Schools & Resources
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Design & Development
11 Animated Websites, for Design Inspiration
November 21, 2016 • Sig Ueland
Animation can be a powerful tool to bring life to a website and engage visitors with background videos, traditional illustrations, parallax scrolling, cinemagraphs, and more. Here is a list of ...
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Schools & Resources
5 Ecommerce Site Design Trends for 2017
November 2, 2016 • Armando Roggio
In 2017, ecommerce websites will really be mobile websites. Designers may begin to think of the site design as mobile and adapt that design to larger laptop and desktop screens.
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Schools & Resources
15 New Books for Entrepreneurs in 2016
October 16, 2016 • Sig Ueland
Here is a list of some this year’s outstanding new books for entrepreneurs, written by an impressive group of professionals and mavericks. Learn how to focus, negotiate with anyone, tell ...
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Schools & Resources
Glossary of Web Development Roles
September 22, 2016 • Eric Davis
Web development teams are typically complex and filled with a variety of people. It is often difficult for outsiders to understand who does what. Many roles in a development team are ...
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Schools & Resources
11 New Ecommerce Books for Fall 2016
September 19, 2016 • Sig Ueland
It’s time to look at the new ecommerce books for fall 2016. There are titles on the entrepreneurial life, innovative financing, creative marketing, customer relationships, content marketing, mobile commerce, and ...
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Schools & Resources
27 Free Web Design Elements, Summer 2016
August 28, 2016 • Sig Ueland
Enhance your website with free elements from the designer community. Design-focused websites, like Dribbble and Behance, provide plenty of access to high-quality elements, with lots of freebies. Here is a list ...
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Schools & Resources
Lessons from 99 Retail Website Footers
June 29, 2016 • Armando Roggio
Stuffed full of links, contact information, legal notices, email subscription forms, and social media icons, the footer section of many ecommerce web pages might seem like pure miscellany. Nonetheless, I ...
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Schools & Resources
11 New Ecommerce Books for Summer 2016
June 12, 2016 • Sig Ueland
Summer is here, which means it’s time to look at the new ecommerce books. There are titles on startup funding, being the boss, digital currencies, disruptive marketing, social media, and ...
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Schools & Resources
7 Ecommerce Design Conventions for 2016
May 15, 2016 • Armando Roggio
Online shoppers expect ecommerce sites to follow certain design and layout conventions, including logo position and function, the placement of product navigation, and the use of a “hamburger” menu on mobile ...
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Schools & Resources
11 New Ecommerce Books for Spring 2016
March 20, 2016 • Sig Ueland
Spring is here, which means it’s time to look at the new ecommerce books. There are titles on content marketing, crowdfunding, platform enterprises, brand identity, startup strategy, and building a ...
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Schools & Resources
6 Web Design Trends for 2016
January 14, 2016 • Daniel Kedinger
Web design trends are never static but change constantly. Here are six new trends that you can expect to see in 2016.
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Schools & Resources
13 New Ecommerce Books for Winter 2016
December 20, 2015 • Sig Ueland
It’s time to look at the new ecommerce books for winter 2016. There are titles on content strategy, mobile marketing, building a business plan, design theory, launching small startups and ...
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Schools & Resources
10 How-to Video Examples for Merchants
November 5, 2015 • Sig Ueland
How-to videos can establish your expertise, promote your products, and entertain and inspire viewers. Here is a list of how-to videos from brands and merchants. All of these videos provide helpful ...
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Schools & Resources
8 Digital Marketing Awards to Follow, for Inspiration
October 26, 2015 • Sig Ueland
When developing digital content for your brand, why not learn from the best? Annual digital marketing awards are good for discovering creative content and effective campaigns on the Internet. And ...
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Schools & Resources
11 New Ecommerce Books for Fall 2015
September 17, 2015 • Sig Ueland
Autumn is here. Here is a list of new ecommerce books for fall 2015. There are titles on branding, online ratings, contest theory, social media, attracting new business, management principles,
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Schools & Resources
12 Online Marketing Courses, to Increase Your Skills
August 19, 2015 • Kathleen Fealy
It is essential to stay current with online marketing techniques and best practices in the ever-changing world of SEO, PPC, and social media. Due to time and budget considerations, local business owners, in-house staff, and digital marketers can’t always attend conferences or take outside courses. The solution is online courses that offer attendees the chance to learn on a flexible time schedule.
