Amazon & Marketplaces
In an ecommerce world increasingly dominated by Amazon and other huge marketplaces, we address how independent merchants can best use those channels to grow their businesses and brands. We analyze selling tools, listing optimization strategies, multichannel selling options, back-office efficiencies, pros and cons, common mistakes, and much more.
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Amazon & Marketplaces
Getting Started with eBay
October 23, 2012 • Armando Roggio
eBay is a global marketplace and an opportunity for online sellers, including businesses as small as garage-based, family operations — or as large as major ecommerce merchants. In the second quarter of 2012, eBay's marketplace helped to sell approximately $3.1 billion in clothing, shoe...
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Amazon & Marketplaces
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Merchant Voice
The Perils of Amazon Re-Pricing Software – or Beware Amazon Being Helpful
October 4, 2012 • Richard Stubbings
When Amazon first opened their market place to third party sellers, it was mainly books. These sellers had catalogues of tens of thousands of titles, sometimes hundreds of thousands. The competition was fierce and very much price driven. Sellers had little or no chance of competitively ...
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Amazon & Marketplaces
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Merchant Voice
Magento, Multi Store and SEO
May 6, 2012 • Richard Stubbings
One of the biggest challenges to Search Engine Optimisation for any Ecommerce site is the range and variety in the stock. All SEO tutorials and teach yourself books seem to assume you are selling a small range. Typically 'widgits'. They talk about doing keyword analysis on widgets, find...
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Amazon & Marketplaces
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Merchant Voice
Playing The Amazon Game
February 3, 2012 • Richard Stubbings
Sooner or latter every online retailer will consider selling on Amazon, or are already doing so. Amazon is a huge market, and it would be unwise not to consider it. There are other blogs covering the pros and cons, but none really cover what to do if you decide to take the gamble, and e...
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Amazon & Marketplaces
Alibaba CEO on Acquisition of Vendio, Social Commerce, Product Sourcing
June 29, 2010 • PEC Staff
Alibaba is a huge force in global, business-to-business ecommerce. The company is based in China and it links millions of wholesale suppliers with businesses that resell those products. The company ...
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Amazon & Marketplaces
Quick Query: Amazon Exec Explains ‘Selling on Amazon’
April 13, 2009 • PEC Staff
Online retailers are frequently interested in new channels to sell their products. Merchants can consider auction sites and comparison-shopping sites, for example. And there's also Amazon.com. Amazon competes with many smaller ecommerce merchants, but also allows those merchants to list...