Practical eCommerce Articles
How to Earn Loyal, Repeat Ecommerce Customers
Loyal, repeat shoppers convert easily, spend more, cost less to service, and help spread the word about good online shopping ex... 3 Comments | Read More »
How to Use Google+ Hangouts; Benefits to Merchants
Hangouts is a popular component in the Google+ platform. Hangouts enables live video chats with up to 10 people using Google+, ... 2 Comments | Read More »
Reading List: Tinyme's Ben Liau
In “Reading List,” we ask ecommerce professionals to name some of their favorite books and blogs and tell us why they read th... 0 Comments | Read More »
How to Research your Ecommerce Competitors
Many ecommerce business owners have told me that they pay little attention to their competitors. Most said that they did not ha... 5 Comments | Read More »
19 New Productivity Apps in Feb. 2013
The month of February brought new wi-fi apps, an established image editor, note-taking tools, backup and file management apps, ... 1 Comment | Read More »
Surviving Google AdWords’ New Enhanced Campaigns
In "Cheaper Clicks from AdWords Coming?," my article from Feb. 2012, I questioned whether the then unprecedented decline in cos... 1 Comment | Read More »
SEO: Impact of Ecommerce Catalog Structure
Information architecture and search engine optimization are both critical aspects of developing an ecommerce site. During the p... 3 Comments | Read More »
Feb. 2013 Top 10: Our Most Popular Posts
Each month we compile a list of the ten most popular articles we published that month, based on the number of page views. Here ... 0 Comments | Read More »
Hashtag Your Products on Instagram
Instagram is a massive social network built around a beautifully designed — and addictive — mobile photography app. As of Septe... 3 Comments | Read More »
4 Good Reasons to Sell Online
Ecommerce sales are growing. Online sales topped $1 trillion worldwide for the first time last year and there are good reasons ... 4 Comments | Read More »
Online Coupons: Pros and Cons
Using coupon codes to entice online consumers is a long-running debate. The pros are (a) easy to implement, (b) easy to track, ... 3 Comments | Read More »
6 Key Twitter Practices for Smaller Businesses
Many small business owners have told me they understand how Facebook is a good fit for business, but have difficulty drawing a ... 0 Comments | Read More »
5 Social CRM Tools for Small Business
Customer relationship management tools have existed for years. Businesses use them to manage customer interactions across chann... 4 Comments | Read More »
8 Ecommerce Galleries
Looking for ecommerce design ideas? Browse through website galleries that showcase ecommerce sites. Find examples of beautiful ... 1 Comment | Read More »
10 Blog Topics for Online Retailers
One of the best ways for an ecommerce site to rank highly in Google search results is through blogging. Most blog platforms are... 5 Comments | Read More »
Twitter for Ecommerce Merchants
Many retailers have discovered that Twitter is an effective way to communicate with their customers and prospects. A recent st... 0 Comments | Read More »
10 Creative Contact Pages
Contact pages facilitate questions from visitors, and otherwise help prospects locate your business or connect via social medi... 2 Comments | Read More »
Reducing Excess Inventory to Free-up Capital
Reducing excess inventory, even at a loss, can free-up capital and help a small online retailer grow. Slow selling products si... 3 Comments | Read More »
Lessons Learned: Discount Cleaning Products Really Cleans Up
New Jersey-born Mike Kawula once bought a franchise that helped him know how to buy a franchise, which led him to create Discou... 3 Comments | Read More »
Facebook Power Editor: Time-saving Ad Management Tool
Facebook's Power Editor can help administrators manage multiple ad campaigns and Pages with greater efficiency. Facebook create... 0 Comments | Read More »
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