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Schools & Resources
11 Website Design Galleries for Inspiration
July 30, 2015 • Sig Ueland
Website design galleries are useful for inspiration — with your own site or if you’re just a fan of great design. They can also be good resources for finding a ...
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Schools & Resources
13 New Ecommerce Books for Summer 2015
June 19, 2015 • Sig Ueland
Summer is here. Don’t forget to bring new ecommerce books with you to the beach. Here is a list of new ecommerce and Internet-marketing books for summer 2015. There are ...
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Schools & Resources
15 ‘Contact Us’ Pages, to Inspire
May 6, 2015 • Kathleen Fealy
Contact pages on websites are where businesses typically drop in the phone number, email address, and perhaps a contact form. Often treated as an afterthought, contact pages deserve more attention since they serve as a: Consumer resource for contacting key personnel; Lead generation touch point; Trust generating focal point.
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Schools & Resources
15 Infographics to Improve Your Online Marketing
April 29, 2015 • Kathleen Fealy
It is often easier to process information visually than through reading. These fifteen infographics and their related articles include actionable insights that can help improve your online marketing efforts. Topics include advertising, consumer behavior, mobile, local search, email marketing, social media, and search traffic.
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Schools & Resources
Video Styles that Attract and Convert Shoppers, for Ecommerce
April 6, 2015 • Jason Lawrence
In today’s marketing world, companies spend much time and money deciding how to create the most compelling content to promote their brands. One way to do this is with video. There ...
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Schools & Resources
15 New Ecommerce Books for Spring 2015
March 22, 2015 • Sig Ueland
Spring is here. Here is a list of new ecommerce and Internet-marketing books for spring 2015. There are new titles on digital currency, Google Analytics, peer-to-peer economics, tax and legal ...
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Schools & Resources
8 Common Responsive Design Mistakes
February 10, 2015 • Gagan Mehra
A mobile-optimized website is a must-have for ecommerce merchants. To achieve this, many use responsive design, which makes a site render well across multiple devices. I addressed the basics of ...
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Schools & Resources
6 Ecommerce Design Trends for 2015
December 23, 2014 • Armando Roggio
In 2015, responsive, mobile-friendly ecommerce websites will stop being a competitive advantage and start to become a necessity for doing business online. This change will also impact how online retail ...
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Schools & Resources
13 New Ecommerce Books for Winter 2015
December 15, 2014 • Sig Ueland
Celebrate the holidays with new ecommerce books. Here is a list of new ecommerce and Internet-marketing books for winter 2015. There are new titles on big data, cryptocurrency, content marketing,
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Schools & Resources
11 Sites for Ecommerce Design Inspiration
October 6, 2014 • Sig Ueland
An online merchant must be part designer — crafting and implementing all the aesthetic elements of a store. Fortunately, struggling creatives can access a variety of online resources to find ...
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Schools & Resources
16 New Ecommerce Books for Fall 2014
September 21, 2014 • Sig Ueland
Fall is here. The students are back in school, and the new ecommerce books are on the shelves. Here is a list of new ecommerce books for fall 2014. There ...
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Schools & Resources
12 New Ecommerce Books for Summer 2014
June 23, 2014 • Sig Ueland
Summer is the time to check out new ecommerce books. Here is a list of new ecommerce and Internet-marketing books for summer 2014. There are new titles on social media ...
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Schools & Resources
11 New Ecommerce Books for Spring 2014
March 24, 2014 • Sig Ueland
At last, spring is here. Here is a list of new ecommerce and Internet-marketing books for spring 2014. There are new titles on content marketing, entrepreneurship, web psychology, small business ...
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Schools & Resources
Reading List: Web Retailer’s Andy Geldman
February 4, 2014 • PEC Staff
In “Reading List,” we ask ecommerce professionals to name some of their favorite books and blogs, and tell us why they read them. For this installment, we corresponded with U.K.-based ...
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