Page 30 – Practical Ecommerce

Category

B2B
Amazon’s B2B Marketplace Dominates

July 24, 2023 • Marcia Kaplan

B2B marketplaces are proliferating. Amazon Business, launched in 2012, is now a $35 billion GMV juggernaut.
Schools & Resources
14 Books to Grow a Business

July 23, 2023 • Sig Ueland

There's no shortage of advice for starting or growing a business. Here's our rundown of time-tested books from folks who've done it or witnessed it.
Business
Entrepreneur Sells Company for $200 Million

July 21, 2023 • Eric Bandholz

Patrick Campbell had $20,000 in the bank when he sold his company, ProfitWell, for $200 million. Here's his story.
SEO Tools
SEO Product Releases: July 2023

July 20, 2023 • Ann Smarty

There's no shortage of tools and platforms to help optimize a site for search engines. Here's our rundown of the latest releases.
Google Ads
Google Ads Improves Brand Settings

July 19, 2023 • Matthew Umbro

Google sometimes co-mingles ads for brand and non-brand queries. The new settings ensure traffic and reporting are funneled to the right campaigns.
Photography & Video
AI Background Generators for Product Photos

July 18, 2023 • Ann Smarty

The background of product images is critical for clarity and impact. These seven tools will remove, alter, or generate backgrounds for any photo, including products.
Amazon & Marketplaces
Discount-driven Consumers Spur Prime Day 2023

July 17, 2023 • Marcia Kaplan

U.S. consumers looked for deals in Prime Day 2023. Top categories were appliances, electronics, and apparel.
Content Marketing
Content Marketing with AI and Humans

July 17, 2023 • Armando Roggio

Generative AI can boost productivity big time. Humans make average AI content excellent.
Email & Text Marketing
Apple Mail to Remove URL Tracking Parameters

July 16, 2023 • Carlos Vega

Apple's iOS 17 will remove URL tracking parameters from Mail, Messages, and Safari's Private Browsing.
Staffing
Executive Recruiter on Ecommerce Jobs Mid-2023

July 14, 2023 • Kerry Murdock

Harry Joiner has been an ecommerce recruiter since 2005. He calls the 2023 job market "a zoo."
Link Building
Social Media Tools for Link-building

July 13, 2023 • Ann Smarty

Journalists and writers are heavy social media users. Finding and connecting with them is the first step to earning a link.
Customer Retention
Drive Customer Satisfaction with NPS

July 11, 2023 • Samantha Collier

Net Promoter Scores derive from a simple question to customers, "Would you recommend our company?"
Content Marketing
AI Tools for Better Headlines

July 11, 2023 • Ann Smarty

Headlines are often more difficult to compose than an article's body copy. Fortunately, AI tools can help.
Platforms & Apps
11 Domain Registrars for 2023

July 10, 2023 • Sig Ueland

A domain name can jumpstart a company or hinder its growth. Here's our rundown of registration options.
Content Marketing
5 Content Marketing Ideas for August 2023

July 9, 2023 • Armando Roggio

Merchants have no shortage of content-marketing topics to address in August. Examples are hip-hop music, travel, bowling, kindness, and dogs.
Business
Beardbrand Rebirths amid a Tough Year

July 6, 2023 • Eric Bandholz

Beardbrand founder Eric Bandholz is the host of Ecommerce Conversations, Practical Ecommerce's podcast. He calls 2023 "a perfect storm of calamities."
SEO Tools
Tools for SEO Email Alerts

July 6, 2023 • Ann Smarty

Optimizing a site for search engines involves monitoring a lot of metrics. Configuring email alerts for changes in those metrics is a must.
Schools & Resources
12 Graphic Design Books to Build a Brand

July 5, 2023 • Sig Ueland

Graphic design impacts a brand's identity and thus its success. Here's our selection of a dozen books from leading designers.
Social Media
5 AI Social Media Tools to Boost Productivity

July 4, 2023 • Ann Smarty

Integrations with ChatGPT and other AI chatbots are seriously streamlining social media management.
Marketing & Advertising
Retail Media Networks: Promise or Peril?

July 3, 2023 • Armando Roggio

Advertising on the Amazon Marketplace was among the first retail media networks. Many more have followed.
Customer Retention
Lessons from Bed Bath & Beyond

July 2, 2023 • Pamela Hazelton

Bed Bath & Beyond was once a category-killer. Then it wasn't.
Business
Entrepreneur on Childbirth and Running a Business

June 30, 2023 • Eric Bandholz

Elizabeth Mercer launched Sleekform, an online seller of ergonomic office furniture, in 2018. Four years later she had a baby.
Customer Service
KPIs for Ecommerce Customer Service

June 29, 2023 • Samantha Collier

Online consumers increasingly expect fast responses to their inquiries. Here are eight key performance indicators to monitor satisfaction.
Content Marketing
10 Tools for ChatGPT Prompt Ideas

June 27, 2023 • Ann Smarty

An effective prompt is the first step in benefitting from ChatGPT. That's the challenge — an effective prompt.
Photography & Video
12 AR and VR Examples from Brands

June 27, 2023 • Sig Ueland

Immersive online shopping experiences via augmented and virtual realities create the feeling of being physically present.
Social Media
Social Media Platforms Ramp-up AI

June 26, 2023 • Samantha Collier

Artificial intelligence is nothing new for social media platforms. But the platforms' use of AI is accelerating to include chatbots, image creators, and more.
Technical SEO
How Google’s AI Search Could Impact Ecommerce

June 25, 2023 • Armando Roggio

Google's generative, artificial intelligence-powered search results are "experimental." But change is coming.
Business
‘My Wife Quit’ Founder on Publishing a Book

June 23, 2023 • Eric Bandholz

Steve Chou is a blogger, podcaster, trainer, and ecommerce owner. He's now a best-selling book author.
SEO Tools
Search Console Integrations for Insights, Productivity

June 22, 2023 • Ann Smarty

Google Search Console is an essential tool for analyzing and improving organic rankings. These integrations allow easy access from browser, among other benefits.
Design & Dev Tools
6 AI Presentation Tools for Webinars, Promos, More

June 20, 2023 • Ann Smarty

Creating attractive presentation decks has never been easier with sophisticated AI tools. We take a look at six compelling options.