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Business
Grow or Die, Says Momentum Shake Founder
February 16, 2024 • Eric Bandholz
To Mike Tecku, entreprenureship is more than making money. It's helping others, building a team, and personal growth.
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Platforms & Apps
AI Tools for Brand Monitoring
February 15, 2024 • Ann Smarty
What do customers and prospects think about you or your company? These tools analyze mentions across the web.
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Platforms & Apps
New Ecommerce Tools: February 13, 2024
February 13, 2024 • Sig Ueland
This week's installment includes updates on fulfillment, reverse logistics, international shipping, omnichannel commerce, retail analytics, and headless ecommerce.
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SEO Tools
SEO Tools for YouTube Videos
February 12, 2024 • Ann Smarty
Elevating a video's organic search visibility on YouTube and Google involves keyword research, an optimized title and description, and structured data.
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Content Marketing
Wide-base Strategy for Short-form Videos
February 12, 2024 • Armando Roggio
Posting identical short videos across multiple accounts could result in more overall views.
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Platforms & Apps
20 Platforms to Sell Digital Products
February 11, 2024 • Sig Ueland
Creators of ebooks, audiobooks, images, videos, templates, courses, and software have many robust choices for selling their goods.
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Business
How Merchants Rack-up Airline Points
February 9, 2024 • Eric Bandholz
The founder of SpyGuy is a seasoned world traveler and an authority on inexpensive flights and hotel accomodations.
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Technical SEO
Google’s Core Update vs. Helpful Content
February 8, 2024 • Ann Smarty
Google's algorithm updates were once more or less apparent. No more. Here's the difference between the two primary types.
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Content Marketing
5 Content Marketing Ideas for March 2024
February 7, 2024 • Armando Roggio
For March content, consider puppies, "madness," the time change, spring fitness, and do-it-yourself crafts.
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Platforms & Apps
Ecommerce Product Releases: February 6, 2024
February 6, 2024 • Sig Ueland
This week's updates address AI-powered shopping, fulfillment, local marketing, website builders, and video advertising.
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Google Ads
Understanding YouTube Campaign Types
February 5, 2024 • Matthew Umbro
Google Ads offers seven YouTube campaign subtypes, ranging from reaching users while browsing to driving conversions.
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Design & Dev Tools
ChatGPT Prompts for Competitor Analysis
February 5, 2024 • Ann Smarty
Digital transformation has spawned many new businesses and remade others. Identifying and monitoring competitors has never been more critical.
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Email & Text Marketing
Privacy Tactics Complicate Ecommerce Marketing
February 2, 2024 • Armando Roggio
Eliminating URL tracking parameters forces marketers to find other attribution methods.
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Business
Marketer Finds Joy in ‘Bigging’ Others
February 2, 2024 • Eric Bandholz
"I find joy in bigging others up," says Aaron Orendorff, a former chaplain turned writer turned digital marketer.
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Technical SEO
How Google Uses Keywords
February 1, 2024 • Ann Smarty
Search results in 2024 are driven by users' intent. Keywords are often the best indicator.
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Platforms & Apps
Ecommerce Product Releases: January 30, 2024
January 30, 2024 • Sig Ueland
This week: website builders, international payments, cybersecurity, brand protection, point-of-sale tools, AI-assisted shopping, sustainable logistics, and more.
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Finance
Marketplaces to Buy and Sell Websites
January 29, 2024 • Sig Ueland
A ecosystem of buyers, sellers, and brokers creates a thriving M&A market for digital businesses.
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Platforms & Apps
AI Tools for Sales Teams
January 29, 2024 • Ann Smarty
Modern sales platforms can find prospects, train staff, generate outreach emails, and more.
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Schools & Resources
Advice to a New Ecommerce Merchant
January 26, 2024 • Eric Bandholz
A longtime insurance salesman considers launching his own business. "Where do I begin?" he asks.
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Technical SEO
SEO: Crawled not Indexed, Explained
January 25, 2024 • Ann Smarty
A nonindexed page is not necessarily inferior, although an inferior page is certainly a nonindex candidate.
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Platforms & Apps
11 Mobile Apps for Customer Management
January 23, 2024 • Sig Ueland
It's never been easier to track sales, customers, and tasks from a phone. Here's the all-new update to our long-running list of providers.
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Design & Dev Tools
ChatGPT Prompts for Customer Personas
January 22, 2024 • Ann Smarty
Identify and target personas of keywords, competitors, Reddit discussions, and more.
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Platforms & Apps
Ecommerce Product Releases: January 22, 2024
January 22, 2024 • Sig Ueland
This week: tools for generative AI, payment platforms, 3D product images, dropshipping, logistics, ad publishing, and creator management tools.
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Customer Retention
Online Shoppers Expect More from Sellers
January 21, 2024 • Armando Roggio
Per a Deloitte Digital survey, most ecommerce mechants think customers are impressed by the experience, yet fewer than half actually are.
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Business
Beardbrand Survives Its Hardest Year
January 19, 2024 • Eric Bandholz
Having overcome declining sales, unexpected taxes, a frivolous lawsuit, and the loss of a key account, the company sees better days in 2024.
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Amazon & Marketplaces
How to Research Amazon Keywords
January 18, 2024 • Ann Smarty
Searchers on Amazon use commercial-intent keywords, which inform rankings on Google and elsewhere.
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Email & Text Marketing
Secrets of Email Segmentation
January 17, 2024 • Andrew Aversa
Segmenting emails puts the right offers and messaging in front of the right people at the right time.
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Platforms & Apps
Ecommerce Product Releases: January 16, 2024
January 16, 2024 • Sig Ueland
This week's rundown includes new tools and features for marketplaces, video commerce, returns shipping, content generation, cryptocurrencies, cross-border logistics, and more.
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Social Media
Reddit Is a Marketing Goldmine
January 15, 2024 • Ann Smarty
Reddit posts reveal brand awareness, sentiment, and more. Increasingly they appear in Google search results.
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Customer Retention
Profit Boosters from Repeat Buyers
January 14, 2024 • Armando Roggio
The long-term viability of most ecommerce shops requires customers who purchase more than once.