, 2016 • Sig Ueland
Animation can be a powerful tool to bring life to a website and engage visitors with background videos, traditional illustrations, parallax scrolling, cinemagraphs, and more. Here is a list of ...
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Schools & Resources
5 Ecommerce Site Design Trends for 2017
November 2, 2016 • Armando Roggio
In 2017, ecommerce websites will really be mobile websites. Designers may begin to think of the site design as mobile and adapt that design to larger laptop and desktop screens.
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Schools & Resources
15 New Books for Entrepreneurs in 2016
October 16, 2016 • Sig Ueland
Here is a list of some this year’s outstanding new books for entrepreneurs, written by an impressive group of professionals and mavericks. Learn how to focus, negotiate with anyone, tell ...
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Schools & Resources
Glossary of Web Development Roles
September 22, 2016 • Eric Davis
Web development teams are typically complex and filled with a variety of people. It is often difficult for outsiders to understand who does what. Many roles in a development team are ...
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Schools & Resources
11 New Ecommerce Books for Fall 2016
September 19, 2016 • Sig Ueland
It’s time to look at the new ecommerce books for fall 2016. There are titles on the entrepreneurial life, innovative financing, creative marketing, customer relationships, content marketing, mobile commerce, and ...
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Schools & Resources
27 Free Web Design Elements, Summer 2016
August 28, 2016 • Sig Ueland
Enhance your website with free elements from the designer community. Design-focused websites, like Dribbble and Behance, provide plenty of access to high-quality elements, with lots of freebies. Here is a list ...
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Schools & Resources
To Improve SEO, Understand How It Works
July 15, 2016 • Jill Kocher Brown
Search engine optimization isn’t a mystical dark art. It boils down to signals of relevance and authority. Understanding the signals that search engines interpret as relevance and authority is key ...
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Schools & Resources
Lessons from 99 Retail Website Footers
June 29, 2016 • Armando Roggio
Stuffed full of links, contact information, legal notices, email subscription forms, and social media icons, the footer section of many ecommerce web pages might seem like pure miscellany. Nonetheless, I ...
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Schools & Resources
11 New Ecommerce Books for Summer 2016
June 12, 2016 • Sig Ueland
Summer is here, which means it’s time to look at the new ecommerce books. There are titles on startup funding, being the boss, digital currencies, disruptive marketing, social media, and ...
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