We conduct a lot of website audits in which we go through a website, identify the legal issues and assist clients in... Read More »
After more than a decade of ecommerce activity and an arsenal of new technology at our disposal, it's still the basics that... Read More »
Domain names are addresses. But, of course, a domain name generates traffic, which means it is also a major sales source. The... Read More »
As any ecommerce merchant knows, there’s more to launching a successful online business than just launching a website.
Patrick Coughlin has owned and... Read More »
What kind of a mind thinks through the concept of starting a retail sales business in which you have no idea what... Read More »
Richard Sexton has parlayed his 10 years of brick-and-mortar success into a dynamic multichannel sales business with Carolina Rustica. With a combination... Read More »
Small businesses are interesting beasts. An entrepreneur comes up with an idea and one of the first thoughts is protecting the new... Read More »
In December of 1996, Daniel Thralow (pronounced Trah-low) sold one pair of Ray-Ban sunglasses on the Internet.
Thralow: A local guy said... Read More »
Three years after launching Satellite Radio Superstore, Matt and Aimee Moffett’s online business is pushing $3 million in sales and their company... Read More »
Patrick Coughlin knows that brick-and-mortar businesses need to think outside the box if they want to improve their bottom lines.
Coughlin has owned... Read More »
Renowned ebiz author Sydney Johnson created the now-famous Auction Genius courses to aid people wanting to create their own ebusinesses. She shares... Read More »
If you are an admirer of nativity sets on the lawns of homes and churches during the Christmas season, chances are you... Read More »
PeC: I keep reading about the Web 2.0. What is that?
Brian Getting: Web 2.0 is a term that has come... Read More »
PeC: What is Jellyfish.com?
McGuire: _Jellyfish offers merchants a risk-free channel to sell products. By listing on Jellyfish.com, merchants control the... Read More »
Copyright registration is a great concept. In order to put the world on notice of your ownership of certain creative works, the... Read More »
In the good old days of rock and roll, one of my tasks, as a program director for a top 40 radio... Read More »
If you’ve got a question about your ebusiness, someone else has probably already asked it. Matt Hedges, customer support manager of Worldwidebrands.com,... Read More »
Everyone who starts an ebiz faces the question: What do I sell? And most everyone seems to make two classic mistakes in... Read More »
Avoiding Common Mistakes
A trap many eBiz owners fall into is trying to set their prices by simply adding a percentage or flat... Read More »
In Meredith Wilson's The Music Man, the opening number has a gang of traveling salesmen pattering cleverly about how a salesman’s got... Read More »
Are government auctions really a good source for purchasing products for resale? The answer to that is they can be, but you... Read More »
This article will be the first of three covering trademarks, copyrights and patents. The decision as to whether to register each is... Read More »
PeC: What is RedRoller.com?
Van Wyck: What Travelocity does for travel, RedRoller does for shipping packages. The site is built to... Read More »
Question: My web host has different bandwidth levels depending on the price. How can I compute what my ecommerce site's bandwidth... Read More »
Website user agreements establish the terms under which the relationship between a visitor and a site is governed. A common practice for... Read More »
Rick Pura just finished writing the software code for "Rick’s Search Engine." He thinks it works pretty well, and he may go... Read More »
PeC: Why is conversion important to ecommerce businesses?
Paolucci: Ecommerce businesses are constantly seeking new ways to enhance their websites... Read More »
When most of us think about an ecommerce website, we think of a place with pictures and descriptions of inventory, which a... Read More »
Drop shipping remains a hot topic among etailers but, even though it has many benefits, it isn’t the best option for every... Read More »
Even at the turn of the 17th century, Francis Bacon had it right: knowledge is power. Today, we are in the midst... Read More »